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Australia Functional Foods Market Size & Outlook, 2023-2030

The functional foods market in Australia is expected to reach a projected revenue of US$ 34,710.6 million by 2030. A compound annual growth rate of 10.7% is expected of Australia functional foods market from 2024 to 2030.
Revenue, 2023 (US$M)
$17,054.8
Forecast, 2030 (US$M)
$34,710.6
CAGR, 2024 - 2030
10.7%
Report Coverage
Australia

Australia functional foods market highlights

  • The Australia functional foods market generated a revenue of USD 17,054.8 million in 2023 and is expected to reach USD 34,710.6 million by 2030.
  • The Australia market is expected to grow at a CAGR of 10.7% from 2024 to 2030.
  • In terms of segment, prebiotics & probiotics was the largest revenue generating ingredient in 2023.
  • Vitamins is the most lucrative ingredient segment registering the fastest growth during the forecast period.


Functional foods market data book summary

Market revenue in 2023USD 17,054.8 million
Market revenue in 2030USD 34,710.6 million
Growth rate10.7% (CAGR from 2023 to 2030)
Largest segmentPrebiotics & probiotics
Fastest growing segmentVitamins
Historical data2017 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationCarotenoids, Dietary Fibers, Fatty Acids, Minerals, Prebiotics & Probiotics, Vitamins
Key market players worldwideCoca-Cola Co, Arla Foods, Amway Malaysia Holdings, Herbalife Ltd, Cargill, General Mills Inc, Basf SE


Other key industry trends

  • In terms of revenue, Australia accounted for 5.2% of the global functional foods market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, Japan functional foods market is projected to lead the regional market in terms of revenue in 2030.
  • Australia is the fastest growing regional market in Asia Pacific and is projected to reach USD 34,710.6 million by 2030.

The food industry contributes significantly in Australian economic growth. The Australian functional foods industry has witnessed rapid growth rate in recent years owing to changing health and lifestyle needs among consumers.

The government has also been actively involved in promotion of healthy food choices in order to ensure that consumers are well-informed and public health and safety is sheltered.

Additionally, extensive marketing campaigns, sponsored by various food authorities, on mainstream media such as radio, print and internet encouraging consumption of healthy diet and highlighting importance of general nutraceuticals along with other fortified foods is another key factor driving functional foods market growth in the region.

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Functional Foods Market Companies

NameProfile# EmployeesHQWebsite
Basf SEView profile 111,855Carl-Bosch-Strasse 38, Ludwigshafen am Rhein, Germany, 67056www.basf.com
Herbalife LtdView profile 9,200Ugland House, South Church Street, P.O. Box 309GT, Grand Cayman, Cayman Islands, KY1-1104www.herbalife.com
CargillView profile 10001+Minneapolis, Minnesota, United States, North Americawww.cargill.com
General Mills IncView profile 34,000Number One General Mills Boulevard, Minneapolis, MN, United States, 55426www.generalmills.com
Arla FoodsView profile 10001+Viby, Skane Lan, Sweden, Europewww.arla.com
Amway Malaysia HoldingsView profile -Petaling Jaya, Selangor, Malaysia, Asiawww.amway.my
Coca-Cola CoView profile 79,100One Coca-Cola Plaza, Atlanta, GA, United States, 30313www.coca-colacompany.com
Standard Functional Foods GroupView profile -Nashville, Tennessee, United States, North Americawww.sffgi.com/
Nutri-Nation Functional FoodsView profile 51-100Port Coquitlam, British Columbia, Canada, North Americanutri-nation.com

Australia Functional Foods Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Functional Foods Market Outlook will help companies and investors design strategic landscapes.


Prebiotics & Probiotics was the largest segment with a revenue share of 33.74% in 2023.

Horizon Databook has segmented the Australia functional foods market based on carotenoids, dietary fibers, fatty acids, minerals, prebiotics & probiotics, vitamins covering the revenue growth of each sub-segment from 2017 to 2030.




The food industry contributes significantly in Australian economic growth. The Australian functional foods industry has witnessed rapid growth rate in recent years owing to changing health and lifestyle needs among consumers.

The government has also been actively involved in promotion of healthy food choices in order to ensure that consumers are well-informed and public health and safety is sheltered.

Additionally, extensive marketing campaigns, sponsored by various food authorities, on mainstream media such as radio, print and internet encouraging consumption of healthy diet and highlighting importance of general nutraceuticals along with other fortified foods is another key factor driving functional foods market growth in the region.

  • Australia Functional Foods Market Ingredient Outlook (Revenue, USD Million , 2017-2030)
    • Carotenoids
    • Dietary Fibers
    • Fatty Acids
    • Minerals
    • Prebiotics & Probiotics
    • Vitamins
    • Others
  • Australia Functional Foods Market Product Outlook (Revenue, USD Million , 2017-2030)
    • Bakery & Cereals
    • Dairy Products
    • Meat, Fish, & Eggs
    • Soy Products
    • Fats & Oils
    • Others
  • Australia Functional Foods Market Application Outlook (Revenue, USD Million , 2017-2030)
    • Sports Nutrition
    • Weight Management
    • Immunity
    • Digestive Health
    • Clinical Nutrition
    • Cardio Health
    • Others

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Horizon Databook provides a detailed overview of country-level data and insights on the Australia Functional Foods Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into Australia Functional Foods Market Outlook from 2017 to 2030, including revenue numbers, major trends, and company profiles.

Australia Functional Foods Market, 2017-2030 (US$M)

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Australia functional foods market statistics, by ingredient, 2017-2030 (US$M)

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Australia functional foods market statistics, by ingredient, 2017-2030 (USD Million)

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