North America Beer Tourism Market Size & Outlook

The beer tourism market in North America is expected to reach a projected revenue of US$ 9,881.5 million by 2030. A compound annual growth rate of 11.3% is expected of North America beer tourism market from 2025 to 2030.
Revenue, 2024 (US$M)
$5,257.8
Forecast, 2030 (US$M)
$9,881.5
CAGR, 2025 - 2030
11.3%
Report Coverage
North America

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North America beer tourism market, 2018-2030 (US$M)

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North America beer tourism market highlights

  • The North America beer tourism market generated a revenue of USD 5,257.8 million in 2024.
  • The market is expected to grow at a CAGR of 11.3% from 2025 to 2030.
  • In terms of segment, brewery tours was the largest revenue generating activity type in 2024.
  • Beer Festivals is the most lucrative activity type segment registering the fastest growth during the forecast period.
  • Country-wise, Mexico is expected to register the highest CAGR from 2025 to 2030.

North America data book summary

Market revenue in 2024USD 5,257.8 million
Market revenue in 2030USD 9,881.5 million
Growth rate11.3% (CAGR from 2025 to 2030)
Largest segmentBrewery tours
Fastest growing segmentBeer Festivals
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBrewery Tours, Beer Festivals, Beer Tastings & Pairings
Key market players worldwideG Adventures, Bon Voyage, City Brew Tours, Intrepid Travel, Brews Cruise

Other key industry trends

  • In terms of revenue, North America region accounted for 45.2% of the global beer tourism market in 2024.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Europe is the fastest growing regional market and is projected to reach USD 9,048.0 million by 2030.

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Beer Tourism Market Companies

Name Profile # Employees HQ Website
Brews Cruise View profile 1-10 Portland, Maine, United States, North America https://www.brewscruise.com
City Brew Tours View profile 101-250 Chestnut Hill, Massachusetts, United States, North America https://citybrewtours.com
Bon Voyage View profile 11-50 Huairou, Beijing, China, Asia http://www.bowangzhi.com
Intrepid Travel View profile 1001-5000 Melbourne, Victoria, Australia, Oceania https://www.intrepidtravel.com
G Adventures View profile 1001-5000 Toronto, Ontario, Canada, North America http://www.gadventures.com

North America beer tourism market size, by country, 2018-2030 (US$M)

North America Beer Tourism Market Outlook Share, 2024 & 2030 (US$M)

North America beer tourism market size, by country, 2018-2030 (US$M)

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