Middle East & Africa Sports Equipment Market Size & Outlook
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MEA sports equipment market highlights
- The MEA sports equipment market generated a revenue of USD 19,353.5 million in 2025.
- The market is expected to grow at a CAGR of 5.4% from 2026 to 2033.
- In terms of segment, ball games was the largest revenue generating product in 2025.
- Fitness/Strength equipment is the most lucrative product segment registering the fastest growth during the forecast period.
MEA data book summary
| Market revenue in 2025 | USD 19,353.5 million |
| Market revenue in 2033 | USD 29,170.0 million |
| Growth rate | 5.4% (CAGR from 2026 to 2033) |
| Largest segment | Ball games |
| Fastest growing segment | Fitness/Strength equipment |
| Historical data covered | 2021 - 2024 |
| Base year for estimation | 2025 |
| Forecast period covered | 2026 - 2033 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Ball over net games, Ball games, Fitness/Strength equipment, Athletic training equipment |
| Key market players worldwide | Adidas AG, Amer Sports Inc, Topgolf Callaway Brands Corp, Sumitomo Rubber Industries Ltd, Nike Inc Class B, Puma SE, Mizuno Corp, Frasers Group PLC, Under Armour Inc Class A, Yonex Co Ltd |
Other key industry trends
- In terms of revenue, MEA region accounted for 4.7% of the global sports equipment market in 2025.
- Globally, North America is projected to lead the regional market in terms of revenue in 2033.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 201,173.0 million by 2033.
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Sports Equipment Market Scope
Sports Equipment Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Frasers Group PLC | View profile | 32480 | Unit A, Brook Park East, Shirebrook, United Kingdom, NG20 8RY | https://www.frasers.group |
| Sumitomo Rubber Industries Ltd | View profile | 42997 | 3-6-9, Wakinohama-cho, Chuo-ku, Hyogo, Kobe, Japan, 651-0072 | http://www.srigroup.co.jp |
| Amer Sports Inc | View profile | 11400 | Konepajankuja 6, Helsinki, Finland, 00511 | https://www.amersports.com |
| Mizuno Corp | View profile | 5310 | 1-12-35 Nanko-Kita Suminoe-ku, Osaka-shi, Japan, 559-8510 | http://www.mizuno.co.jp |
| Yonex Co Ltd | View profile | 2921 | 3-23-13 Yushima, Bunkyo-ku, Tokyo, Japan, 113-8543 | http://www.yonex.co.jp |
| Puma SE | View profile | 21164 | Puma Way 1, Herzogenaurach, BY, Germany, 91074 | https://www.puma.com |
| Adidas AG | View profile | 59030 | Adi-Dassler-Strasse 1, Herzogenaurach, BY, Germany, 91074 | https://www.adidas-group.com |
| Nike Inc Class B | View profile | 83700 | One Bowerman Drive, Beaverton, OR, United States, 97005-6453 | https://www.nike.com |
| Under Armour Inc Class A | View profile | 14800 | 1020 Hull Street, Baltimore, MD, United States, 21230 | https://www.underarmour.com |
| Topgolf Callaway Brands Corp | View profile | 32000 | 2180 Rutherford Road, Carlsbad, CA, United States, 92008 | https://www.topgolfcallawaybrands.com |
Middle East & Africa sports equipment market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to sports equipment market will help companies and investors design strategic landscapes.
Ball games was the largest segment with a revenue share of 37.2% in 2025. Horizon Databook has segmented the Middle East & Africa sports equipment market based on ball over net games, ball games, fitness/strength equipment, athletic training equipment covering the revenue growth of each sub-segment from 2021 to 2033.
The sporting goods industry in the region is at a nascent stage; however, it has growth potential owing to the presence of a largely young and wealthy customer base that is attracted by the rising trend of participation in sports as a leisure pursuit and as a sign of status. The majority of the population in the region belongs to low per capita income.
The growing popularity of sports tourism in the region is expected to support market growth. Along with the rock-solid hospitality industry and the presence of various tourist spots, sports tourism can support market growth over the forecast period.
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Target buyers of Middle East & Africa sports equipment market databook
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Our clientele includes a mix of sports equipment market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa sports equipment market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa sports equipment market from 2021 to 2033, including revenue numbers, major trends, and company profiles.
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Middle East & Africa Sports Equipment Market Outlook Share, 2025 & 2033 (US$M)
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