The global educational tourism market size is estimated to reach USD 974.73 billion by 2030, registering a CAGR of 13.5% from 2025 to 2030, according to a new report by Grand View Research, Inc. Rising connectivity among nations with international trade, accessibility, affordable transportation, and growing government marketing initiatives for educational and cultural hubs are some major factors driving the market growth.
The U.S., India, the U.K., Turkey, Italy, and Greece are some of the top places for educational tours around the world. These destinations are laden with places such as the globe theatre, the colosseum, and the Sistine Chapel. Visiting such places is an invaluable opportunity for learning firsthand. It broadens the perspectives of travelers and is a step ahead in nurturing a new generation of global citizens.
Flexible visa laws for tourists also encourage educational tourism amongst travelers. After the alterations, tourist visas for UAE now allow travelers to legally stay in the county for 60 days, as opposed to the previous 30 days. Such laws allow travelers to stay at a place and soak in the culture, legacy, and heritage of a place first-hand. For students, it is a great way to absorb and grasp theory in practice. Such trips embed a fine balance between a break and a meaningful education.
Players competing in the market offer a diverse set of services to cater to a large consumer base. Such trips are a blend of attractions including historical places, shopping malls, and factories; offering a blend of practical and theoretical education. A rise in the disposable income of people globally is another factor propelling educational tourism. With a rise in the standard of living, there is a growing demand for authentic travel experiences.
A major chunk of travelers chooses to travel for educational pursuits. Students across the world travel to various locations for their college as well as post-graduation degrees. Places such as the U.K., the U.S., Canada, Japan, Ireland, and Turkey, are popular hubs for esteemed colleges and universities. India and China are the top nations with a large population of students flying out for global education. Flexible immigration laws coupled with diversifying cultures of such countries encourage more students to opt for these places. Group of government officials and teachers also undertake educational tourism for research purposes, as well as for assignments, seminars, and lectures.
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The 16-25 years of age group held a significant market share in 2024, owing to a rise in the trend of educational tours in private as well as government schools
The increasing lure of an international job, learning a new language, study in an esteemed university is propelling travelers to opt for educational tourism for college purposes
The prospects of better career opportunities, acquiring new skills, experiencing different cultures, and gaining independence are pushing the student segment toward educational tourism
Consumers in the Asia Pacific region are continuously opting for educational tourism. Parental influence, effective marketing strategies of universities, availability of popular options around the world, and demand for better education are key factors.
Grand View Research has segmented the global educational tourism market based on age group, education, occupation, purpose, and region:
Educational Tourism Age Group Outlook (Revenue, USD Billion, 2018 - 2030)
Less than 15 Years
16 - 25 Years
26 - 40 Years
41 - 55 Years
Educational Tourism Education Outlook (Revenue, USD Billion, 2018 - 2030)
Primary
Secondary
College
Post-Graduation
Educational Tourism Occupation Outlook (Revenue, USD Billion, 2018 - 2030)
Students
Teachers
Government Officials
Corporate Managers
Enterprise Owners
Workers
Others
Educational Tourism Purpose Outlook (Revenue, USD Billion, 2018 - 2030)
Academic
Professional
History and Cultural
Others
Educational Tourism Regional Outlook (Revenue, USD Billion, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Asia Pacific
China
Japan
India
Australia
South Korea
Central & South America
Brazil
Middle East & Africa
South Africa
List of Key Players in the Educational Tourism Market
World Expeditions Travel Group Pty Ltd
ACE CULTURAL TOURS
Atlantis Erudition &Travel Services
Kesari Tours Pvt. Ltd.
ATG Travel
Global Educational Travel
Educational Tours, Inc.
AAI EDUTOURZ
EF Education First
Capital Tours, Inc
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