China Luxury Travel Market Size & Outlook, 2026-2033
Global Market
Related Markets
China luxury travel market highlights
- The China luxury travel market generated a revenue of USD 102,189.7 million in 2025 and is expected to reach USD 203,266.3 million by 2033.
- The China market is expected to grow at a CAGR of 9.1% from 2026 to 2033.
- In terms of segment, safari & adventure was the largest revenue generating tour in 2025.
- Culinary Travel & Shopping is the most lucrative tour segment registering the fastest growth during the forecast period.
Luxury travel market data book summary
| Market revenue in 2025 | USD 102,189.7 million |
| Market revenue in 2033 | USD 203,266.3 million |
| Growth rate | 9.1% (CAGR from 2026 to 2033) |
| Largest segment | Safari & adventure |
| Fastest growing segment | Culinary Travel & Shopping |
| Historical data | 2021 - 2024 |
| Base year | 2025 |
| Forecast period | 2026 - 2033 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Customized & Private Vacations, Safari & Adventure, Cruises, Yachting and Small Ship Expeditions, Celebration Journeys, Culinary Travel & Shopping, Luxury Trains, Others Tour |
| Key market players worldwide | TUI AG, Butterfield & Robinson, Lindblad Expeditions Holdings Inc, Exodus Travels, Scott Dunn, Abercrombie & Kent, GeoEx (Geographic Expeditions), Micato Safaris |
Other key industry trends
- In terms of revenue, China accounted for 6.4% of the global luxury travel market in 2025.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2033.
- In Asia Pacific, China luxury travel market is projected to lead the regional market in terms of revenue in 2033.
- Uzbekistan - Asia Pacific is the fastest growing regional market in Asia Pacific and is projected to reach USD 29,319.2 million by 2033.
Luxury travel has become a rapidly-growing trend in China over the past few years owing to the continued rise of independent travelers in the country. China accounts for the largest share in the regional market due to the increased spending of Chinese travelers on international trips.
According to the United Nations World Tourism Organization (UNWTO), Chinese tourists spent USD 255 billion overseas in 2019, up from USD 10 billion in 2000. Travel has been the most popular activity among the affluent in China, with an increasing number of tourists traveling further away from the mainland and Hong Kong.
Mushrooming online travel agencies (OTAs) and startups are scrambling to provide the best tools and marketplaces for these independent travelers. This scenario is likely to boost the idea of luxury traveling among consumers in China.
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Publish Date: Jun 25, 2025
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Luxury Travel Market Scope
Luxury Travel Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Lindblad Expeditions Holdings Inc | View profile | 950 | 96 Morton Street, 9th Floor, New York, NY, United States, 10014 | www.expeditions.com |
| Butterfield & Robinson | View profile | 5001-10000 | Toronto, Ontario, Canada, North America | www.butterfield.com/ |
| Exodus Travels | View profile | 51-100 | London, England, United Kingdom, Europe | www.exodus.co.uk |
| TUI AG | View profile | 56,370 | Karl-Wiechert-Allee 4, Hannover, SN, Germany, 30625 | www.tuigroup.com |
| Abercrombie & Kent | View profile | 5001-10000 | Downers Grove, Illinois, United States, North America | www.abercrombiekent.com |
| Scott Dunn | View profile | 51-100 | London, England, United Kingdom, Europe | www.scottdunn.com |
| GeoEx (Geographic Expeditions) | View profile | 101-250 | San Francisco, California, United States, North America | geoex.com |
| Micato Safaris | View profile | 251-500 | New York, New York, United States, North America | micato.com |
China Luxury Travel Market Outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Luxury Travel Market Outlook will help companies and investors design strategic landscapes.
Safari & Adventure was the largest segment with a revenue share of 35.67% in 2025.
Horizon Databook has segmented the China luxury travel market based on customized & private vacations, safari & adventure, cruises, yachting and small ship expeditions, celebration journeys, culinary travel & shopping, luxury trains, others tour covering the revenue growth of each sub-segment from 2021 to 2033.
Luxury travel has become a rapidly-growing trend in China over the past few years owing to the continued rise of independent travelers in the country. China accounts for the largest share in the regional market due to the increased spending of Chinese travelers on international trips.
According to the United Nations World Tourism Organization (UNWTO), Chinese tourists spent USD 255 billion overseas in 2019, up from USD 10 billion in 2000. Travel has been the most popular activity among the affluent in China, with an increasing number of tourists traveling further away from the mainland and Hong Kong.
Mushrooming online travel agencies (OTAs) and startups are scrambling to provide the best tools and marketplaces for these independent travelers. This scenario is likely to boost the idea of luxury traveling among consumers in China.
- China Luxury Travel Market Tour Outlook (Revenue, USD Million , 2021-2033)
- Customized & Private Vacations
- Safari & Adventure
- Cruises, Yachting and Small Ship Expeditions
- Celebration Journeys
- Culinary Travel & Shopping
- Luxury Trains
- Others
- China Luxury Travel Market Age Group Outlook (Revenue, USD Million , 2021-2033)
- 21-30 Years
- 31-40 Years
- 41-60 Years
- 60 and Above
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Horizon Databook provides a detailed overview of country-level data and insights on the China Luxury Travel Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into China Luxury Travel Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.
China Luxury Travel Market, 2021-2033 (US$M)
China Tour - Luxury Travel Market Statistics, 2025 - 2033 (US$M)
