Saudi Arabia Personal Lubricants Market Size & Outlook
Related Markets
Saudi Arabia personal lubricants market highlights
- The Saudi Arabia personal lubricants market generated a revenue of USD 11.9 million in 2024 and is expected to reach USD 21.4 million by 2030.
- The Saudi Arabia market is expected to grow at a CAGR of 10.2% from 2025 to 2030.
- In terms of segment, water-based was the largest revenue generating type in 2024.
- Silicone-based is the most lucrative type segment registering the fastest growth during the forecast period.
Personal lubricants market data book summary
| Market revenue in 2024 | USD 11.9 million |
| Market revenue in 2030 | USD 21.4 million |
| Growth rate | 10.2% (CAGR from 2024 to 2030) |
| Largest segment | Water-based |
| Fastest growing segment | Silicone-based |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Water-based, Silicone-based, Oil-based |
| Key market players worldwide | Reckitt Benckiser Group PLC, Church & Dwight Co Inc, Frank Mayer and Associates, Biofilm, Trigg Laboratories, Lifestyles Healthcare, The Yes Yes Company, Lovehoney, Überlube, Sliquid |
Other key industry trends
- In terms of revenue, Saudi Arabia accounted for 0.8% of the global personal lubricants market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Middle East & Africa, South Africa personal lubricants market is projected to lead the regional market in terms of revenue in 2030.
- Saudi Arabia is the fastest growing regional market in Middle East & Africa and is projected to reach USD 21.4 million by 2030.
Water-based was the largest segment with a revenue share of 52.1% in 2024. Horizon Databook has segmented the Saudi Arabia personal lubricants market based on water-based, silicone-based, oil-based covering the revenue growth of each sub-segment from 2018 to 2030.
In Saudi Arabia, Female Sexual Dysfunction (FSD) is a widespread and inadequately investigated health problem. Concerns related to desire and arousal, as well as orgasms, were most severely affected. Factors such as age over 40, low socioeconomic status, and sexual dissatisfaction are expected to increase demand for lubricants in the country.
Use of condoms for protection against STIs in the age group of 15 to 49 years is significantly low. This is mainly due to strong religious beliefs, trend of large families, and lack of awareness regarding importance of safe sex in men. In addition, sex toys are banned in the country. These factors may indirectly hamper the market growth in the country.
However, in recent years, the standard of living of Saudi Arabian women has drastically improved. Growing acceptance of use of lubricants to improve women’s health and prevent STIs and HIV transmission is expected to drive personal lubricants market in Saudi Arabia.
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Personal Lubricants Market Scope
Personal Lubricants Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Sliquid | View profile | 1-10 | Dallas, Texas, United States, North America | https://sliquid.com |
| Überlube | View profile | 11-50 | Skokie, Illinois, United States, North America | https://uberlube.com |
| Lovehoney | View profile | 501-1000 | Bath, Bath and North East Somerset, United Kingdom, Europe | https://www.lovehoneygroup.com/ |
| The Yes Yes Company | View profile | 11-50 | Greatham, Hampshire, United Kingdom, Europe | https://www.yesyesyes.org |
| Trigg Laboratories | View profile | 11-50 | Las Vegas, Nevada, United States, North America | https://www.trigglabs.com |
| Biofilm | View profile | 51-100 | Vista, California, United States, North America | https://biofilm.com/ |
| Lifestyles Healthcare | View profile | 1001-5000 | Brussels, Brussels Hoofdstedelijk Gewest, Belgium, Europe | https://www.lifestylesglobal.com/ |
| Frank Mayer and Associates | View profile | 51-100 | Grafton, Wisconsin, United States, North America | http://www.frankmayer.com/ |
| Reckitt Benckiser Group PLC | View profile | 40000 | 103-105 Bath Road, Slough, Berkshire, United Kingdom, SL1 3UH | https://www.reckitt.com |
| Church & Dwight Co Inc | View profile | 5550 | 500 Charles Ewing Boulevard, Ewing, NJ, United States, 08628 | https://www.churchdwight.com |
Saudi Arabia personal lubricants market size, by type, 2018-2030 (US$M)
Saudi Arabia Personal Lubricants Market Outlook Share, 2024 & 2030 (US$M)
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