Market revenue in 2023 | USD 95.0 million |
Market revenue in 2030 | USD 225.9 million |
Growth rate | 13.2% (CAGR from 2023 to 2030) |
Largest segment | Wine-based |
Fastest growing segment | Spirit-based |
Historical data covered | 2018 - 2022 |
Base year for estimation | 2023 |
Forecast period covered | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Wine-based, Spirit-based, Malt-based |
Key market players worldwide | Diageo PLC, Brown-Forman Corp Class A, Bacardi, Asahi Group Holdings Ltd, Pernod Ricard SA, Anheuser-Busch InBev SA/NV, Suntory Holdings, The Absolut Company, House of Delola, Halewood International, Shanghai Bairun Investment Holding Group |
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The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to ready to drink cocktails market will help companies and investors design strategic landscapes.
Wine-based was the largest segment with a revenue share of 45.16% in 2023. Horizon Databook has segmented the Latin America ready to drink cocktails market based on wine-based, spirit-based, malt-based covering the revenue growth of each sub-segment from 2018 to 2030.
The ready-to-drink (RTD) cocktails market in Central and South Africa has experienced a notable upsurge in recent years, reflecting changing consumer preferences and a growing nightlife culture. With an increasing number of young adults and millennials gravitating toward convenient, ready-to-consume alcoholic beverages, this market is poised for continued growth.
One of the defining trends in the market is the shift towards premium products. Consumers are increasingly seeking high-quality ingredients and craft cocktails. Brands like Rooibos & Tonic and Savanna Dry, which offer unique flavors and a distinctly local twist, have found a niche in this burgeoning market.
In addition, health-conscious consumers seek lower-alcohol and lower-sugar options, prompting producers to innovate and adapt their offerings accordingly. Flavors play a crucial role in attracting consumers.
Horizon Databook provides a detailed overview of continent-level data and insights on the Latin America ready to drink cocktails market , including forecasts for subscribers. This continent databook contains high-level insights into Latin America ready to drink cocktails market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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