The global body fat measurement market comprises different prevalent methods for body composition analysis and body fat measurement. They are categorically different from each other with respect to the parameters of accuracy, pricing, availability and complexity of the testing process. Consequentially, on account of these differences, they experience different levels of market penetration and market share. Growing prevalence of metabolism related disorders and obese body conditions is expected to drive the demand for these procedures over the forecast period. The development of novel, more accurate BIA devices and their subsequent introduction and regulatory approval in markets such as North America and Europe are expected to further boost market growth during the forecast period.
The global Body Fat Measurement market is expected to grow at a CAGR of 8.4% during the forecast period, to reach USD 640.3 million in 2020.
Global Body Fat Measurement market, by products, 2013 - 2020 (USD Million)
The overall body fat measurement market is constituted of several different methods of body fat and body composition analysis. The most widely used of those techniques include BIA, DEXA, ADP, HwD, and skinfold caliper. Some other very minimally used techniques included in the others segments are infrared interactance, body composition analysis using CT and MRI scans. In 2013, the bio-impedance analyzers accounted for the largest share of the market. It is also expected that due to the technological developments occurring in the BIA machines, they will continue to grow at a lucrative rate throughout the forecast period. Bio impedance analyzers work by measuring the time taken for small electric currents to pass through the human body which are passed using two or more electrodes and sensors and have exhibited high congruency in the result with that of HwD and ADP testing. Body fat skin fold calipers are probably the simplest of all the fat measurement methods available in the current marketplace. Due to the easy method of testing and relatively inexpensive pricing, this segment accounts for over one-fourth of the global market for body fat measurement. Due to the introduction of technologically advanced cost effective products, it is expected that the different product segments in the body fat measurement market will witness lucrative growth throughout the forecast period.
Major regions estimated for the body fat measurement market are North America, Europe, Asia-Pacific and RoW. North America accounted for the largest share of the revenue in 2013. This large share can be accounted for by the presence of a sizeable base of population dealing with obesity and other metabolism-related disorders. It is expected that with the technologically advanced healthcare infrastructure present in the region, North America will continue to dominate the global body fat measurement market through to 2020. However, owing to the fact that the Asia-Pacific region is home to large BIA device manufacturers, it is expected that the region will witness growth at the fastest rate throughout the forecast period. The presence of an increasingly healthcare savvy population base in the emerging economies of India and China is also expected to serve this market as a high impact rendering driver.
Key participants in the body fat measurement market are Beurer GmbH, Jawon Medical Co. Ltd., Omron Global Healthcare Business, Tanita Corporation, Inbody Co. Ltd., GE Healthcare, L’Accessorio Nucleare S.r.l., The Diagnostic Medical Systems (DMS) Group, Hologic Inc., COSMED S.r.l., Exertech and AccuFitness LLC. The market leaders in the body fat measurement market have strategic expansion plans under implementation and are expected to increase their international market presence through active expansion of distribution channels to enhance market penetration. These changes are expected to increase the competitive rivalry in the global body fat measurement market over the forecast period.
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