China Lingerie Market Size & Outlook, 2026-2033
Global Market
Related Markets
China lingerie market highlights
- The China lingerie market generated a revenue of USD 23,076.8 million in 2025 and is expected to reach USD 40,875.8 million by 2033.
- The China market is expected to grow at a CAGR of 7.7% from 2026 to 2033.
- In terms of segment, offline was the largest revenue generating distribution channel in 2025.
- Online is the most lucrative distribution channel segment registering the fastest growth during the forecast period.
Lingerie market data book summary
| Market revenue in 2025 | USD 23,076.8 million |
| Market revenue in 2033 | USD 40,875.8 million |
| Growth rate | 7.7% (CAGR from 2026 to 2033) |
| Largest segment | Offline |
| Fastest growing segment | Online |
| Historical data | 2021 - 2024 |
| Base year | 2025 |
| Forecast period | 2026 - 2033 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Online, Offline |
| Key market players worldwide | Victoria's Secret & Co, Reliance Industries Ltd GDR - 144A, Gap Inc, Hanesbrands Inc, Walmart Inc, Jockey International, Triumph International, Hunkemoller, Calvin Klein, MAS Holdings |
Other key industry trends
- In terms of revenue, China accounted for 23.4% of the global lingerie market in 2025.
- Country-wise, China is expected to lead the global market in terms of revenue in 2033.
- In Asia Pacific, China lingerie market is projected to lead the regional market in terms of revenue in 2033.
- China is the fastest growing regional market in Asia Pacific and is projected to reach USD 40,875.8 million by 2033.
E-commerce has played a pivotal role in the growth of the Lingerie market in China. Online platforms such as Tmall, JD.com, and Taobao have become popular destinations for consumers to purchase lingerie products.
Additionally, social media platforms like WeChat and Xiaohongshu (Little Red Book) have become important channels for brand discovery and engagement. Many lingerie brands in China are launching short films to highlight women's beauty standards and address and potentially challenge prevailing beauty ideals.
For instance, Neiwai, a Chinese lingerie brand focused on female empowerment, released a short film called “No body is nobody” for International Women's Day 2020, addressing important issues related to body image and beauty stereotypes, particularly in Chinese media and social media.
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Publish Date: Jun 11, 2026
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Lingerie Market Scope
Lingerie Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Gap Inc | View profile | 85,000 | Two Folsom Street, San Francisco, CA, United States, 94105 | www.gapinc.com |
| Walmart Inc | View profile | 2,100,000 | 702 S.W. 8th Street, Bentonville, AR, United States, 72716 | stock.walmart.com |
| Victoria's Secret & Co | View profile | 30,000 | 4 Limited Parkway East, Reynoldsburg, OH, United States, 43068 | www.victoriassecretandco.com |
| Reliance Industries Ltd GDR - 144A | View profile | 389,414 | 222, Nariman Point, 3rd Floor, Maker Chambers IV, Mumbai, MH, India, 400021 | www.ril.com |
| Hanesbrands Inc | View profile | 48,000 | 1000 East Hanes Mill Road, Winston-Salem, NC, United States, 27105 | www.hanes.com |
| Triumph International | View profile | 10001+ | Törökbálint, Pest, Hungary, Europe | www.triumph.com |
| Jockey International | View profile | 5001-10000 | Kenosha, Wisconsin, United States, North America | www.jockey.com |
| Hunkemoller | View profile | 5001-10000 | Hilversum, Noord-Holland, The Netherlands, Europe | www.hunkemoller.com |
| Calvin Klein | View profile | 10001+ | New York, New York, United States, North America | www.calvinklein.us |
| MAS Holdings | View profile | 10001+ | Colombo, Western, Sri Lanka, Asia | www.masholdings.com |
China Lingerie Market Outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Lingerie Market Outlook will help companies and investors design strategic landscapes.
Offline was the largest segment with a revenue share of 61.86% in 2025.
Horizon Databook has segmented the China lingerie market based on online, offline covering the revenue growth of each sub-segment from 2021 to 2033.
E-commerce has played a pivotal role in the growth of the Lingerie market in China. Online platforms such as Tmall, JD.com, and Taobao have become popular destinations for consumers to purchase lingerie products.
Additionally, social media platforms like WeChat and Xiaohongshu (Little Red Book) have become important channels for brand discovery and engagement. Many lingerie brands in China are launching short films to highlight women's beauty standards and address and potentially challenge prevailing beauty ideals.
For instance, Neiwai, a Chinese lingerie brand focused on female empowerment, released a short film called “No body is nobody” for International Women's Day 2020, addressing important issues related to body image and beauty stereotypes, particularly in Chinese media and social media.
- China Lingerie Market Distribution Channel Outlook (Revenue, USD Million , 2021-2033)
- Offline
- Online
- China Lingerie Market Product Type Outlook (Revenue, USD Million , 2021-2033)
- Briefs
- Bras
- Shapewear
- Others
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Horizon Databook provides a detailed overview of country-level data and insights on the China Lingerie Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into China Lingerie Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.
China Lingerie Market, 2021-2033 (US$M)
China Distribution Channel - Lingerie Market Statistics, 2025 - 2033 (US$M)
