Middle East Energy Gels Market To Reach $45.6 Million By 2033

Middle East Energy Gels Market Growth & Trends

The Middle East energy gels market size is anticipated to reach USD 45.6 million by 2033 and is anticipated to expand at a CAGR of 6.4% during the forecast period, according to a new report by Grand View Research, Inc. The Middle East energy gels market is experiencing growth, driven by the rising popularity of endurance sports, an increase in fitness participation, and a rising awareness of quick-energy nutrition that suits the region’s hot climate. Consumers in major cities such as Saudi Arabia, Kuwait, and the UAE are increasingly turning to energy gels for activities including running, cycling, and other sports. This is supported by the strong presence of global brands in offline as well as online platforms.

Moreover, innovations are also supporting the market with companies introducing cleaner ingredient formulas, heat-stable gels, and options that are easily digested during long periods of activity. The visibility of these products is further supported by big endurance events and active sports communities, mainly in the UAE, Saudi Arabia, and other Gulf nations, encouraging both amateur and professional athletes to give them a try. Furthermore, consumers' preferences also play an important role in the demand, as many of them choose convenient formats and formulations to overcome the challenges of heat and hydration.

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Middle East Energy Gels Market Report Highlights

• The carbohydrate gels segment dominated the product segment, with a 76.1% share in 2024, driven by the ability to provide quick energy without digestive discomfort.

• The isotonic/electrolyte gels segment is expected to grow over the forecast period, due to its fast absorption without the need for additional water.

• The flavored segment held the largest market revenue share of 87.4% in 2024. The unflavored segment is expected to witness the fastest growth over the forecast period.

• The endurance sports and activities segment dominated the application segment in 2024, while the military and defense segment is expected to grow at the fastest CAGR over the forecast period.

• The offline distribution channel segment held the largest market share in 2024, due to the consumers’ preference for purchasing energy gels from sports stores, specialty nutrition shops, and events for on-site guidance.

• The online distribution channel is expected to grow at the fastest CAGR from 2025 to 2033.

• Key players operating in the Middle East energy gels market include truefuels,Näak NA, Cadence Nutrition, and Athletix.

Middle East Energy Gels Market Segmentation

Grand View Research has segmented the Middle East energy gels market on the basis of product, flavor, application, distribution channel, and country:

Middle East Energy Gels Product Outlook (Revenue, USD Million, 2021 - 2033)

• Carbohydrate Gels

• Isotonic/Electrolyte Gels

• Caffeinated Gels

Middle East Energy Gels Flavor Outlook (Revenue, USD Million, 2021 - 2033)

• Flavored

  • Citrus & Tangy Flavors

  • Berry & Tropical Fruit Flavors

  • Coffee Flavors

  • Dessert-Inspired (Vanilla, Chocolate, Salted Caramel Flavors, etc.)

  • Others (Neutral/Classic Flavors, etc.)

• Unflavored

Middle East Energy Gels Application Outlook (Revenue, USD Million, 2021 - 2033)

• Endurance Sports and Activities

• Military and Defense

Middle East Energy Gels Distribution Channel Outlook (Revenue, USD Million, 2021 - 2033)

• Online

  • Company-Owned Websites

  • Third-Party Aggregators

• Offline

  • Hypermarket/Supermarket

  • Sports & Fitness Stores

  • Others (Retail Pharmacy Stores, etc.)

Middle East Energy Gels Country Outlook (Revenue, USD Million, 2021 - 2033)

• Middle East

  • Bahrain

  • Kuwait

  • Oman

  • Qatar

  • Saudi Arabia

  • UAE

List of Key Players in the Middle East Energy Gels Market

• truefuels

• Cadence Nutrition

• Näak NA

• Athletix

• GU Energy Labs

• Science in Sport (SiS)

• Huma Gel

• Supplement Factory Ltd.

• Fastandup

• Maurten