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Europe Printed Tissue Paper Market Size & Outlook, 2024-2030

The printed tissue paper market in Europe is expected to reach a projected revenue of US$ 235.7 million by 2030. A compound annual growth rate of 4.7% is expected of Europe printed tissue paper market from 2025 to 2030.

  • Consumer Goods
    • Homecare & Decor
      • Printed Tissue Paper Market Outlook
Revenue, 2024 (US$M)
$178.7
Forecast, 2030 (US$M)
$235.7
CAGR, 2025 - 2030
4.7%
Report Coverage
Europe
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Europe printed tissue paper market highlights

  • The Europe printed tissue paper market generated a revenue of USD 178.7 million in 2024.
  • The market is expected to grow at a CAGR of 4.7% from 2025 to 2030.
  • In terms of segment, toilet paper was the largest revenue generating product in 2024.
  • Napkin is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, UK is expected to register the highest CAGR from 2025 to 2030.


Europe data book summary

Market revenue in 2024USD 178.7 million
Market revenue in 2030USD 235.7 million
Growth rate4.7% (CAGR from 2024 to 2030)
Largest segmentToilet paper
Fastest growing segmentNapkin
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationToilet Paper, Napkin, Facial Tissue, Kitchen Tissue
Key market players worldwideAPP Group, Beeta Tissue, Georgia-Pacific, Kimberly-Clark Corp, Procter & Gamble Co, Clean Paper, Hengan International Group Co Ltd, CMPC, Cascades Inc


Other key industry trends

  • In terms of revenue, Europe region accounted for 21.3% of the global printed tissue paper market in 2024.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • North America is the fastest growing regional market and is projected to reach USD 296.4 million by 2030.

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Publish Date: Nov 25, 2024

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Printed Tissue Paper Market Companies

NameProfile# EmployeesHQWebsite
Procter & Gamble CoView profile 107,000One Procter and Gamble Plaza, Cincinnati, OH, United States, 45202www.pginvestor.com
Kimberly-Clark CorpView profile 41,000P.O. Box 619100, Dallas, TX, United States, 75261-9100www.kimberly-clark.com
Hengan International Group Co LtdView profile 23,000Hengan Industrial City, Anhai Town, Fujian Province, Jinjiang, China, People's Republic of, 362261www.hengan.com
Georgia-PacificView profile 10001+Atlanta, Georgia, United States, North Americawww.gp.com/aboutus/companyoverview/index.html
Cascades IncView profile 10,000404, Rue Marie-Victorin Boulevard, C.P. 30, Kingsey Falls, QC, Canada, J0A 1B0www.cascades.com
APP GroupView profile 51-100Montreal, Quebec, Canada, North Americawww.appgroup.ca
Beeta TissueView profile 11-50New Delhi, Delhi, India, Asiawww.beetatissues.in
Clean PaperView profile 11-50Madison, Wisconsin, United States, North Americacleanpaperinc.com
CMPCView profile 10001+Santiago, Region Metropolitana, Chile, South Americawww.cmpc.com/

Europe Printed Tissue Paper Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Printed Tissue Paper Market Outlook will help companies and investors design strategic landscapes.


Toilet Paper was the largest segment with a revenue share of 25.57% in 2024.

Horizon Databook has segmented the Europe printed tissue paper market based on toilet paper, napkin, facial tissue, kitchen tissue covering the revenue growth of each sub-segment from 2018 to 2030.


  • Europe Printed Tissue Paper Market Product Outlook (Revenue, USD Million , 2018-2030)
    • Toilet Paper
    • Napkin
    • Others
    • Facial Tissue
    • Kitchen Tissue
  • Europe Printed Tissue Paper Market Distribution Channel Outlook (Revenue, USD Million , 2018-2030)
    • Convenience Stores
    • Supermarket/Hypermarket
    • Online
    • Other
  • Europe Printed Tissue Paper Market End Use Outlook (Revenue, USD Million , 2018-2030)
    • Household
    • Commercial

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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe Printed Tissue Paper Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into Europe Printed Tissue Paper Market Outlook from 2018 to 2030, including revenue numbers, major trends, and company profiles.

Europe Printed Tissue Paper Market, 2018-2030 (US$M)

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Europe printed tissue paper market statistics, by product, 2018-2030 (US$M)

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Europe printed tissue paper market statistics, by country, 2018-2030 (USD Million)

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