The global smart water bottle market is still in its novelty and is expected to gain momentum over the forecast period owing to mounting concerns among people about fitness, health, and weight-loss. Smart water bottle technology is foreseen to integrate automated tracking of daily activity or work and use technology to reveal health statistics by means of any electronic device or merchandise, either integrated on the water bottle itself or is autonomous. Key vendors are expected to leverage the promising opportunities that the smart sensors market is expected to offer over the forecast period. The launch of BluFit bottle by BluFit Inc. and “The Hug” device by Caktus Inc. have stimulated the dawn of the smart water bottle market, which is further anticipated to revolutionize the market over the forecast period.
New product developments and surging attentiveness towards sophisticated gadgets with innovative features and in fitness & health wear segments are expected to emerge as major drivers for the smart water bottle market. Smart sensors such as temperature sensor and humidity sensor unified with daily use water bottles, and surge in interest towards sophisticated health accessories are expected to play a pivotal role in the smart water bottle market growth. Tracker band such as “The Hug” is foreseen as one of the most lucrative development segment in the smart water bottle market, serving as a strategic platform for improving business performance.
High-power necessities and limited battery life of aligned products under smart water bottle segment are expected to hinder the growth of market under focus. Acquisition of smart water bottle and associated products require huge capital investment and a certain degree of comprehensive technical expertise to operate them, which is anticipated to serve as another restraint.
One of the major challenges for smart water bottle market players is the necessity of device protection and climatic consideration to sustain their endurance and functioning devoid of any mutilation to the apparatus. Surging evolution of smart healthcare and fitness paraphernalia is directly linked to the smart sensor evolution, thus providing numerous growth opportunities to the vendors.
Even though the challenge to incorporate smart water bottle in daily use is an immense task, the benefit of initiating such a system is anticipated to overshadow the cost and operational complexities.
The smart water bottle market can be bifurcated on basis of product into smart water bottles and smart tracker bands. In smart water bottles, the sensory device is integrated to bottles and the consumer can monitor through his smartphone or any associated gadget. Smart tracker bands only consist of an autonomous band that can be attached to consumer preferred bottle. Based on the type of sensors integrated in the smart water bottle, the market can be segregated into temperature sensors, pressure sensors, and humidity sensors.
Smart water bottle market players are collaborating with both healthcare and fitness clothing vendors to increase the smart water bottle adoption in day-to-day activities.
Increasing per capita income and growing health awareness across the globe has increased the reception for smart water bottle among health conscious and fitness enthusiasts. North America is the protuberant market for smart water bottle business and is expected to be one of the major reception regions followed by the European continent. This is attributed to the demand for high-tech products and surging attentiveness of people towards technological advancements. The Asia-Pacific market is foreseen to reveal a noteworthy growth rate during the forecast period owing to the increasing health consciousness amongst people.
Key smart water bottle market players foreseen to lead the market for the next seven years comprise HydraCoach Inc., Caktus Inc., and BluFit. The leading purveyors continue to embed innovative technology in the smart water bottle, thereby escalating their corresponding product lines.
The smart water bottle and associated products such as tracker band are automated to serve consumers as their private fitness instructor by tracking and recommending water intake timings under climatic contemplations, consequently signifying additional trifling stride towards digital era.
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