Latin America Ready To Drink Cocktails Market Size & Outlook
Latin America ready to drink cocktails market, 2018-2030 (US$M)
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Latin America ready to drink cocktails market highlights
- The Latin America ready to drink cocktails market generated a revenue of USD 95.0 million in 2023.
- The market is expected to grow at a CAGR of 13.2% from 2024 to 2030.
- In terms of segment, wine-based was the largest revenue generating alcohol base in 2023.
- Spirit-based is the most lucrative alcohol base segment registering the fastest growth during the forecast period.
- Country-wise, Brazil is expected to register the highest CAGR from 2024 to 2030.
Latin America data book summary
| Market revenue in 2023 | USD 95.0 million |
| Market revenue in 2030 | USD 225.9 million |
| Growth rate | 13.2% (CAGR from 2023 to 2030) |
| Largest segment | Wine-based |
| Fastest growing segment | Spirit-based |
| Historical data covered | 2018 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Wine-based, Spirit-based, Malt-based |
| Key market players worldwide | Diageo PLC, Brown-Forman Corp Class A, Bacardi, Asahi Group Holdings Ltd, Pernod Ricard SA, Anheuser-Busch InBev SA/NV, Suntory Holdings, The Absolut Company, House of Delola, Halewood International, Shanghai Bairun Investment Holding Group |
Other key industry trends
- In terms of revenue, Latin America region accounted for 10.1% of the global ready to drink cocktails market in 2023.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 614.8 million by 2030.
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Ready To Drink Cocktails Market Scope
Ready To Drink Cocktails Market Companies
| Name | Profile | # Employees | HQ | Website |
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Latin America ready to drink cocktails market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to ready to drink cocktails market will help companies and investors design strategic landscapes.
Wine-based was the largest segment with a revenue share of 45.16% in 2023. Horizon Databook has segmented the Latin America ready to drink cocktails market based on wine-based, spirit-based, malt-based covering the revenue growth of each sub-segment from 2018 to 2030.
The ready-to-drink (RTD) cocktails market in Central and South Africa has experienced a notable upsurge in recent years, reflecting changing consumer preferences and a growing nightlife culture. With an increasing number of young adults and millennials gravitating toward convenient, ready-to-consume alcoholic beverages, this market is poised for continued growth.
One of the defining trends in the market is the shift towards premium products. Consumers are increasingly seeking high-quality ingredients and craft cocktails. Brands like Rooibos & Tonic and Savanna Dry, which offer unique flavors and a distinctly local twist, have found a niche in this burgeoning market.
In addition, health-conscious consumers seek lower-alcohol and lower-sugar options, prompting producers to innovate and adapt their offerings accordingly. Flavors play a crucial role in attracting consumers.
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Our clientele includes a mix of ready to drink cocktails market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Latin America ready to drink cocktails market , including forecasts for subscribers. This continent databook contains high-level insights into Latin America ready to drink cocktails market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Latin America ready to drink cocktails market size, by country, 2018-2030 (US$M)
Latin America Ready To Drink Cocktails Market Outlook Share, 2023 & 2030 (US$M)
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