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Japan Pet Calming Products Market Size & Outlook, 2026-2033

The pet calming products market in Japan is expected to reach a projected revenue of US$ 1,471.6 million by 2033. A compound annual growth rate of 8.7% is expected of Japan pet calming products market from 2026 to 2033.

  • Consumer Goods
    • Beauty & Personal Care
      • Pet Calming Products Market Outlook
Revenue, 2025 (US$M)
$762.1
Estimate, 2026 (US$M)
$820.7
Forecast, 2033 (US$M)
$1,471.6
CAGR, 2026 - 2033
8.7%
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Japan pet calming products market highlights

  • The Japan pet calming products market generated a revenue of USD 762.1 million in 2025 and is expected to reach USD 1,471.6 million by 2033.
  • The Japan market is expected to grow at a CAGR of 8.7% from 2026 to 2033.
  • In terms of segment, dog was the largest revenue generating pet type in 2025.
  • Cat is the most lucrative pet type segment registering the fastest growth during the forecast period.


Pet calming products market data book summary

Market revenue in 2025USD 762.1 million
Market revenue in 2033USD 1,471.6 million
Growth rate8.7% (CAGR from 2026 to 2033)
Largest segmentDog
Fastest growing segmentCat
Historical data2021 - 2024
Base year2025
Forecast period2026 - 2033
Quantitative unitsRevenue in USD million
Market segmentationDog, Cat
Key market players worldwideNestle SA, Virbac SA, The Now Corp, Zoetis Inc Class A, CEVA Inc, Petco Health and Wellness Co Inc Ordinary Shares - Class A, Chewy Inc, PetHonesty


Other key industry trends

  • In terms of revenue, Japan accounted for 4.2% of the global pet calming products market in 2025.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2033.
  • In Asia Pacific, China pet calming products market is projected to lead the regional market in terms of revenue in 2033.
  • Japan is the fastest growing regional market in Asia Pacific and is projected to reach USD 1,471.6 million by 2033.

The pheromone-based pet calming products market in Japan is expected to grow owing to factors such as the rise in the aging population and the increasing number of elderly individuals adopting pets is a key driver for the pheromone-based pet calming products market.

Many elderly people in Japan are turning to pets for companionship, as pets provide emotional support and help alleviate loneliness. As these pet owners may not always be able to provide as much physical activity for their pets due to agerelated limitations, there is a greater need for calming solutions that help manage pets' behavioral issues, such as separation anxiety and stress.

Pheromone-based products, known for their calming effects, are seen as a non-invasive and effective way to maintain pets’ emotional well-being, making them particularly appealing to elderly pet owners.

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Publish Date: Jun 15, 2026

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Pet Calming Products Market Companies

NameProfile# EmployeesHQWebsite
Nestle SAView profile 270,000Avenue Nestle 55, Vevey, Switzerland, CH-1800www.nestle.com
Zoetis Inc Class AView profile 14,10010 Sylvan Way, Parsippany, NJ, United States, 07054www.zoetis.com
Virbac SAView profile 5,4002065m LID, 1 ere avenue, Carros, France, 06516www.virbac.com
The Now CorpView profile -1100 NE 45th street, M195, Oakland Park, Miami, FL, United States, 33334www.thenowcorp.net
CEVA IncView profile 42415245 Shady Grove Road, Suite 400, Rockville, MD, United States, 20850www.ceva-dsp.com
Petco Health and Wellness Co Inc Ordinary Shares - Class AView profile 29,00010850 Via Frontera, San Diego, CA, United States, 92127www.petco.com
Chewy IncView profile 18,1007700 West Sunrise Boulevard, Plantation, FL, United States, 33322www.chewy.com
PetHonestyView profile 11-50Austin, Texas, United States, North Americapethonesty.com

Japan Pet Calming Products Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Pet Calming Products Market Outlook will help companies and investors design strategic landscapes.


Dog was the largest segment with a revenue share of 53.69% in 2025.

Horizon Databook has segmented the Japan pet calming products market based on dog, cat covering the revenue growth of each sub-segment from 2021 to 2033.




The pheromone-based pet calming products market in Japan is expected to grow owing to factors such as the rise in the aging population and the increasing number of elderly individuals adopting pets is a key driver for the pheromone-based pet calming products market.

Many elderly people in Japan are turning to pets for companionship, as pets provide emotional support and help alleviate loneliness. As these pet owners may not always be able to provide as much physical activity for their pets due to agerelated limitations, there is a greater need for calming solutions that help manage pets' behavioral issues, such as separation anxiety and stress.

Pheromone-based products, known for their calming effects, are seen as a non-invasive and effective way to maintain pets’ emotional well-being, making them particularly appealing to elderly pet owners.

  • Japan Pet Calming Products Market Pet Type Outlook (Revenue, USD Million , 2021-2033)
    • Dog
    • Cat
    • Others
  • Japan Pet Calming Products Market Product Outlook (Revenue, USD Million , 2021-2033)
    • Food & Supplements
    • Snack & Treats
    • Gel & Ointment
    • Spray & Mist
    • Others
  • Japan Pet Calming Products Market Distribution Channel Outlook (Revenue, USD Million , 2021-2033)
    • Offline
    • Online
  • Japan Pet Calming Products Market Type Outlook (Revenue, USD Million , 2021-2033)
    • Prescription
    • Over-the-counter (OTC)

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Horizon Databook provides a detailed overview of country-level data and insights on the Japan Pet Calming Products Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into Japan Pet Calming Products Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.

Japan Pet Calming Products Market, 2021-2033 (US$M)

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Japan pet calming products market statistics, by pet type, 2021-2033 (US$M)

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Japan pet calming products market statistics, by pet type, 2021-2033 (USD Million)

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