Mexico - Latin America Wellness Tourism Market, 2026-2035
Global Market
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Mexico wellness tourism market highlights
- The Mexico wellness tourism market generated a revenue of USD 18.8 billion in 2025 and is expected to reach USD 32.4 billion by 2035.
- The Mexico market is expected to grow at a CAGR of 5.6% from 2026 to 2035.
- In terms of segment, in-country transport was the largest revenue generating service in 2025.
- Wellness Activities is the most lucrative service segment registering the fastest growth during the forecast period.
Wellness tourism market data book summary
| Market revenue in 2025 | USD 18.8 billion |
| Market revenue in 2035 | USD 32.4 billion |
| Growth rate | 5.6% (CAGR from 2026 to 2035) |
| Largest segment | In-country transport |
| Fastest growing segment | Wellness Activities |
| Historical data | 2021 - 2024 |
| Base year | 2025 |
| Forecast period | 2026 - 2035 |
| Quantitative units | Revenue in USD billion |
| Market segmentation | In-country Transport, Lodging, Food & Beverage, Wellness Activities, Shopping |
| Key market players worldwide | Hilton Worldwide Holdings Inc, Accor SA, Hyatt Hotels Corp Class A, Marriott International Inc Class A, New World Development Co Ltd, InterContinental Hotels Group PLC ADR, Four Seasons Hotels and Resorts, Rosewood Hotel Group, Omni Hotels & Resorts, Radisson Hotel Group |
Other key industry trends
- In terms of revenue, Mexico accounted for 1.9% of the global wellness tourism market in 2025.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2035.
- In Latin America, Mexico wellness tourism market is projected to lead the regional market in terms of revenue in 2035.
- Argentina is the fastest growing regional market in Latin America and is projected to reach USD 3.2 billion by 2035.
According to data from the Secretary of Tourism, the wellness tourism sector in Mexico grew by 15% annually from 2013 to 2018. This growth rate made Mexico one of the leading wellness tourism destinations in Latin America and 11th in the world.
The country's economic growth is heavily dependent on the tourism industry and the increasing number of foreign wellness tourists has prompted the country to focus more on wellness tourism. In the coming years, thermal tourism in Mexico is likely to be a major factor attracting wellness seekers, particularly North Americans and Canadians who prefer a tropical vacation destination.
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Publish Date: Apr 01, 2026
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Wellness Tourism Market
Wellness Tourism Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Hyatt Hotels Corp Class A | View profile | 51,000 | 150 North Riverside Plaza, 8th Floor, Chicago, IL, United States, 60606 | www.hyatt.com |
| Marriott International Inc Class A | View profile | 411,000 | 7750 Wisconsin Avenue, Bethesda, MD, United States, 20814 | www.marriott.com |
| Four Seasons Hotels and Resorts | View profile | 10001+ | Toronto, Ontario, Canada, North America | www.fourseasons.com |
| Hilton Worldwide Holdings Inc | View profile | 178,000 | 7930 Jones Branch Drive, Suite 1100, McLean, VA, United States, 22102 | www.hilton.com |
| Accor SA | View profile | 223,279 | 82, Rue Henri Farman, Tour Sequana, Issy-les-Moulineaux, Paris, France, 92130 | group.accor.com |
| New World Development Co Ltd | View profile | 13,000 | 16-18 Queen's Road, Central, 30th Floor, New World Tower, Hong Kong, Hong Kong | www.nwd.com.hk |
| InterContinental Hotels Group PLC ADR | View profile | 13,462 | 1 Windsor Dials, Arthur Road, Windsor, Berkshire, United Kingdom, SL4 1RS | www.ihgplc.com |
| Rosewood Hotel Group | View profile | 10001+ | Central, Hong Kong Island, Hong Kong, Asia | www.rosewoodhotelgroup.com/en/ |
| Omni Hotels & Resorts | View profile | 10001+ | Dallas, Texas, United States, North America | www.omnihotels.com/ |
| Radisson Hotel Group | View profile | 10001+ | Brussels, Brussels Hoofdstedelijk Gewest, Belgium, Europe | www.radissonhotelgroup.com/ |
Mexico - Latin America wellness tourism market
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to Wellness Tourism Market will help companies and investors design strategic landscapes.
In-Country Transport was the largest segment with a revenue share of 23.94% in 2025.
Horizon Databook has segmented the Mexico - Latin America wellness tourism market based on in-country transport, lodging, food & beverage, wellness activities, shopping covering the revenue growth of each sub-segment from 2021 to 2035.
According to data from the Secretary of Tourism, the wellness tourism sector in Mexico grew by 15% annually from 2013 to 2018. This growth rate made Mexico one of the leading wellness tourism destinations in Latin America and 11th in the world.
The country's economic growth is heavily dependent on the tourism industry and the increasing number of foreign wellness tourists has prompted the country to focus more on wellness tourism. In the coming years, thermal tourism in Mexico is likely to be a major factor attracting wellness seekers, particularly North Americans and Canadians who prefer a tropical vacation destination.
- Mexico - Latin America Wellness Tourism Market Service Outlook (Revenue, USD Billion , 2021-2035)
- In-country Transport
- Lodging
- Food & Beverage
- Wellness Activities
- Shopping
- Others
- Mexico - Latin America Wellness Tourism Market Purpose Outlook (Revenue, USD Billion , 2021-2035)
- Primary
- Secondary
- Mexico - Latin America Wellness Tourism Market Travel Type Outlook (Revenue, USD Billion , 2021-2035)
- Domestic
- International
Reasons to subscribe to wellness tourism market databook
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Target buyers of wellness tourism market databook
- Our clientele includes a mix of wellness tourism market companies, investment firms, advisory firms & academic institutions.
- 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
- Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the Mexico - Latin America wellness tourism market, including forecasts for subscribers. This country databook contains high-level insights into Mexico - Latin America wellness tourism market from 2021 to 2035, including revenue numbers, major trends, and company profiles.
Mexico - Latin America Wellness Tourism Market, 2021-2035 (US$B)
Mexico wellness tourism market statistics, by service, 2021-2035 (USD Billion)
