Middle East & Africa Athleisure Market Size & Outlook
Related Markets
MEA athleisure market highlights
- The MEA athleisure market generated a revenue of USD 20,183.1 million in 2022.
- The market is expected to grow at a CAGR of 7.4% from 2023 to 2030.
- In terms of segment, mass athleisure was the largest revenue generating type in 2022.
- Premium Athleisure is the most lucrative type segment registering the fastest growth during the forecast period.
- Country-wise, UAE is expected to register the highest CAGR from 2023 to 2030.
MEA data book summary
| Market revenue in 2022 | USD 20,183.1 million |
| Market revenue in 2030 | USD 35,665.1 million |
| Growth rate | 7.4% (CAGR from 2022 to 2030) |
| Largest segment | Mass athleisure |
| Fastest growing segment | Premium Athleisure |
| Historical data covered | 2017 - 2021 |
| Base year for estimation | 2022 |
| Forecast period covered | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Mass Athleisure, Premium Athleisure |
| Key market players worldwide | Hanesbrands Inc, Adidas AG, Under Armour Inc Class A, Lululemon Athletica Inc, Vuori, PANGAIA, Outerknown, Eileen Fisher, Patagonia, Pact |
Other key industry trends
- In terms of revenue, MEA region accounted for 6.1% of the global athleisure market in 2022.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 170,430.1 million by 2030.
Mass athleisure was the largest segment with a revenue share of 63.47% in 2024. Horizon Databook has segmented the Middle East & Africa athleisure market based on mass athleisure, premium athleisure covering the revenue growth of each sub-segment from 2018 to 2030.
The athleisure market in the region is at a nascent stage; it has immense growth potential owing to the presence of a large customer base that is young and wealthy and is attracted to the growing trend of sports as a leisure pursuit and a status symbol.
Many brands in the region are launching products in the athleisure wear category. Some of the well-known athleisure wear retailers in Dubai are Apparel, Alo Yoga, SS Sports, Noon, Amazon AE, Gulfissimo , and Tonic UAE.
Additionally, new market players are focused on fulfilling the latest fashion requirements of the local communities in countries such as the UAE and Saudi Arabia, which raises the growth potential of the market.
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Athleisure Market Scope
Athleisure Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Pact | View profile | 11-50 | Boulder, Colorado, United States, North America | http://wearpact.com |
| Patagonia | View profile | 5001-10000 | Ventura, California, United States, North America | http://patagonia.com |
| Eileen Fisher | View profile | 5001-10000 | Irvington, New York, United States, North America | http://www.eileenfisher.com/ |
| Outerknown | View profile | 51-100 | Culver City, California, United States, North America | https://www.outerknown.com/ |
| PANGAIA | View profile | 101-250 | London, England, United Kingdom, Europe | https://thepangaia.com |
| Vuori | View profile | 1001-5000 | Encinitas, California, United States, North America | https://www.vuoriclothing.com/ |
| Lululemon Athletica Inc | View profile | 38000 | 1818 Cornwall Avenue, Vancouver, BC, Canada, V6J 1C7 | https://www.lululemon.com |
| Hanesbrands Inc | View profile | 48000 | 1000 East Hanes Mill Road, Winston-Salem, NC, United States, 27105 | https://www.hanes.com |
| Adidas AG | View profile | 59030 | Adi-Dassler-Strasse 1, Herzogenaurach, BY, Germany, 91074 | https://www.adidas-group.com |
| Under Armour Inc Class A | View profile | 14800 | 1020 Hull Street, Baltimore, MD, United States, 21230 | https://www.underarmour.com |
MEA athleisure market size, by country, 2018-2030 (US$M)
Middle East & Africa Athleisure Market Outlook Share, 2024 & 2030 (US$M)
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