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South Korea Sports Event Market Size & Outlook, 2026-2033

The sports event market in South Korea is expected to reach a projected revenue of US$ 36.4 billion by 2033. A compound annual growth rate of 11.9% is expected of South Korea sports event market from 2026 to 2033.
Revenue, 2025 (US$B)
$14.8
Estimate, 2026 (US$B)
$16.5
Forecast, 2033 (US$B)
$36.4
CAGR, 2026 - 2033
11.9%

South Korea sports event market highlights

  • The South Korea sports event market generated a revenue of USD 14.8 billion in 2025 and is expected to reach USD 36.4 billion by 2033.
  • The South Korea market is expected to grow at a CAGR of 11.9% from 2026 to 2033.
  • In terms of segment, professional sports events was the largest revenue generating type of event in 2025.
  • E-Sports Events is the most lucrative type of event segment registering the fastest growth during the forecast period.


Sports event market data book summary

Market revenue in 2025USD 14.8 billion
Market revenue in 2033USD 36.4 billion
Growth rate11.9% (CAGR from 2026 to 2033)
Largest segmentProfessional sports events
Fastest growing segmentE-Sports Events
Historical data2021 - 2024
Base year2025
Forecast period2026 - 2033
Quantitative unitsRevenue in USD billion
Market segmentationProfessional Sports Events, Amateur & College Sports Events, E-Sports Events
Key market players worldwideNielsen Sports, Sportfive (Active Sports Marketing), SponsorUnited, AEG, Wanda Sports Group, PGA TOUR, FIFA - Federation Internationale de Football Association, Formula 1, IMG Worldwide, Live Nation Entertainment Inc


Other key industry trends

  • In terms of revenue, South Korea accounted for 3.0% of the global sports event market in 2025.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2033.
  • In Asia Pacific, China sports event market is projected to lead the regional market in terms of revenue in 2033.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 60.1 billion by 2033.

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Publish Date: Jan 13, 2026

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Sports Event Market Companies

NameProfile# EmployeesHQWebsite
AEGView profile 101-250Luton, Bedfordshire, United Kingdom, Europewww.aeg.com
Live Nation Entertainment IncView profile 14,7009348 Civic Center Drive, Beverly Hills, CA, United States, 90210www.livenationentertainment.com
PGA TOURView profile 1001-5000Ponte Vedra Beach, Florida, United States, North Americawww.pgatour.com
Nielsen SportsView profile 10001+New York, New York, United States, North Americanielsensports.com
Sportfive (Active Sports Marketing)View profile 251-500Boulogne-billancourt, Ile-de-France, France, Europewww.sportfive.com/
SponsorUnitedView profile 251-500Stamford, Connecticut, United States, North Americasponsorunited.com
Wanda Sports GroupView profile 1001-5000Beijing, Beijing, China, Asiawww.wsg.cn/
FIFA - Federation Internationale de Football AssociationView profile 501-1000Zürich, Zurich, Switzerland, Europewww.fifa.com/
Formula 1View profile 51-100London, England, United Kingdom, Europewww.formula1.com/
IMG WorldwideView profile 1001-5000New York, New York, United States, North Americaimg.com

South Korea Sports Event Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Sports Event Market Outlook will help companies and investors design strategic landscapes.


Professional Sports Events was the largest segment with a revenue share of 77.03% in 2025.

Horizon Databook has segmented the South Korea sports event market based on professional sports events, amateur & college sports events, e-sports events covering the revenue growth of each sub-segment from 2021 to 2033.


  • South Korea Sports Event Market Type of Event Outlook (Revenue, USD Billion , 2021-2033)
    • Professional Sports Events
    • Amateur & College Sports Events
    • E-Sports Events
    • Others
  • South Korea Sports Event Market Revenue Stream Outlook (Revenue, USD Billion , 2021-2033)
    • Ticket Sales
    • Sponsorships & Advertising
    • Media Rights & Broadcasting
    • Merchandising & Licensing
    • Betting & Fantasy Sports
  • South Korea Sports Event Market Target Audience Outlook (Revenue, USD Billion , 2021-2033)
    • Fans and Spectators
    • Athletes and Participants
    • Media and Broadcasters
    • Sponsors and Exhibitors
    • Event Organizers
  • South Korea Sports Event Market Event Scale Outlook (Revenue, USD Billion , 2021-2033)
    • International
    • National
    • Regional
  • South Korea Sports Event Market Event Format Outlook (Revenue, USD Billion , 2021-2033)
    • Live
    • Hybrid
    • Virtual

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Horizon Databook provides a detailed overview of country-level data and insights on the South Korea Sports Event Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into South Korea Sports Event Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.

South Korea Sports Event Market, 2021-2033 (US$B)

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South Korea sports event market statistics, by type of event, 2021-2033 (USD Billion)

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South Korea sports event market statistics, by type of event, 2021-2033 (USD Billion)

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