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North America Lingerie Market Size & Outlook, 2026-2033

The lingerie market in North America is expected to reach a projected revenue of US$ 46,064.2 million by 2033. A compound annual growth rate of 7% is expected of North America lingerie market from 2026 to 2033.
Revenue, 2025 (US$M)
$27,358.5
Estimate, 2026 (US$M)
$28,694.5
Forecast, 2033 (US$M)
$46,064.2
CAGR, 2026 - 2033
7.0%

North America lingerie market highlights

  • The North America lingerie market generated a revenue of USD 27,358.5 million in 2025.
  • The market is expected to grow at a CAGR of 7% from 2026 to 2033.
  • In terms of segment, offline was the largest revenue generating distribution channel in 2025.
  • Online is the most lucrative distribution channel segment registering the fastest growth during the forecast period.
  • Country-wise, U.S. is expected to register the highest CAGR from 2026 to 2033.


North America data book summary

Market revenue in 2025USD 27,358.5 million
Market revenue in 2033USD 46,064.2 million
Growth rate7% (CAGR from 2026 to 2033)
Largest segmentOffline
Fastest growing segmentOnline
Historical data covered2021 - 2024
Base year for estimation2025
Forecast period covered2026 - 2033
Quantitative unitsRevenue in USD million
Market segmentationOnline, Offline
Key market players worldwideVictoria's Secret & Co, Reliance Industries Ltd GDR - 144A, Gap Inc, Hanesbrands Inc, Walmart Inc, Jockey International, Triumph International, Hunkemoller, Calvin Klein, MAS Holdings


Other key industry trends

  • In terms of revenue, North America region accounted for 27.7% of the global lingerie market in 2025.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2033.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 72,594.8 million by 2033.

North America is considered to have a significant share in the global lingerie market owing to a shift towards more comfortable, body-inclusive, and comfortable lingerie in the region. There has been a growing demand for lingerie that caters to diverse body types, skin tones, and sizes.

Brands are increasingly focusing on offering a wide range of sizes, including plus-size and petite options, to ensure inclusivity for all customers. Consumers are prioritizing comfort in their lingerie choices.

Consumers are becoming more conscious of sustainability and ethical production in the fashion industry. This trend has extended to lingerie, with an increased emphasis on eco-friendly materials, ethical manufacturing processes, and supply chain transparency.

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Publish Date: Jun 11, 2026

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Lingerie Market Companies

NameProfile# EmployeesHQWebsite
Gap IncView profile 85,000Two Folsom Street, San Francisco, CA, United States, 94105www.gapinc.com
Walmart IncView profile 2,100,000702 S.W. 8th Street, Bentonville, AR, United States, 72716stock.walmart.com
Victoria's Secret & CoView profile 30,0004 Limited Parkway East, Reynoldsburg, OH, United States, 43068www.victoriassecretandco.com
Reliance Industries Ltd GDR - 144AView profile 389,414222, Nariman Point, 3rd Floor, Maker Chambers IV, Mumbai, MH, India, 400021www.ril.com
Hanesbrands IncView profile 48,0001000 East Hanes Mill Road, Winston-Salem, NC, United States, 27105www.hanes.com
Triumph InternationalView profile 10001+Törökbálint, Pest, Hungary, Europewww.triumph.com
Jockey InternationalView profile 5001-10000Kenosha, Wisconsin, United States, North Americawww.jockey.com
HunkemollerView profile 5001-10000Hilversum, Noord-Holland, The Netherlands, Europewww.hunkemoller.com
Calvin KleinView profile 10001+New York, New York, United States, North Americawww.calvinklein.us
MAS HoldingsView profile 10001+Colombo, Western, Sri Lanka, Asiawww.masholdings.com

North America Lingerie Market Outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Lingerie Market Outlook will help companies and investors design strategic landscapes.


Offline was the largest segment with a revenue share of 65.59% in 2025.

Horizon Databook has segmented the North America lingerie market based on online, offline covering the revenue growth of each sub-segment from 2021 to 2033.




North America is considered to have a significant share in the global lingerie market owing to a shift towards more comfortable, body-inclusive, and comfortable lingerie in the region. There has been a growing demand for lingerie that caters to diverse body types, skin tones, and sizes.

Brands are increasingly focusing on offering a wide range of sizes, including plus-size and petite options, to ensure inclusivity for all customers. Consumers are prioritizing comfort in their lingerie choices.

Consumers are becoming more conscious of sustainability and ethical production in the fashion industry. This trend has extended to lingerie, with an increased emphasis on eco-friendly materials, ethical manufacturing processes, and supply chain transparency.

  • North America Lingerie Market Distribution Channel Outlook (Revenue, USD Million , 2021-2033)
    • Offline
    • Online
  • North America Lingerie Market Product Type Outlook (Revenue, USD Million , 2021-2033)
    • Briefs
    • Bras
    • Shapewear
    • Others

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Horizon Databook provides a detailed overview of continent-level data and insights on the North America Lingerie Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into North America Lingerie Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.

North America Lingerie Market, 2021-2033 (US$M)

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North America Distribution Channel - Lingerie Market Statistics, 2025 - 2033 (US$M)

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North America lingerie market statistics, by country, 2021-2033 (USD Million)

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