Germany Pet Snacks And Treats Market Size & Outlook
Related Markets
Germany pet snacks and treats market highlights
- The Germany pet snacks and treats market generated a revenue of USD 1,459.2 million in 2024 and is expected to reach USD 2,833.7 million by 2030.
- The Germany market is expected to grow at a CAGR of 11.7% from 2025 to 2030.
- In terms of segment, eatables was the largest revenue generating product in 2024.
- Chewables is the most lucrative product segment registering the fastest growth during the forecast period.
Pet snacks and treats market data book summary
| Market revenue in 2024 | USD 1,459.2 million |
| Market revenue in 2030 | USD 2,833.7 million |
| Growth rate | 11.7% (CAGR from 2025 to 2030) |
| Largest segment | Eatables |
| Fastest growing segment | Chewables |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Eatables, Chewables |
| Key market players worldwide | Mars Group Holdings Corp, Nestle SA, JM Smucker Co, General Mills Inc, Colgate Palmolive, Nestle Purina Petcare, Spectrum Brands Holdings Inc, Wellness Pet Company, VAFO Group |
Other key industry trends
- In terms of revenue, Germany accounted for 3.6% of the global pet snacks and treats market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Europe, UK pet snacks and treats market is projected to lead the regional market in terms of revenue in 2030.
- Italy is the fastest growing regional market in Europe and is projected to reach USD 1,240.1 million by 2030.
Eatables was the largest segment with a revenue share of 70.08% in 2024. Horizon Databook has segmented the Germany pet snacks and treats market based on eatables, chewables covering the revenue growth of each sub-segment from 2018 to 2030.
The Central Association of Zoological Specialists in Germany (ZZF) and the Industry Association for Pet Supplies (IVH) released data about pet care in 2022. German houses collectively accommodate 34.4 million pets. Approximately 46% of households in the country have at least one pet.
The data further reveals a correlation between household size and pet ownership. Larger households, defined by having at least three individuals, display a higher likelihood of owning a pet, with 36% reporting pet ownership. In contrast, only 29% of single-person households have pets.
Pet owners in Germany are increasingly recognizing the health and environmental benefits of adopting plant-based diets for their pets. This shift is reshaping the landscape of pet snacks and treats as manufacturers respond to the demand by introducing a diverse range of vegan alternatives.
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Pet Snacks And Treats Market Scope
Pet Snacks And Treats Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| VAFO Group | View profile | - | Chrastany, Hlavni mesto Praha, Czech Republic, Europe | https://www.vafo.com/ |
| Wellness Pet Company | View profile | 251-500 | Tewksbury, Massachusetts, United States, North America | https://www.wellnesspet.com/ |
| JM Smucker Co | View profile | 5800 | One Strawberry Lane, Orrville, OH, United States, 44667-0280 | https://www.jmsmucker.com |
| Mars Group Holdings Corp | View profile | 755 | 1-10-7 Shinjuku, Shinjuku-ku, Tokyo, Japan, 160-0022 | http://www.mars-ghd.co.jp |
| Nestle Purina Petcare | View profile | 10001+ | St Louis, Missouri, United States, North America | https://www.purina.com |
| Colgate Palmolive | View profile | 10001+ | New York, New York, United States, North America | http://colgatepalmolive.com |
| General Mills Inc | View profile | 34000 | Number One General Mills Boulevard, Minneapolis, MN, United States, 55426 | https://www.generalmills.com |
| Spectrum Brands Holdings Inc | View profile | 3100 | 3001 Deming Way, Middleton, WI, United States, 53562 | https://www.spectrumbrands.com |
| Nestle SA | View profile | 270000 | Avenue Nestle 55, Vevey, Switzerland, CH-1800 | https://www.nestle.com |
Germany Distribution Channel - Pet Snacks And Treats Market size, 2024 - 2030 (US$M)
Germany Pet Snacks And Treats Market Outlook Share, 2024 & 2030 (US$M)
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