New Zealand K-12 Education Market Size & Outlook
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New Zealand k-12 education market highlights
- The New Zealand k-12 education market generated a revenue of USD 31,851.4 million in 2024 and is expected to reach USD 68,322.4 million by 2030.
- The New Zealand market is expected to grow at a CAGR of 13.6% from 2025 to 2030.
- In terms of segment, high school (9-12) was the largest revenue generating application in 2024.
- Middle School (6-8) is the most lucrative application segment registering the fastest growth during the forecast period.
K-12 education market data book summary
| Market revenue in 2024 | USD 31,851.4 million |
| Market revenue in 2030 | USD 68,322.4 million |
| Growth rate | 13.6% (CAGR from 2025 to 2030) |
| Largest segment | High school (9-12) |
| Fastest growing segment | Middle School (6-8) |
| Historical data | 2017 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Elementary School (K-5), Middle School (6-8), High School (9-12) |
| Key market players worldwide | Oracle Corp, Pearson PLC, Samsung Electronics Co Ltd, Adobe Inc, Microsoft Corp, D2L Inc (Sub Voting), International Business Machines Corp, McGraw-Hill Education, Dell Technologies Inc Ordinary Shares - Class C, BYJU'S |
Other key industry trends
- In terms of revenue, New Zealand accounted for 1.1% of the global k-12 education market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Asia Pacific, Japan k-12 education market is projected to lead the regional market in terms of revenue in 2030.
- India is the fastest growing regional market in Asia Pacific and is projected to reach USD 341,612.0 million by 2030.
High school (9-12) was the largest segment with a revenue share of 50.99% in 2024. Horizon Databook has segmented the New Zealand k-12 education market based on elementary school (k-5), middle school (6-8), high school (9-12) covering the revenue growth of each sub-segment from 2017 to 2030.
The New Zealand government places a strong emphasis on education, with ongoing reforms aimed at improving educational outcomes, equity, and access. Initiatives such as the National Curriculum refresh, which focuses on modernizing the curriculum to better meet the needs of today’s learners, are contributing to the growth of the K-12 market.
The government’s commitment to honoring the Treaty of Waitangi and promoting biculturalism in education are driving the development of bilingual programs, culturally responsive teaching practices, and resources that reflect New Zealand’s diverse population.
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K-12 Education Market Scope
K-12 Education Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| BYJU'S | View profile | 10001+ | Bangalore, Karnataka, India, Asia | http://www.byjus.com |
| Pearson PLC | View profile | 17612 | 80 Strand, London, United Kingdom, WC2R 0RL | https://plc.pearson.com |
| McGraw-Hill Education | View profile | 1001-5000 | New York, New York, United States, North America | http://www.mheducation.com |
| D2L Inc (Sub Voting) | View profile | 1000 | 137 Glasgow Street, Suite 560, Kitchener, ON, Canada, N2G 4X8 | https://www.d2l.com |
| Adobe Inc | View profile | 29945 | 345 Park Avenue, San Jose, CA, United States, 95110-2704 | https://www.adobe.com |
| Samsung Electronics Co Ltd | View profile | 124804 | 129, Samsung-ro, Yeongtong-gu, Gyeonggi-do, Suwon-si, Korea, Republic of, 443-742 | https://www.samsung.com |
| Dell Technologies Inc Ordinary Shares - Class C | View profile | 120000 | One Dell Way, Round Rock, TX, United States, 78682 | https://www.delltechnologies.com |
| Microsoft Corp | View profile | 221000 | One Microsoft Way, Redmond, WA, United States, 98052-6399 | https://www.microsoft.com |
| International Business Machines Corp | View profile | 282200 | One New Orchard Road, Armonk, NY, United States, 10504 | http://www.ibm.com |
| Oracle Corp | View profile | 164000 | 2300 Oracle Way, Austin, TX, United States, 78741 | https://www.oracle.com |
New Zealand k-12 education market size, by application, 2017-2030 (US$M)
New Zealand K-12 Education Market Outlook Share, 2024 & 2030 (US$M)
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