Top 10 Hair Dryer Models, By Price Category And Country

Report Overview

The global hair dryer market is fragmented with the top ten companies accounting for a fourth of the global revenues, as of 2022. Koninklijke Philips N.V.; Panasonic Holdings Corporation; Dyson Limited; TESCOM Co., Ltd.; Spectrum Brands (Remington); Ghd Hair (Jemella Ltd.); Harry Josh Pro Tools; Braun GmbH; Revlon Inc.; and Conair LLC are among the top companies operating in the market. 

These companies have a strong presence across the globe, with robust distribution networks and wide customer bases. However, new market entrants have been steadily gaining market shares through the introduction of innovative products to specifically cater to the evolving demand patterns of the customers. 

Our study of the competitive landscape in the global hair dryer industry provides details of the top 10 brands across three broad price categories, namely, economy, medium, and premium. This information is provided individually for major markets in the world, such as the U.S., Canada, the U.K., India, China, Spain, France, Italy, Germany, Australia, and Brazil. The report will provide information such as brand names, model names, prices, and market shares. 

Some of the major developments observed during the study include:

• In 2022, Dyson launched an upgraded version of Dyson Airwrap in the U.S. Numerous changes and additions were made to the styler, the main one being improved compatibility with different hair types and textures as well as a range of attachments. The Airwrap can curl, wave, smooth, and dry hair without utilizing a lot of heat due to the use of a quick and high-pressure motor, which also shortens the styling process.

• In 2022, Braun GmbH, which is a subsidiary of P&G, announced its decision to launch in India through online sales platforms by Gillette. Gillette India Ltd. will handle the marketing and sales of Braun in India.

• In January 2022, Spectrum Brands Holdings, Inc. and Manchester United plc announced a global partnership extension, with Spectrum Brands' famous Remington personal care brand to continue its successful engagement as Manchester United's Official Electrical Styling Partner.

These developments and innovation strategies have positively impacted the hair dryer market’s growth in recent years. The new product launches have helped the market players widen their consumer bases on a global scale, while also intensifying the competitive rivalry in the industry.

Report Scope: Top 10 Hair Dryer Models, By Price Category And Country

U.S. Snapshot

India Snapshot