The global CBD skin care market size was valued at USD 234.1 million in 2018 and is expected to expand at a CAGR of 32.9% from 2019 to 2025. The market is majorly driven by growing awareness with respect to the benefits of CBD infused personal care products. Cannabidiol (CBD) is a naturally occurring compound derived from the cannabis plant and is one of the hundred cannabinoids present in the hemp plant.
Although CBD is found in the marijuana plant, it is both non-psychoactive and legal to buy in its isolated form. Conventionally, cannabidiol has been studied for its pain-relieving, relaxing, and anti-anxiety properties, however, recent studies have shown that it has therapeutic benefits when applied to the skin.Growing adoption of CBD skin care products by North America, supported by legalization of cannabis cultivation, is expected to further augment the growth of the CBD skin care market during the forecast period.
CBD is considered safe and effective for all skin types, but is particularly useful for people who struggle with sensitivity, inflammatory conditions, acne, and dryness related to skin. Owing to these strong inflammatory properties, CBD helps in skin’s natural healing process, lowering the life span of breakouts and eczema flare-ups. CBD also showcases potential antioxidant properties that can help in counteracting signs of aging. It can even help in reducing pain caused by inflammatory skin conditions.
The healing properties of these ingredients are expected to encourage the manufacturers to develop products infused with the benefits of CBD. For instance, Sephora had launched a special section solely dedicated to CBD skin care products in its stores. Moreover, Ulta Beauty, which is known for its large network of beauty stores offering cosmetics and skin care products, is also planning to dedicate a special section for such products. Some of the luxury retailers are focusing on introducing CBD infused product lines, such as the Murad’s Hemp Serum from Unilever, Originals Hemp Mask from Estee Lauder Companies, and Kiehl’s Cannabis Serum from L’oreal.
CBD based skin care oils led the market and accounted for a share of 40.9% in 2018. These product types have been gaining an increasing popularity in the personal care market. It is highly beneficial for acne, aging, and wrinkle prone skin conditions due to its anti-inflammatory properties. CBD oil also has antioxidant attributes, which help in reducing the visible signs of aging.
Masks and serums are anticipated to expand at the highest CAGR of 33.7% over the forecast period. These CBD infused masks and serums are expected to gain a significant share in the global market. This scenario is attributed to increasing demand for facial mask sheets and serums that penetrate deep in the skin and are easy to apply.
Hemp based skin care products held the largest share of 62.8% in 2018 on account of high fatty acid content of the product. Hemp infused skin care products help in reducing the discomfort by soothing and rejuvenating dry and damaged skin. They also help in controlling aging problems, which is likely to drive the application of this source. Some of the hemp based skin care products include Hempme Organic Face Cream, Origins hemp based hydrating face mask, and Kiehl’s cannabis sativa seed oil.
According to Kotak, hempseed oil gives highly unmatched moisturizing characteristics for the skin. The Body Shop was one of the first major cosmetic players to recognize this, thereby introducing its hemp range of products to the market. According to the EU cosmetic ingredient database, hempseed oil also acts as a surfactant, cleanser, emollient, and skin conditioner agent. Hemp molecules are very minute, which further allows it to effectively penetrate the skin and provide effective results. These attributes are expected to result in the increasing application of hemp in skin care products, thereby contributing to the global market growth in the next few years.
North America held the largest share of more than 40.0% in 2018 and is expected to be the fastest growing market in the forecast period. Demand for CBD skin care products from North America is expected to remain high due to the presence of a large customer base and legalization of marijuana in U.S. and Canada.Currently, about 33 states in U.S. and District of Colombia have legalized cannabis in U.S., thereby making it the largest market in the world. The legalization and presence of prominent beauty care manufacturers are expected to contribute to the market growth over the next few years.
Asia Pacific is expected to witness significant growth in the coming years. Prominent beauty expert countries such as China, India, Japan, and Korea are anticipated to offer potential opportunities for the market growth.Although cannabis is largely illegal across Asia, Asian beauty movements such as J-beauty and K-beauty are the leaders of the global skin care market. Therefore, the Asian countries are expected to witness rapid growth in this market.
Some of the major companies operating in the global market are Kiehl’s LLC; Cannuka LLC.; Elixinol Global Limited; Medical Marijuana Inc.; Endoca LL; Lord Jones; VERTLYBALM; Kapu Maku LLC; and Leef Organics. Companies are increasingly focusing on product launches and expansion of the distribution channel to gain a prominent visibility among the consumers. For instance, Europe’s first luxury CBD e-commerce site launched high quality cannabis based beauty and hygiene products in the European market.
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Attribute |
Detail |
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Base year for estimation |
2018 |
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Actual estimates/Historical data |
2015 - 2017 |
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Forecast period |
2019 - 2025 |
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Market representation |
Revenue in USD Million & CAGR from 2019 to 2025 |
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Regional scope |
North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa |
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Report coverage |
Revenue forecast, company share, competitive landscape, growth factors and trends |
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Country scope |
U.S., U.K., Germany, India, and China |
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15% free customization scope (equivalent to 5 analyst working days) |
If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of customization |
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global CBD skin care market report on the basis of source, type, and region:
Source Outlook (Revenue, USD Million, 2015 - 2025)
Hemp
Marijuana
Type Outlook (Revenue, USD Million, 2015 - 2025)
Oils
Creams & Moisturizers
Masks & Serums
Cleansers
Others
Regional Outlook (Revenue, USD Million, 2015 - 2025)
North America
U.S.
Europe
U.K.
Germany
Asia Pacific
China
India
Central & South America
Middle East & Africa
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