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Sweden Pet Insurance Market Size & Outlook, 2025-2033

The pet insurance market in Sweden is expected to reach a projected revenue of US$ 4,152.7 million by 2033. A compound annual growth rate of 18.6% is expected of Sweden pet insurance market from 2025 to 2033.
Revenue, 2024 (US$M)
$889.2
Forecast, 2033 (US$M)
$4,152.7
CAGR, 2025 - 2033
18.6%
Report Coverage
Sweden
Sweden Pet Insurance Market, 2021-2033 (US$M)

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Sweden pet insurance market highlights

  • The Sweden pet insurance market generated a revenue of USD 889.2 million in 2024 and is expected to reach USD 4,152.7 million by 2033.
  • The Sweden market is expected to grow at a CAGR of 18.6% from 2025 to 2033.
  • In terms of segment, accident only was the largest revenue generating coverage in 2024.
  • Accident & Illness is the most lucrative coverage segment registering the fastest growth during the forecast period.


Pet insurance market data book summary

Market revenue in 2024USD 889.2 million
Market revenue in 2033USD 4,152.7 million
Growth rate18.6% (CAGR from 2025 to 2033)
Largest segmentAccident only
Fastest growing segmentAccident & Illness
Historical data2021 - 2023
Base year2024
Forecast period2025 - 2033
Quantitative unitsRevenue in USD million
Market segmentationAccident & Illness, Accident Only, Other Coverage
Key market players worldwideDeutsche Familienversicherung, JAB Holding Company, Direct Line Insurance Group PLC, Tesco PLC, Sainsbury's Bank, Fressnapf, EQT Group, HDFC ERGO Health Insurance, Alipay, Nationwide Mutual Insurance, Anicom, Petplan Pet Insurance (North America), Lassie, Getsafe, Waggel, Feather Insurance, Napo, MetLife Inc


Other key industry trends

  • In terms of revenue, Sweden accounted for 4.8% of the global pet insurance market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2033.
  • In Europe, UK pet insurance market is projected to lead the regional market in terms of revenue in 2033.
  • Sweden is the fastest growing regional market in Europe and is projected to reach USD 4,152.7 million by 2033.

Pet insurance penetration in Sweden is high as compared with other countries in Europe. High companion animal population and willingness of pet owners to spend on their pets are key factors driving the market. 

Furthermore, Sweden is the original animal welfare nation with the first animal insurance policy written in 1890, focused on livestock and horses at the time. Since then, the business of pet insurance has progressively grown in the country. Dogs, like humans, are susceptible to injuries and illnesses that necessitate medical attention. 

An excellent strategy to lower the expense of high veterinary bills is purchasing dog insurance. Over a million dogs were kept as pets in Sweden in 2021, and 90% had insurance. Dog insurance is voluntarily purchased by hundreds of thousands of pet owners in Sweden, with annual premiums averaging USD 536.

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Publish Date: Sep 17, 2025

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Pet Insurance Market Companies

NameProfile# EmployeesHQWebsite
Tesco PLCView profile 336,712Kestrel Way, Tesco House, Shire Park, Welwyn Garden, United Kingdom, AL7 1GAwww.tescoplc.com
HDFC ERGO Health InsuranceView profile 1001-5000Gurgaon, Haryana, India, Asiawww.apollomunichinsurance.com/
Direct Line Insurance Group PLCView profile 10,131Westmoreland Road, Churchill Court, Bromley, Kent, United Kingdom, BR1 1DPwww.directlinegroup.co.uk
MetLife IncView profile 45,000200 Park Avenue, New York, NY, United States, 10166-0188www.metlife.com
JAB Holding CompanyView profile 51-100Luxembourg, Luxembourg, Luxembourg, Europewww.jabholco.com/
Deutsche FamilienversicherungView profile 101-250Frankfurt, Hessen, Germany, Europewww.deutsche-familienversicherung.de
AnicomView profile 101-250Tokyo, Tokyo, Japan, Asiawww.anicom.co.jp/
Nationwide Mutual InsuranceView profile 10001+Columbus, Ohio, United States, North Americanationwide.com
AlipayView profile 501-1000Hangzhou, Zhejiang, China, Asiaglobal.alipay.com
EQT GroupView profile 1001-5000Stockholm, Stockholms Lan, Sweden, Europeeqtgroup.com/

Sweden Pet Insurance Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Pet Insurance Market Outlook will help companies and investors design strategic landscapes.


Accident Only was the largest segment with a revenue share of 101.96% in 2024.

Horizon Databook has segmented the Sweden pet insurance market based on accident & illness, accident only, other coverage covering the revenue growth of each sub-segment from 2021 to 2033.




Pet insurance penetration in Sweden is high as compared with other countries in Europe. High companion animal population and willingness of pet owners to spend on their pets are key factors driving the market. 

Furthermore, Sweden is the original animal welfare nation with the first animal insurance policy written in 1890, focused on livestock and horses at the time. Since then, the business of pet insurance has progressively grown in the country. Dogs, like humans, are susceptible to injuries and illnesses that necessitate medical attention. 

An excellent strategy to lower the expense of high veterinary bills is purchasing dog insurance. Over a million dogs were kept as pets in Sweden in 2021, and 90% had insurance. Dog insurance is voluntarily purchased by hundreds of thousands of pet owners in Sweden, with annual premiums averaging USD 536.

  • Sweden Pet Insurance Market Coverage Outlook (Revenue, USD Million , 2021-2033)
    • Accident & Illness
    • Accident Only
    • Other Coverage
  • Sweden Pet Insurance Market Animal Outlook (Revenue, USD Million , 2021-2033)
    • Dogs
    • Cats
    • Other Animals
  • Sweden Pet Insurance Market Sales Channel Outlook (Revenue, USD Million , 2021-2033)
    • Agency
    • Broker
    • Direct
    • Bancassurance
    • Other Sales Channels

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Horizon Databook provides a detailed overview of country-level data and insights on the Sweden Pet Insurance Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into Sweden Pet Insurance Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.

Sweden Pet Insurance Market, 2021-2033 (US$M)

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Sweden pet insurance market statistics, by coverage, 2021-2033 (US$M)

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Sweden pet insurance market statistics, by coverage, 2021-2033 (USD Million)

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