The global natural food colors market size is estimated to reach USD 4,114.2 million by 2033, expanding at a CAGR of 7.1% from 2025 to 2033, according to a new report by Grand View Research, Inc. The market is expected to register a CAGR of 8.3% from 2023 to 2030. The market's growth is driven by the increasing demand for naturally sourced food colors, and stricter regulations surrounding the use of synthetic colors.
Natural food colors are derived from fruits, vegetables, and organic sources, making them safer for consumption with minimal health hazards. Moreover, these colors offer various health benefits as they contain essential nutrients beneficial for the body. During the extraction process, these valuable nutrients are retained along with the color molecules, contributing to overall well-being by providing important nutrients found in fruits and vegetables.
For instance, curcumin finds applications not only in food coloring but also in pharmaceuticals due to its medicinal properties. Curcumin is commonly used in anti-inflammatory products like ointments and skin creams, as it helps remove dead skin cells and unclog pores. Carrots are another source of natural color, known for their high vitamin A content, which can help prevent night blindness. The orange color or carotenoids extracted from carrots are rich in nutrients and are preferred by consumers globally.
In contrast, synthetic or artificial colors are chemically manufactured and widely used as dyes in the food, pharmaceutical, and cosmetic industries. These colors have been linked to harmful effects on the human body, including allergens and toxic elements that can cause illnesses and serious diseases. Consequently, there are stringent regulations on the use and quantity of synthetic colors in consumables.
Recent years have seen increased awareness about the potential impact of artificial colors on children's behavior and health. The U.S. Food and Drug Administration (FDA) has acknowledged that certain artificial colors, such as Red 40 and Yellow 5, may contribute to hyperactivity and behavioral issues in some children. Animal testing has also suggested a possible link between
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Based on ingredient, the beta-carotene segment held the largest market share in 2024 owing to its unique color profile in food and beverage applications
Blue spirulina is expected to emerge as the fastest-growing ingredient segment over the forecast period, owing to rising demand for plant-derived ingredients in food and beverages
Asia Pacific is estimated to grow significantly over the forecast period owing to growing consumer awareness of naturally sourced ingredients
Grand View Research has segmented the global natural food colors market based on ingredient, form, application, and region:
Natural Food Colors Ingredient Outlook (Volume, Tons; Revenue, USD Million, 2021 - 2033)
Beta Carotene
Lycopene
Curcumin
Anthocyanin
Carmine
Copper Chlorophyllin
Paprika
Betanin
Riboflavin
Blue Spirulina
Caramel
Annatto
Others
Natural Food Colors Form Outlook (Volume, Tons; Revenue, USD Million, 2021 - 2033)
Powder
Liquid
Gel & Paste
Natural Food Colors Application Outlook (Volume, Tons; Revenue, USD Million, 2021 - 2033)
Bakery & Confectionery
Beverages
Breakfast Cereals & Snacks
Dairy & Frozen Products
Meat Products
Oils & Fats
Fruits & Vegetables
Meat Alternatives/Plant-based Meat
Pet Food
Natural Food Colors Regional Outlook (Volume, Tons; Revenue, USD Million, 2021 - 2033)
North America
U.S.
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
Poland
Asia Pacific
China
Japan
India
Australia & New Zealand
South Korea
Southeast Asia
Central & South America
Brazil
Argentina
Middle East and Africa (MEA)
South Africa
List of Key Players in Natural Food Colors Market
BASF
Archer Daniels Midland Company (ADM)
San-Ei Gen F.F.I., Inc.
GNT Group (EXBERRY)
Chenguang Biotech Group Co., Ltd.
Oterra A/S
Allied Biotech Corporation
Givaudan Sense Colour
Döhler GmbH
Sensient Technologies Corporation
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