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Asia Pacific Innerwear Market Size & Outlook, 2023-2030

The innerwear market in Asia Pacific is expected to reach a projected revenue of US$ 133,495.1 million by 2030. A compound annual growth rate of 6.2% is expected of Asia Pacific innerwear market from 2024 to 2030.
Revenue, 2023 (US$M)
$87,779.0
Forecast, 2030 (US$M)
$133,495.1
CAGR, 2024 - 2030
6.2%
Report Coverage
Asia Pacific

Asia Pacific Innerwear Market, 2017-2030 (US$M)

Asia Pacific Innerwear Market, 2017-2030 (US$M)

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Asia Pacific innerwear market highlights

  • The Asia Pacific innerwear market generated a revenue of USD 87,779.0 million in 2023.
  • The market is expected to grow at a CAGR of 6.2% from 2024 to 2030.
  • In terms of segment, bottom innerwear was the largest revenue generating product in 2023.
  • Thermal & Baselayers is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, India is expected to register the highest CAGR from 2024 to 2030.


Asia Pacific data book summary

Market revenue in 2023USD 87,779.0 million
Market revenue in 2030USD 133,495.1 million
Growth rate6.2% (CAGR from 2023 to 2030)
Largest segmentBottom innerwear
Fastest growing segmentThermal & Baselayers
Historical data covered2017 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationTop Innerwear, Bottom Innerwear, Thermal & Baselayers
Key market players worldwideVictoria's Secret & Co, Amazon.com Inc, Hanesbrands Inc, Jockey International, PVH Corp


Other key industry trends

  • In terms of revenue, Asia Pacific region accounted for 41.1% of the global innerwear market in 2023.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 133,495.1 million by 2030.

One of the key drivers of the innerwear market in the Asia Pacific is the rising disposable income and growing middle-income groups in countries such as China, India, and Southeast Asian nations. As incomes increase, consumers are allocating a larger portion of their budget to personal care and fashion, including innerwear.

This trend is fueling the demand for a wide range of innerwear products, from basic everyday essentials to luxurious and premium designs. Furthermore, the presence of both global and local innerwear brands in Asia Pacific has contributed to the market's growth.

Global brands bring their established reputation, quality standards, and innovative designs to the region, catering to consumers who seek international trends and styles. At the same time, local brands have been successful in tapping into the preferences and cultural nuances of their domestic markets, offering products that resonate with Asian consumers.

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Publish Date: Mar 31, 2026

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Innerwear Market Companies

NameProfile# EmployeesHQWebsite
Amazon.com IncView profile 1,525,000410 Terry Avenue North, Seattle, WA, United States, 98109-5210www.amazon.com
PVH CorpView profile 29,000285 Madison Avenue, New York, NY, United States, 10017www.pvh.com
Victoria's Secret & CoView profile 30,0004 Limited Parkway East, Reynoldsburg, OH, United States, 43068www.victoriassecretandco.com
Hanesbrands IncView profile 48,0001000 East Hanes Mill Road, Winston-Salem, NC, United States, 27105www.hanes.com
Jockey InternationalView profile 5001-10000Kenosha, Wisconsin, United States, North Americawww.jockey.com

Asia Pacific Innerwear Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Innerwear Market Outlook will help companies and investors design strategic landscapes.


Bottom Innerwear was the largest segment with a revenue share of 51.16% in 2023.

Horizon Databook has segmented the Asia Pacific innerwear market based on top innerwear, bottom innerwear, thermal & baselayers covering the revenue growth of each sub-segment from 2017 to 2030.




One of the key drivers of the innerwear market in the Asia Pacific is the rising disposable income and growing middle-income groups in countries such as China, India, and Southeast Asian nations. As incomes increase, consumers are allocating a larger portion of their budget to personal care and fashion, including innerwear.

This trend is fueling the demand for a wide range of innerwear products, from basic everyday essentials to luxurious and premium designs. Furthermore, the presence of both global and local innerwear brands in Asia Pacific has contributed to the market's growth.

Global brands bring their established reputation, quality standards, and innovative designs to the region, catering to consumers who seek international trends and styles. At the same time, local brands have been successful in tapping into the preferences and cultural nuances of their domestic markets, offering products that resonate with Asian consumers.

  • Asia Pacific Innerwear Market Product Outlook (Revenue, USD Million , 2017-2030)
    • Top Innerwear
    • Bottom Innerwear
    • Thermal & Baselayers
  • Asia Pacific Innerwear Market Material Outlook (Revenue, USD Million , 2017-2030)
    • Cotton
    • Wool
    • Polyester
    • Nylon
    • Others
  • Asia Pacific Innerwear Market End-use Outlook (Revenue, USD Million , 2017-2030)
    • Men
    • Women
    • Kids
  • Asia Pacific Innerwear Market Distribution Channel Outlook (Revenue, USD Million , 2017-2030)
    • Online
    • Offline

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Horizon Databook provides a detailed overview of continent-level data and insights on the Asia Pacific Innerwear Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into Asia Pacific Innerwear Market Outlook from 2017 to 2030, including revenue numbers, major trends, and company profiles.

Asia Pacific Innerwear Market, 2017-2030 (US$M)

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Asia Pacific innerwear market statistics, by product, 2017-2030 (Unit)

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Asia Pacific innerwear market statistics, by country, 2017-2030 (USD Million)

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