Japan Pet Snacks And Treats Market Size & Outlook, 2025-2030
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Japan pet snacks and treats market highlights
- The Japan pet snacks and treats market generated a revenue of USD 922.0 million in 2024 and is expected to reach USD 1,913.8 million by 2030.
- The Japan market is expected to grow at a CAGR of 13% from 2025 to 2030.
- In terms of segment, eatables was the largest revenue generating product in 2024.
- Chewables is the most lucrative product segment registering the fastest growth during the forecast period.
Pet snacks and treats market data book summary
| Market revenue in 2024 | USD 922.0 million |
| Market revenue in 2030 | USD 1,913.8 million |
| Growth rate | 13% (CAGR from 2025 to 2030) |
| Largest segment | Eatables |
| Fastest growing segment | Chewables |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Eatables, Chewables |
| Key market players worldwide | Mars Group Holdings Corp, Nestle SA, JM Smucker Co, General Mills Inc, Colgate Palmolive, Nestle Purina Petcare, Spectrum Brands Holdings Inc, Wellness Pet Company, VAFO Group |
Other key industry trends
- In terms of revenue, Japan accounted for 2.3% of the global pet snacks and treats market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Asia Pacific, China pet snacks and treats market is projected to lead the regional market in terms of revenue in 2030.
- Australia is the fastest growing regional market in Asia Pacific and is projected to reach USD 1,551.6 million by 2030.
Eatables was the largest segment with a revenue share of 70.75% in 2024. Horizon Databook has segmented the Japan pet snacks and treats market based on eatables, chewables covering the revenue growth of each sub-segment from 2018 to 2030.
Nevertheless, increasing efforts by different organizations to promote the benefits of pets and their quality care could create opportunities for the pet snacks and treats market in Japan. In Tokyo, there has been a noticeable shift in how pets are perceived more like cherished family members and this has driven the demand for pet food and other products.
In September 2023, Unicharm Corp. and Morinaga & Co. joined forces to launch Gran-Deli Marie Biscuits for dogs, leveraging Morinaga's well-established Marie biscuit brand. These canine treats are thoughtfully crafted to provide dogs with a delightful experience while avoiding any potential digestive concerns.
Modeled after the widely loved Marie biscuits for humans, the dog-friendly version comes in miniature sizes and includes enticing flavors such as milk, cheese, and sweet potato, enhancing the canine snacking experience.
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Pet Snacks And Treats Market Scope
Pet Snacks And Treats Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| VAFO Group | View profile | - | Chrastany, Hlavni mesto Praha, Czech Republic, Europe | https://www.vafo.com/ |
| Wellness Pet Company | View profile | 251-500 | Tewksbury, Massachusetts, United States, North America | https://www.wellnesspet.com/ |
| JM Smucker Co | View profile | 5800 | One Strawberry Lane, Orrville, OH, United States, 44667-0280 | https://www.jmsmucker.com |
| Mars Group Holdings Corp | View profile | 755 | 1-10-7 Shinjuku, Shinjuku-ku, Tokyo, Japan, 160-0022 | http://www.mars-ghd.co.jp |
| Nestle Purina Petcare | View profile | 10001+ | St Louis, Missouri, United States, North America | https://www.purina.com |
| Colgate Palmolive | View profile | 10001+ | New York, New York, United States, North America | http://colgatepalmolive.com |
| General Mills Inc | View profile | 34000 | Number One General Mills Boulevard, Minneapolis, MN, United States, 55426 | https://www.generalmills.com |
| Spectrum Brands Holdings Inc | View profile | 3100 | 3001 Deming Way, Middleton, WI, United States, 53562 | https://www.spectrumbrands.com |
| Nestle SA | View profile | 270000 | Avenue Nestle 55, Vevey, Switzerland, CH-1800 | https://www.nestle.com |
Japan Product - Pet Snacks And Treats Market size, 2024 - 2030 (US$M)
Japan Pet Snacks And Treats Market Outlook Share, 2024 & 2030 (US$M)
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