Perfume Market To Reach $78.85 Billion By 2030

November 2025 | Report Format: Electronic (PDF)

Perfume Market Growth & Trends

The global perfume market size is expected to reach USD 78.85 billion by 2033, registering a CAGR of 5.7% from 2025 to 2033, according to a new report by Grand View Research, Inc. One of the major factors significantly driving the industry is the rising spending by consumers on exotic and luxury perfumes across the world. Moreover, the rising trend of personal grooming is contributing to the growth of the industry. The growth is also fueled by the increasing trend and demand for perfumes manufactured using natural ingredients. In addition, the increase in the launch of innovative products, as per the customer requirements, by various players operating in the industry will support market growth. However, the harmful effects of perfumes manufactured using synthetic chemicals are expected to restrain the industry's growth.

The premium product segment dominated the industry in 2022 and is estimated to remain dominant throughout the forecast period. The larger share of the segment is attributed to various features of premium perfumes, such as the exclusivity of the product, personalization, and high product quality. Furthermore, the growing adoption of luxury and premium fragrances in developing countries is boosting segment growth. Europe accounted for the largest share of the overall revenue in 2022 and is anticipated to expand further at a significant CAGR over the forecast period. The presence of a large number of leading manufacturers in the region is a key factor contributing to its growth. Moreover, the region is responsible for the high export and production of perfumes, which is boosting market growth.

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Perfume Market Report Highlights

The premium segment accounted for the largest revenue share of 57.5% in 2024, driven by increasing consumer demand for luxury, personalized fragrances, and rapid technological advancements..
The women's end use segment accounted for the largest share of 48.1% in 2024. The emotional and psychological appeal of fragrances is a key factor driving the growth of this segment.
The offline segment accounted for the largest share of 73.8% in 2024. Consumers prefer this channel to purchase their products due to the availability of a wide range of options and the ability to scan product details before making a purchase.
Europe perfume industry accounted for the largest revenue share of 35.9% in 2024. The European market is one of the most mature and high-value markets globally, driven by strong demand for niche and premium fragrances.