Asia Pacific Video Game Market Size & Outlook, 2025-2030
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Asia Pacific video game market highlights
- The Asia Pacific video game market generated a revenue of USD 149,042.6 million in 2024.
- The market is expected to grow at a CAGR of 13.1% from 2025 to 2030.
- In terms of segment, mobile was the largest revenue generating device in 2024.
- Mobile is the most lucrative device segment registering the fastest growth during the forecast period.
- Country-wise, India is expected to register the highest CAGR from 2025 to 2030.
Asia Pacific data book summary
| Market revenue in 2024 | USD 149,042.6 million |
| Market revenue in 2030 | USD 314,788.0 million |
| Growth rate | 13.1% (CAGR from 2025 to 2030) |
| Largest segment | Mobile |
| Fastest growing segment | Mobile |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Console, Mobile, Computer |
| Key market players worldwide | Apple Inc, The Walt Disney Co, Electronic Arts Inc, Microsoft Corp, Nintendo Co Ltd, Sony Group Corp ADR, Tencent Holdings Ltd |
Other key industry trends
- In terms of revenue, Asia Pacific region accounted for 49.9% of the global video game market in 2024.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 314,788.0 million by 2030.
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Video Game Market Scope
Video Game Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| The Walt Disney Co | View profile | 225000 | 500 South Buena Vista Street, Burbank, CA, United States, 91521 | https://www.thewaltdisneycompany.com |
| Nintendo Co Ltd | View profile | 7317 | 11-1 Hokotate-cho, Kamitoba, Minami-ku, Kyoto, Japan, 601-8501 | http://www.nintendo.co.jp |
| Tencent Holdings Ltd | View profile | 104787 | No. 33 Haitian 2nd Road, Tencent Binhai Towers, Nanshan District, Shenzhen, China, People's Republic of, 518054 | http://www.tencent.com |
| Sony Group Corp ADR | View profile | 113000 | 7-1, Konan 1-Chome, Minato-ku, Tokyo, Japan, 108-0075 | https://www.sony.com |
| Microsoft Corp | View profile | 221000 | One Microsoft Way, Redmond, WA, United States, 98052-6399 | https://www.microsoft.com |
| Electronic Arts Inc | View profile | 13400 | 209 Redwood Shores Parkway, Redwood City, CA, United States, 94065 | https://www.ea.com |
| Apple Inc | View profile | 161000 | One Apple Park Way, Cupertino, CA, United States, 95014 | https://www.apple.com |
Asia Pacific video game market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to video game market will help companies and investors design strategic landscapes.
Mobile was the largest segment with a revenue share of 55.3% in 2024. Horizon Databook has segmented the Asia Pacific video game market based on console, mobile, computer covering the revenue growth of each sub-segment from 2018 to 2030.
The Asia Pacific region has emerged as a dominant region in the global video game market, expanding significantly. With a large and diverse population, increasing smartphone and internet penetration, and a growing middle class with disposable income, the region has become attractive for the gaming industry to flourish.
This growth can be attributed to several key factors, including technological advancements, cultural factors, and the rise of esports. Gaming has become deeply ingrained in the culture, with gaming cafes and esports tournaments becoming popular social and competitive hubs.
In countries such as South Korea, esports has evolved into a mainstream phenomenon, with professional gamers achieving celebrity status and esports tournaments drawing millions of viewers both online and offline.
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Target buyers of Asia Pacific video game market databook
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Our clientele includes a mix of video game market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the Asia Pacific video game market , including forecasts for subscribers. This continent databook contains high-level insights into Asia Pacific video game market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
Asia Pacific video game market size, by country, 2018-2030 (US$M)
Asia Pacific Video Game Market Outlook Share, 2024 & 2030 (US$M)
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