Asia Pacific Men'S Underwear Market Size & Outlook
The men's underwear market in Asia Pacific is expected to reach a projected revenue of US$ 30,507.7 million by 2033. A compound annual growth rate of 6.8% is expected of Asia Pacific men's underwear market from 2026 to 2033.
The Asia Pacific men's underwear market generated a revenue of USD 18,146.1 million in 2025.
The market is expected to grow at a CAGR of 6.8% from 2026 to 2033.
In terms of segment, cotton was the largest revenue generating fabric in 2025.
Modal is the most lucrative fabric segment registering the fastest growth during the forecast period.
Country-wise, India is expected to register the highest CAGR from 2026 to 2033.
Asia Pacific data book summary
Market revenue in 2025
USD 18,146.1 million
Market revenue in 2033
USD 30,507.7 million
Growth rate
6.8% (CAGR from 2026 to 2033)
Largest segment
Cotton
Fastest growing segment
Modal
Historical data covered
2021 - 2024
Base year for estimation
2025
Forecast period covered
2026 - 2033
Quantitative units
Revenue in USD million
Market segmentation
Cotton, Polyester, Nylon, Modal
Key market players worldwide
PVH Corp, Hanesbrands Inc, Ralph Lauren Corp Class A, Levi Strauss & Co Class A, American Eagle Outfitters Inc, Hugo Boss AG, Berkshire Hathaway Inc Class A, Jockey International, Naked Brand Group, Perry Ellis Menswear LLC
Other key industry trends
In terms of revenue, Asia Pacific region accounted for 42.3% of the global men's underwear market in 2025.
Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2033.
Asia Pacific is the fastest growing regional market and is projected to reach USD 30,507.7 million by 2033.
The demand for men’s underwear in the region is driven by rising consumer disposable income and increasing penetration of foreign brands. The growing population of men coupled with rising awareness regarding personal health & hygiene is driving the demand for men’s underwear in the region.
Asia Pacific has the largest population in the world, which provides market players an opportunity to expand their presence in the region to hold a significant market share over the forecast period.
The cotton segment is projected to hold the largest market share over the forecast period owing to its high durability and adoption rate. Low cost of raw materials results in high-profit margins for manufacturers and low product pricing results in increasing market penetration.
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Men's Underwear Market Outlook will help companies and investors design strategic landscapes.
Cotton was the largest segment with a revenue share of 75.44% in 2025.
Horizon Databook has segmented the Asia Pacific men's underwear market based on cotton, polyester, nylon, modal covering the revenue growth of each sub-segment from 2021 to 2033.
The demand for men’s underwear in the region is driven by rising consumer disposable income and increasing penetration of foreign brands. The growing population of men coupled with rising awareness regarding personal health & hygiene is driving the demand for men’s underwear in the region.
Asia Pacific has the largest population in the world, which provides market players an opportunity to expand their presence in the region to hold a significant market share over the forecast period.
The cotton segment is projected to hold the largest market share over the forecast period owing to its high durability and adoption rate. Low cost of raw materials results in high-profit margins for manufacturers and low product pricing results in increasing market penetration.
Asia Pacific Men'S Underwear Market Fabric Outlook (Revenue, USD Million , 2021-2033)
Cotton
Polyester
Nylon
Others
Modal
Asia Pacific Men'S Underwear Market Type Outlook (Revenue, USD Million , 2021-2033)
Boxer Brief
Trunks
Others
Briefs
Boxers
Asia Pacific Men'S Underwear Market Price Outlook (Revenue, USD Million , 2021-2033)
< USD 10
10 to Less than 20 USD
20 to 30 USD
>USD 30
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Horizon Databook provides a detailed overview of continent-level data and insights on the Asia Pacific Men's Underwear Market Outlook, including forecasts for subscribers. This continent databook contains high-level insights into Asia Pacific Men's Underwear Market Outlook from 2021 to 2033, including revenue numbers, major trends, and company profiles.
Asia Pacific Men'S Underwear Market, 2021-2033 (US$M)