Canada Digital Out-of-home Advertising Market Size & Outlook

The digital out-of-home advertising market in Canada is expected to reach a projected revenue of US$ 4,043.0 million by 2030. A compound annual growth rate of 11.3% is expected of Canada digital out-of-home advertising market from 2025 to 2030.
Revenue, 2024 (US$M)
$2,071.4
Forecast, 2030 (US$M)
$4,043.0
CAGR, 2025 - 2030
11.3%
Report Coverage
Canada

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Canada digital out-of-home advertising market, 2018-2030 (US$M)

Canada digital out-of-home advertising market, 2018-2030 (US$M)

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Canada digital out-of-home advertising market highlights

  • The Canada digital out-of-home advertising market generated a revenue of USD 2,071.4 million in 2024 and is expected to reach USD 4,043.0 million by 2030.
  • The Canada market is expected to grow at a CAGR of 11.3% from 2025 to 2030.
  • In terms of segment, billboards was the largest revenue generating format in 2024.
  • Place-Based Media is the most lucrative format segment registering the fastest growth during the forecast period.

Digital out-of-home advertising market data book summary

Market revenue in 2024USD 2,071.4 million
Market revenue in 2030USD 4,043.0 million
Growth rate11.3% (CAGR from 2025 to 2030)
Largest segmentBillboards
Fastest growing segmentPlace-Based Media
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBillboards, Street Furniture, Transit & Transportation, Place-Based Media
Key market players worldwideJCDecaux SE, Clear Channel Outdoor Holdings Inc Ordinary Shares, Outfront Media Inc, Stroeer SE & Co KGaA, Lamar Advertising Co Class A, Focus Media, Daktronics Inc

Other key industry trends

  • In terms of revenue, Canada accounted for 10.0% of the global digital out-of-home advertising market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. digital out-of-home advertising market is projected to lead the regional market in terms of revenue in 2030.
  • Canada is the fastest growing regional market in North America and is projected to reach USD 4,043.0 million by 2030.

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Digital Out-of-home Advertising Market Companies

Name Profile # Employees HQ Website
Daktronics Inc View profile - - -
Focus Media View profile 5001-10000 Shanghai, Shanghai, China, Asia http://www.focusmedia.cn/
Stroeer SE & Co KGaA View profile 11504 Stroer-Allee 1, Cologne, NW, Germany, 50999 https://www.stroeer.com
Lamar Advertising Co Class A View profile 3550 5321 Corporate Boulevard, Baton Rouge, LA, United States, 70808 https://www.lamar.com
Outfront Media Inc View profile 2375 90 Park Avenue, 9th Floor, New York, NY, United States, 10016 https://www.outfrontmedia.com
Clear Channel Outdoor Holdings Inc Ordinary Shares View profile 3900 4830 North Loop 1604 West, Suite 111, San Antonio, TX, United States, 78249 https://www.clearchanneloutdoor.com
JCDecaux SE View profile 11096 17 Rue Soyer, Neuilly-sur-Seine, France, 92200 https://www.jcdecaux.com

Canada digital out-of-home advertising market size, by format, 2018-2030 (US$M)

Canada Digital Out-of-home Advertising Market Outlook Share, 2024 & 2030 (US$M)

Canada digital out-of-home advertising market size, by format, 2018-2030 (US$M)

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