Italy Wellness Tourism Market Size & Outlook, 2022-2030
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Italy wellness tourism market highlights
- The Italy wellness tourism market generated a revenue of USD 41.1 billion in 2022 and is expected to reach USD 104.1 billion by 2030.
- The Italy market is expected to grow at a CAGR of 12.3% from 2023 to 2030.
- In terms of segment, lodging was the largest revenue generating service in 2022.
- Wellness Activities is the most lucrative service segment registering the fastest growth during the forecast period.
Wellness tourism market data book summary
Market revenue in 2022 | USD 41.1 billion |
Market revenue in 2030 | USD 104.1 billion |
Growth rate | 12.3% (CAGR from 2022 to 2030) |
Largest segment | Lodging |
Fastest growing segment | Wellness Activities |
Historical data | 2016 - 2021 |
Base year | 2022 |
Forecast period | 2023 - 2030 |
Quantitative units | Revenue in USD billion |
Market segmentation | In-country Transport, Lodging, Food & Beverage, Wellness Activities, Shopping |
Key market players worldwide | Hilton Worldwide Holdings Inc, Accor SA, Hyatt Hotels Corp Class A, Marriott International Inc Class A, New World Development Co Ltd, InterContinental Hotels Group PLC ADR, Four Seasons Hotels and Resorts |
Other key industry trends
- In terms of revenue, Italy accounted for 5.0% of the global wellness tourism market in 2022.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Europe, France wellness tourism market is projected to lead the regional market in terms of revenue in 2030.
- Spain is the fastest growing regional market in Europe and is projected to reach USD 70.0 billion by 2030.
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Wellness Tourism Market Scope
Wellness Tourism Market Companies
Name | Profile | # Employees | HQ | Website |
---|---|---|---|---|
Radisson Hotel Group | View profile | 10001+ | Brussels, Brussels Hoofdstedelijk Gewest, Belgium, Europe | https://www.radissonhotelgroup.com/ |
Omni Hotels & Resorts | View profile | 10001+ | Dallas, Texas, United States, North America | http://www.omnihotels.com/ |
Rosewood Hotel Group | View profile | 10001+ | Central, Hong Kong Island, Hong Kong, Asia | http://www.rosewoodhotelgroup.com/en/ |
InterContinental Hotels Group PLC ADR | View profile | 13462 | 1 Windsor Dials, Arthur Road, Windsor, Berkshire, United Kingdom, SL4 1RS | https://www.ihgplc.com |
New World Development Co Ltd | View profile | 13000 | 16-18 Queen's Road, Central, 30th Floor, New World Tower, Hong Kong, Hong Kong | https://www.nwd.com.hk |
Accor SA | View profile | 223279 | 82, Rue Henri Farman, Tour Sequana, Issy-les-Moulineaux, Paris, France, 92130 | https://group.accor.com |
Hilton Worldwide Holdings Inc | View profile | 178000 | 7930 Jones Branch Drive, Suite 1100, McLean, VA, United States, 22102 | https://www.hilton.com |
Four Seasons Hotels and Resorts | View profile | 10001+ | Toronto, Ontario, Canada, North America | http://www.fourseasons.com |
Marriott International Inc Class A | View profile | 411000 | 7750 Wisconsin Avenue, Bethesda, MD, United States, 20814 | https://www.marriott.com |
Hyatt Hotels Corp Class A | View profile | 51000 | 150 North Riverside Plaza, 8th Floor, Chicago, IL, United States, 60606 | https://www.hyatt.com |
Italy wellness tourism market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to wellness tourism market will help companies and investors design strategic landscapes.
Lodging was the largest segment with a revenue share of 22.38% in 2022. Horizon Databook has segmented the Italy wellness tourism market based on in-country transport, lodging, food & beverage, wellness activities, shopping covering the revenue growth of each sub-segment from 2016 to 2030.
The wellness tourism industry in the country is growing at a lucrative rate. According to an article published by Italia Living in May 2019, Italy ranked 12th in the list of fastest-growing markets for wellness trips and 10th in wellness tourism markets globally.
Moreover, wellness tourism offers employment to over 150,000 people in Italy. The country is ranked 6th in the spa market globally, accounting for around 3,950 spas and employing approximately 83,140 people.
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Target buyers of Italy wellness tourism market databook
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Our clientele includes a mix of wellness tourism market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the Italy wellness tourism market, including forecasts for subscribers. This country databook contains high-level insights into Italy wellness tourism market from 2016 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
Italy wellness tourism market size, by service, 2016-2030 (US$B)
Italy Wellness Tourism Market Share, 2022 & 2030 (US$B)
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