North America Dietary Supplements Market Size & Outlook
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North America dietary supplements market highlights
- The North America dietary supplements market generated a revenue of USD 59,980.3 million in 2024.
- The market is expected to grow at a CAGR of 6% from 2025 to 2030.
- In terms of segment, vitamins was the largest revenue generating ingredient in 2024.
- Protiens & Amino Acids is the most lucrative ingredient segment registering the fastest growth during the forecast period.
- Country-wise, Canada is expected to register the highest CAGR from 2025 to 2030.
North America data book summary
| Market revenue in 2024 | USD 59,980.3 million |
| Market revenue in 2030 | USD 84,471.6 million |
| Growth rate | 6% (CAGR from 2025 to 2030) |
| Largest segment | Vitamins |
| Fastest growing segment | Protiens & Amino Acids |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Vitamins, Botanicals, Minerals, Protiens & Amino Acids, Fibers & Specialty Carbohydrates, Omega Fatty Acids, Probiotics, Prebiotics & Postbiotics |
| Key market players worldwide | Amway Malaysia Holdings, Abbott Laboratories, Bayer AG, Glanbia PLC, Pfizer Inc, Archer-Daniels Midland Co, Nu Skin Enterprises Inc Class A, GlaxoSmithKline, Herbalife Ltd, Natures Sunshine Products Inc, DuPont de Nemours Inc, Nestle SA, NOW Foods, RBK Nutraceuticals, Goodhealth |
Other key industry trends
- In terms of revenue, North America region accounted for 32.1% of the global dietary supplements market in 2024.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 144,688.7 million by 2030.
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Dietary Supplements Market Scope
Dietary Supplements Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Goodhealth | View profile | - | Ho Chi Minh City, NA - Vietnam, Vietnam, Asia | https://goodhealth.com.vn/ |
| RBK Nutraceuticals | View profile | 11-50 | Seven Hills, New South Wales, Australia, Oceania | https://www.rbk.com.au |
| Natures Sunshine Products Inc | View profile | 814 | 2901 West Bluegrass Boulevard, Suite 100, Lehi, UT, United States, 84043 | https://www.natr.com |
| Nu Skin Enterprises Inc Class A | View profile | 15200 | 75 West Center Street, Provo, UT, United States, 84601 | https://www.nuskin.com |
| GlaxoSmithKline | View profile | 10001+ | London, England, United Kingdom, Europe | http://www.gsk.com |
| Amway Malaysia Holdings | View profile | - | Petaling Jaya, Selangor, Malaysia, Asia | http://www.amway.my |
| NOW Foods | View profile | 501-1000 | Bloomingdale, Illinois, United States, North America | https://www.nowfoods.com |
| DuPont de Nemours Inc | View profile | 24000 | 974 Centre Road, Building 730, Wilmington, DE, United States, 19805 | https://www.dupont.com |
| Archer-Daniels Midland Co | View profile | 41802 | 77 West Wacker Drive, Suite 4600, Chicago, IL, United States, 60601 | https://www.adm.com |
| Bayer AG | View profile | 99723 | Kaiser-Wilhelm-Allee 1, Leverkusen, NW, Germany, 51368 | https://www.bayer.com |
| Herbalife Ltd | View profile | 9200 | Ugland House, South Church Street, P.O. Box 309GT, Grand Cayman, Cayman Islands, KY1-1104 | https://www.herbalife.com |
| Glanbia PLC | View profile | 5534 | Ring Road, Glanbia House, Kilkenny, Ireland, R95 E866 | https://www.glanbia.com |
| Nestle SA | View profile | 270000 | Avenue Nestle 55, Vevey, Switzerland, CH-1800 | https://www.nestle.com |
| Pfizer Inc | View profile | 88000 | 66 Hudson Boulevard East, New York, NY, United States, 10001-2192 | https://www.pfizer.com |
| Abbott Laboratories | View profile | 114000 | 100 Abbott Park Road, Abbott Park, IL, United States, 60064-6400 | https://www.abbottinvestor.com |
North America dietary supplements market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to dietary supplements market will help companies and investors design strategic landscapes.
Vitamins was the largest segment with a revenue share of 29.5% in 2024. Horizon Databook has segmented the North America dietary supplements market based on vitamins, botanicals, minerals, protiens & amino acids, fibers & specialty carbohydrates, omega fatty acids, probiotics, prebiotics & postbiotics covering the revenue growth of each sub-segment from 2018 to 2030.
North America has a vast population facing increased obesity levels and lifestyle-related diseases owing to their dietary habits, high disposable income, and availability of several processed & ready-to-eat foods, which are not necessarily good for consumer health. The ‘transitioning face’ of food has evolved into functional foods & supplements, which can provide numerous health benefits beyond basic nutrition.
With respect to this, products such as whole, fortified, enriched or enhanced foods and dietary supplements including carotenoids, probiotics, and CoQ10 potentially have beneficial effects on health when consumed as part of a varied diet on a regular basis at effective levels.
Fibers & specialty carbohydrates emerged as a significant ingredient segment in the North American dietary supplements market owing to rising awareness about their benefits in overall health & bodily maintenance.
Fibers tend to promote easy bowel movement while providing critical cleansing of internal organs and minerals promote high retention and passage of nutrients into cells and promoting blood flow and circulation among other functions.
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Target buyers of North America dietary supplements market databook
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Our clientele includes a mix of dietary supplements market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America dietary supplements market , including forecasts for subscribers. This continent databook contains high-level insights into North America dietary supplements market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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North America dietary supplements market size, by country, 2018-2030 (US$M)
North America Dietary Supplements Market Outlook Share, 2024 & 2030 (US$M)
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