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Germany Smart Bathroom Market Size & Outlook, 2022-2030

The smart bathroom market in Germany is expected to reach a projected revenue of US$ 1,026.4 million by 2030. A compound annual growth rate of 12.1% is expected of Germany smart bathroom market from 2023 to 2030.

  • Consumer Goods
    • Consumer Electronics & Appliances
      • smart bathrooms market
Revenue, 2022 (US$M)
$411.3
Forecast, 2030 (US$M)
$1,026.4
CAGR, 2023 - 2030
12.1%
Report Coverage
Germany

Germany Smart Bathroom Market, 2018-2030 (US$M)

Germany Smart Bathroom Market, 2018-2030 (US$M)

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Germany smart bathroom market highlights

  • The Germany smart bathroom market generated a revenue of USD 411.3 million in 2022 and is expected to reach USD 1,026.4 million by 2030.
  • The Germany market is expected to grow at a CAGR of 12.1% from 2023 to 2030.
  • In terms of segment, smart toilet was the largest revenue generating product in 2022.
  • Smart Faucets is the most lucrative product segment registering the fastest growth during the forecast period.


Smart bathroom market data book summary

Market revenue in 2022USD 411.3 million
Market revenue in 2030USD 1,026.4 million
Growth rate12.1% (CAGR from 2022 to 2030)
Largest segmentSmart toilet
Fastest growing segmentSmart Faucets
Historical data2018 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSmart Toilet, Smart Soap Dispenser, Smart Faucets, Smart Showers, Smart Bathroom Mirrors, Smart Bathtubs
Key market players worldwideInvestIndustrial Holdings, Villeroy & Boch AG Vorz-Inhaber-Akt stimmrechtslos, Ferguson PLC, Spectrum Brands Holdings Inc, Masco Corp, Grohe, LIXIL Corp, Moen Incorporated, Kohler, Duravit, TOTO Ltd, Fortune Brands Innovations Inc, Knauf


Other key industry trends

  • In terms of revenue, Germany accounted for 5.5% of the smart bathroom market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, UK smart bathroom market is projected to lead the regional market in terms of revenue in 2030.
  • UK is the fastest growing regional market in Europe and is projected to reach USD 1,233.8 million by 2030.

According to an article published in October 2020 by Bitkom, Germany’s IT association, a recent survey found that 72% users stated that smart homes provide more comfort and enhance the quality of life. Furthermore, 52% of Germans want to see more energy-efficient living.

The high adoption and penetration rate of smart solutions in the country is acting as a major driver for the growth of the smart bathroom market. According to a survey undertaken by the German industry association Bitkom, 41% of all Germans installed at least one smart home product in 2021, with the share steadily increasing over the preceding two years.

Consumer spending on home remodeling is significantly high in Germany. Consumers take loans for home improvements, wherein the kitchen is one of the main areas of focus. Low interest rates have allowed for higher expenditure on various faucets, especially the multifunctional kinds.

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Smart Bathrooms Market Companies

NameProfile# EmployeesHQWebsite
Spectrum Brands Holdings IncView profile 3,1003001 Deming Way, Middleton, WI, United States, 53562www.spectrumbrands.com
TOTO LtdView profile 34,1521-1, Nakashima 2-chome, Kokurakita-Ku, Kitakyushu, Fukuoka, Japan, 802-8601www.toto.co.jp
KohlerView profile 10001+Kohler, Wisconsin, United States, North Americawww.kohler.com
DuravitView profile 5001-10000Hornberg, Baden-Wurttemberg, Germany, Europewww.duravit.com
Masco CorpView profile 18,00017450 College Parkway, Livonia, MI, United States, 48152www.masco.com
LIXIL CorpView profile 58,337Osaki Garden Tower, 1-1 Nishi-Shinagawa 1-chome, Shinagawa-ku, Tokyo, Japan, 141-0033www.lixil-group.co.jp
GroheView profile 5001-10000Düsseldorf, Nordrhein-Westfalen, Germany, Europegrohe.com
Moen IncorporatedView profile 1001-5000North Olmsted, Ohio, United States, North Americawww.moen.com
Fortune Brands Innovations IncView profile 11,700520 Lake Cook Road, Suite 300, Deerfield, IL, United States, 60015-5611www.fbin.com
KnaufView profile 51-100Utrecht, Utrecht, The Netherlands, Europeknauf.be/nl

Germany smart bathrooms market

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Smart Bathroom Market Outlook will help companies and investors design strategic landscapes.


Smart Toilet was the largest segment with a revenue share of 35.86% in 2022.

Horizon Databook has segmented the Germany smart bathroom market based on smart toilet, smart soap dispenser, smart faucets, smart showers, smart bathroom mirrors, smart bathtubs covering the revenue growth of each sub-segment from 2018 to 2030.




According to an article published in October 2020 by Bitkom, Germany’s IT association, a recent survey found that 72% users stated that smart homes provide more comfort and enhance the quality of life. Furthermore, 52% of Germans want to see more energy-efficient living.

The high adoption and penetration rate of smart solutions in the country is acting as a major driver for the growth of the smart bathroom market. According to a survey undertaken by the German industry association Bitkom, 41% of all Germans installed at least one smart home product in 2021, with the share steadily increasing over the preceding two years.

Consumer spending on home remodeling is significantly high in Germany. Consumers take loans for home improvements, wherein the kitchen is one of the main areas of focus. Low interest rates have allowed for higher expenditure on various faucets, especially the multifunctional kinds.

  • Germany Smart Bathroom Market Product Outlook (Revenue, USD Million , 2018-2030)
    • Smart Toilet
    • Smart Soap Dispenser
    • Smart Faucets
    • Smart Showers
    • Smart Bathroom Mirrors
    • Smart Bathtubs
    • Others
  • Germany Smart Bathroom Market Application Outlook (Revenue, USD Million , 2018-2030)
    • Residential
    • Commercial

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Horizon Databook provides a detailed overview of country-level data and insights on the Germany smart bathrooms market, including forecasts for subscribers. This country databook contains high-level insights into Germany smart bathrooms market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

Germany Smart Bathroom Market, 2018-2030 (US$M)

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Germany smart bathrooms market statistics, by product, 2018-2030 (US$M)

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Germany smart bathrooms market statistics, by product, 2018-2030 (USD Million)

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