Australia Sports Equipment Market Size & Outlook, 2026-2033
The sports equipment market in Australia is expected to reach a projected revenue of US$ 22,739.3 million by 2033. A compound annual growth rate of 8.8% is expected of Australia sports equipment market from 2026 to 2033.
The Australia sports equipment market generated a revenue of USD 11,682.4 million in 2025 and is expected to reach USD 22,739.3 million by 2033.
The Australia market is expected to grow at a CAGR of 8.8% from 2026 to 2033.
In terms of segment, ball games was the largest revenue generating product in 2025.
Fitness/Strength equipment is the most lucrative product segment registering the fastest growth during the forecast period.
Sports equipment market data book summary
Market revenue in 2025
USD 11,682.4 million
Market revenue in 2033
USD 22,739.3 million
Growth rate
8.8% (CAGR from 2026 to 2033)
Largest segment
Ball games
Fastest growing segment
Fitness/Strength equipment
Historical data
2021 - 2024
Base year
2025
Forecast period
2026 - 2033
Quantitative units
Revenue in USD million
Market segmentation
Ball over net games, Ball games, Fitness/Strength equipment, Athletic training equipment
Key market players worldwide
Adidas AG, Amer Sports Inc, Topgolf Callaway Brands Corp, Sumitomo Rubber Industries Ltd, Nike Inc Class B, Puma SE, Mizuno Corp, Frasers Group PLC, Under Armour Inc Class A, Yonex Co Ltd
Other key industry trends
In terms of revenue, Australia accounted for 2.8% of the global sports equipment market in 2025.
Country-wise, U.S. is expected to lead the global market in terms of revenue in 2033.
In Asia Pacific, China sports equipment market is projected to lead the regional market in terms of revenue in 2033.
India is the fastest growing regional market in Asia Pacific and is projected to reach USD 50,899.3 million by 2033.
The demand for sports equipment in Australia is driven by factors such as the popularity of different sports and physical activities, the availability of outdoor spaces, and the overall health and fitness trends in the country. Some of the most popular sports in Australia are football (soccer), cricket, rugby, tennis, and swimming.
Sports play a significant role in the Australian culture, with many Australians actively participating in and following various sports such as cricket, rugby, hockey, and football. Also, the children are actively engaging in outdoor sports, and the participation rates have increased over recent years.
There has been a significant increase in boys' participation in the 0-14 age category. This scenario will propel the demand for sports equipment among children. In recent years, there has also been a growing interest in fitness and wellness activities such as yoga, Pilates, and CrossFit, which has led to an increased demand for related sports equipment and gear.
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Sports Equipment Market Outlook will help companies and investors design strategic landscapes.
Ball Games was the largest segment with a revenue share of 36.13% in 2025.
Horizon Databook has segmented the Australia sports equipment market based on ball over net games, ball games, fitness/strength equipment, athletic training equipment covering the revenue growth of each sub-segment from 2021 to 2033.
The demand for sports equipment in Australia is driven by factors such as the popularity of different sports and physical activities, the availability of outdoor spaces, and the overall health and fitness trends in the country. Some of the most popular sports in Australia are football (soccer), cricket, rugby, tennis, and swimming.
Sports play a significant role in the Australian culture, with many Australians actively participating in and following various sports such as cricket, rugby, hockey, and football. Also, the children are actively engaging in outdoor sports, and the participation rates have increased over recent years.
There has been a significant increase in boys' participation in the 0-14 age category. This scenario will propel the demand for sports equipment among children. In recent years, there has also been a growing interest in fitness and wellness activities such as yoga, Pilates, and CrossFit, which has led to an increased demand for related sports equipment and gear.
Australia Sports Equipment Market Product Outlook (Revenue, USD Million , 2021-2033)
Ball Over Net Games
Ball Games
Fitness/Strength Equipment
Athletic Training Equipment
Others
Australia Sports Equipment Market Distribution Channel Outlook (Revenue, USD Million , 2021-2033)
Online Retail
Specialty & Sports Shops
Department & Discount Stores
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Target buyers of sports equipment market databook
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Horizon Databook provides a detailed overview of country-level data and insights on the Australia sports equipment market, including forecasts for subscribers. This country databook contains high-level insights into Australia sports equipment market from 2021 to 2033, including revenue numbers, major trends, and company profiles.
Australia Sports Equipment Market, 2021-2033 (US$M)