Global automotive embedded telematics market is expected to grow at a significant rate on account of increasing safety concerns in vehicles. Wireless technology and mobile phones are supposed to contribute further to the overall industry growth.
Automotive embedded telematics deals with sending and receiving information with the help of telecommunication devices. Automatic driver assistance, GPS navigation, safety communications and emergency systems are some of the features driven by this kind of a system.
Further, it has other crucial applications which include vehicle tracking, fleet management, and car sharing system. The global telematics market is expected to witness a substantial growth over the forecast period on account of increasing mobile phone usage.
Telecommunication operators are focusing on automotive risk management in recent years to provide safety features. Mobility integrators have made possible integration transportation network.
This system consists of private as well as shared modes of transport. Applications including global positioning system, vehicle warning system, automatic driving system, and safety wireless communication provided by telematics are other factors which are expected to contribute significantly towards industry development.
The telematics system is based on informatics and telecommunication. They are further classified as the intelligent transportation network and wireless access for the vehicular environment.
Increasing road accidents and vehicle mishaps are expected to arise the product need over the forecast period. The rise in automobile number has created a need to maintain high safety standards.
There has been a concern over human casualties and vehicle damage on account of road accidents. Therefore, security measures in automobiles have been an important priority for all customers.
The rise in disposable income has resulted in some vehicles. It has resulted in traffic congestion, disoriented transits, and mass transportation. Automotive telematics aims at giving the solution to these problems and therefore driving the overall industry growth in near future.
Automotive telematics has been used in navigation system as well as mass fleet transportation. Individual vehicles are fitted with mobile vehicle devices which communicate with permanent communication base location.
Automobiles tracking are used by vehicle insurance players and logistic companies. Taxi services including Uber have been using these applications to track their vehicle fleet and manage the traffic congestion.
Further, these suites provide connectivity with the passengers, therefore, easing the billing process. Communication breakdowns and error rates are the primary factors expected to emerge as significant challenges to the global automotive market.
These applications are enormously sensitive and can cause the severe breakdown in the case of minute error. Information collection is done using sensors whereas critical decisions are taken by the control unit.
These automotive structures are known to handle system failures owing to its digital networks. This factor is expected to drive the overall market in near future. Human machine interface is supposed to offer tremendous opportunities for the development of automotive telematics over the forecast period.
Pay per use applications, subscription revenues, and entertainment packages for entertainment, navigation applications and installation of black boxes for security are other applications which are expected to provide short term benefits in near future.
Moreover, the cost of manufacturing has also reduced on account of easy availability of hardware components and advancement of technology. Global automotive embedded telematics is segmented by their application service which includes safety, navigation, remote diagnostics and entertainment.
The embedded automotive telematics are made up of modules which include wireless communication, location technology, and in-vehicle electronics. These modules are used for vehicle to vehicle, vehicle to devices or vehicle to infrastructure communication.
The industry is segmented by geography as into North America (the U.S., Canada, and Mexico), APAC (China, Japan, and India), Europe (Germany, the U.K., and France), Middle East and Africa and Central & South America.
North America has been the dominant market regarding global demand and is expected to continue its lead on account of highly sophisticated wireless technology. The regional market was followed by Asia Pacific owing to increasing automobile number especially in emerging economies including India and China.
Japan and South Korea have been a potential OEM market on account of the significant presence of automotive manufacturers. Europe has shown substantial growth in recent years, mainly in developed economies including Germany and France and the trend is assumed to continue in the next few years.
South America and Africa is expected to show a stagnant growth on account of the slow development of the automotive market. The Middle East is forecasted to witness the significant event on account of increase automobile consumption rates in recent years.
Key players in the global market Autotrac, Teletrac, Omnitracs, Fleetmatrics, DigiCore, Masternaut, limited TomTom Telematics, Telogis, Trimble Navigation, and Mix Telematics. The majority of the sales occur through OEM market.
Hence, manufacturers focus on maintaining the strong relationship with the automobile industries. Retail market mostly consists of vehicles which need new fitting or require hardware and software upgrade.
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