The wellness tourism market in South Africa is expected to reach a projected revenue of US$ 13.6 billion by 2035. A compound annual growth rate of 13.5% is expected of South Africa wellness tourism market from 2026 to 2035.
Hilton Worldwide Holdings Inc, Accor SA, Hyatt Hotels Corp Class A, Marriott International Inc Class A, New World Development Co Ltd, InterContinental Hotels Group PLC ADR, Four Seasons Hotels and Resorts, Rosewood Hotel Group, Omni Hotels & Resorts, Radisson Hotel Group
Other key industry trends
In terms of revenue, South Africa accounted for 0.4% of the global wellness tourism market in 2025.
Country-wise, U.S. is expected to lead the global market in terms of revenue in 2035.
In Middle East & Africa, UAE wellness tourism market is projected to lead the regional market in terms of revenue in 2035.
South Africa is the fastest growing regional market in Middle East & Africa and is projected to reach USD 13.6 billion by 2035.
According to the Wesgro Cape Town & Western Cape 2020 report, South Africa held the largest share of wellness tourism in sub-Saharan Africa in 2017, with 1.5 million international and 2.5 million domestic trips. South Africa has a well-established spa industry and a large number of hot spring resorts, both of which have the potential to attract wellness tourists.
The Western Cape, in particular, has a well established spa industry and a large number of hot spring resorts, both of which have the potential to attract wellness tourists. In addition to an abundance of natural beauty and wide-open spaces, the country provides a vast array of wellness opportunities for both domestic and international visitors.
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Wellness Tourism Market will help companies and investors design strategic landscapes.
Lodging was the largest segment with a revenue share of 26.32% in 2025.
Horizon Databook has segmented the South Africa wellness tourism market based on in-country transport, lodging, food & beverage, wellness activities, shopping covering the revenue growth of each sub-segment from 2021 to 2035.
According to the Wesgro Cape Town & Western Cape 2020 report, South Africa held the largest share of wellness tourism in sub-Saharan Africa in 2017, with 1.5 million international and 2.5 million domestic trips. South Africa has a well-established spa industry and a large number of hot spring resorts, both of which have the potential to attract wellness tourists.
The Western Cape, in particular, has a well established spa industry and a large number of hot spring resorts, both of which have the potential to attract wellness tourists. In addition to an abundance of natural beauty and wide-open spaces, the country provides a vast array of wellness opportunities for both domestic and international visitors.
South Africa Wellness Tourism Market Service Outlook (Revenue, USD Billion , 2021-2035)
In-country Transport
Lodging
Food & Beverage
Wellness Activities
Shopping
Others
South Africa Wellness Tourism Market Purpose Outlook (Revenue, USD Billion , 2021-2035)
Primary
Secondary
South Africa Wellness Tourism Market Travel Type Outlook (Revenue, USD Billion , 2021-2035)
Domestic
International
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Horizon Databook provides a detailed overview of country-level data and insights on the South Africa wellness tourism market, including forecasts for subscribers. This country databook contains high-level insights into South Africa wellness tourism market from 2021 to 2035, including revenue numbers, major trends, and company profiles.
South Africa Wellness Tourism Market, 2021-2035 (US$B)