Mexico - Latin America Sex Toys Market Size & Outlook
The sex toys market in Mexico - Latin America is expected to reach a projected revenue of US$ 2,085.6 million by 2030. A compound annual growth rate of 8.2% is expected of Mexico - Latin America sex toys market from 2023 to 2030.
The Mexico sex toys market generated a revenue of USD 1,106.8 million in 2022 and is expected to reach USD 2,085.6 million by 2030.
The Mexico market is expected to grow at a CAGR of 8.2% from 2023 to 2030.
In terms of segment, e-commerce was the largest revenue generating distribution channel in 2022.
Specialty Stores is the most lucrative distribution channel segment registering the fastest growth during the forecast period.
Sex toys market data book summary
Market revenue in 2022
USD 1,106.8 million
Market revenue in 2030
USD 2,085.6 million
Growth rate
8.2% (CAGR from 2022 to 2030)
Largest segment
E-commerce
Fastest growing segment
Specialty Stores
Historical data
2018 - 2021
Base year
2022
Forecast period
2023 - 2030
Quantitative units
Revenue in USD million
Market segmentation
E-Commerce, Specialty Stores, Mass Merchandizers
Key market players worldwide
Church & Dwight Co Inc, Reckitt Benckiser Group PLC, LELO, TENGA, Lifestyles Healthcare, Doc Johnson Enterprises, BMS Factory, Fun Factory, We-Vibe
Other key industry trends
In terms of revenue, Mexico accounted for 3.4% of the sex toys market in 2022.
Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
In Latin America, Brazil sex toys market is projected to lead the regional market in terms of revenue in 2030.
Mexico is the fastest growing regional market in Latin America and is projected to reach USD 2,085.6 million by 2030.
Increasing disposable incomes and demand from middle-aged women have significantly contributed to the growth of the sex toys market in Mexico. Sex toys are frequently purchased by couples who are open to trying new things for enhanced sexual experiences.
Majority of products available in the country are imported from the U.S. and European countries. Some of the key retailers in Mexico are Kichink, Afrodita, Líbido Sex Boutique, Erotika Love Store, La Capital Mundial del Sexo, and Metrópolis Sex Shop.
Physical stores across Mexico have remained close during the pandemic. However, these stores have witnessed exponential growth via digital retail channels. Demand for sexual aids from women has significantly increased during this period.
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Sex Toys Market Outlook will help companies and investors design strategic landscapes.
E-Commerce was the largest segment with a revenue share of 65.1% in 2022.
Horizon Databook has segmented the Mexico - Latin America sex toys market based on e-commerce, specialty stores, mass merchandizers covering the revenue growth of each sub-segment from 2018 to 2030.
Increasing disposable incomes and demand from middle-aged women have significantly contributed to the growth of the sex toys market in Mexico. Sex toys are frequently purchased by couples who are open to trying new things for enhanced sexual experiences.
Majority of products available in the country are imported from the U.S. and European countries. Some of the key retailers in Mexico are Kichink, Afrodita, Líbido Sex Boutique, Erotika Love Store, La Capital Mundial del Sexo, and Metrópolis Sex Shop.
Physical stores across Mexico have remained close during the pandemic. However, these stores have witnessed exponential growth via digital retail channels. Demand for sexual aids from women has significantly increased during this period.
Mexico - Latin America Sex Toys Market Distribution Channel Outlook (Revenue, USD Million , 2018-2030)
E-Commerce
Specialty Stores
Mass Merchandizers
Mexico - Latin America Sex Toys Market Type Outlook (Revenue, USD Million , 2018-2030)
Female
Male
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Horizon Databook provides a detailed overview of country-level data and insights on the Mexico - Latin America Sex Toys Market Outlook, including forecasts for subscribers. This country databook contains high-level insights into Mexico - Latin America Sex Toys Market Outlook from 2018 to 2030, including revenue numbers, major trends, and company profiles.
Mexico - Latin America Sex Toys Market, 2018-2030 (US$M)