Europe Vacation Rental Market Size & Outlook, 2026-2033

The vacation rental market in Europe is expected to reach a projected revenue of US$ 38,944.8 million by 2033. A compound annual growth rate of 1.2% is expected of Europe vacation rental market from 2026 to 2033.
Revenue, 2025 (US$M)
$34,464.1
Forecast, 2033 (US$M)
$38,944.8
CAGR, 2026 - 2033
1.2%
Report Coverage
Europe

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Europe vacation rental market, 2021-2033 (US$M)

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Europe vacation rental market highlights

  • The Europe vacation rental market generated a revenue of USD 34,464.1 million in 2025.
  • The market is expected to grow at a CAGR of 1.2% from 2026 to 2033.
  • In terms of segment, home was the largest revenue generating accommodation type in 2025.
  • Resort/Condominium is the most lucrative accommodation type segment registering the fastest growth during the forecast period.
  • Country-wise, France is expected to register the highest CAGR from 2026 to 2033.


Europe data book summary

Market revenue in 2025USD 34,464.1 million
Market revenue in 2033USD 38,944.8 million
Growth rate1.2% (CAGR from 2026 to 2033)
Largest segmentHome
Fastest growing segmentResort/Condominium
Historical data covered2021 - 2024
Base year for estimation2025
Forecast period covered2026 - 2033
Quantitative unitsRevenue in USD million
Market segmentationHome, Apartments, Resort/Condominium
Key market players worldwideAirbnb Inc Ordinary Shares - Class A, Booking Holdings Inc, Expedia Group Inc, MakeMyTrip Ltd, Tripadvisor Inc, Wyndham Destinations, 9flats, Hotelplan Group, Novasol, OYO


Other key industry trends

  • In terms of revenue, Europe region accounted for 33.9% of the global vacation rental market in 2025.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2033.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 39,547.2 million by 2033.

Home was the largest segment with a revenue share of 51% in 2025. Horizon Databook has segmented the Europe vacation rental market based on home, apartments, resort/condominium covering the revenue growth of each sub-segment from 2021 to 2033.


Rising travel connectivity, coupled with rapid penetration of high-speed internet, has made even the most remote places in Europe more accessible to travelers. This is driving the need to explore new, exotic, and exciting locations across the region, thereby fuelling the vacation rental market over the forecast period. Germany, France, the U.K., Italy, and Spain are the largest markets in the region.

Cities like London, Paris, Rome, Moscow, Madrid, Saint Petersburg, Barcelona, Lisbon, Milano, and Batumi have the highest number of vacation rentals in the region.

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Vacation Rental Market Scope

Vacation rental market segmentation & scope

Vacation Rental Market Companies

Name Profile # Employees HQ Website
OYO View profile 5001-10000 Gurgaon, Haryana, India, Asia http://www.oyorooms.com
Novasol View profile 501-1000 Virum, Hovedstaden, Denmark, Europe http://www.novasol.com/
Hotelplan Group View profile 101-250 Glattbrugg, Zurich, Switzerland, Europe https://www.hotelplan.com/
9flats View profile 51-100 Singapore, Central Region, Singapore, Asia http://www.9flats.com
Wyndham Destinations View profile 10001+ Orlando, Florida, United States, North America http://www.wyndhamdestinations.com
Tripadvisor Inc View profile 2829 400 1st Avenue, Needham, MA, United States, 02494 https://www.tripadvisor.com
MakeMyTrip Ltd View profile 4090 DLF Cyber City, DLF Phase 2, 19th Floor, Building No. 5, Tower B, Sector 25, Gurugram, HR, India, 122002 https://www.makemytrip.com
Expedia Group Inc View profile 17100 1111 Expedia Group Way W, Seattle, WA, United States, 98119 https://www.expediagroup.com
Booking Holdings Inc View profile 23600 800 Connecticut Avenue, Norwalk, CT, United States, 06854 https://www.bookingholdings.com
Airbnb Inc Ordinary Shares - Class A View profile 6907 888 Brannan Street, San Francisco, CA, United States, 94103 https://www.airbnb.com

Europe vacation rental market size, by country, 2021-2033 (US$M)

Europe Vacation Rental Market Outlook Share, 2025 & 2033 (US$M)

Europe vacation rental market size, by country, 2021-2033 (US$M)

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