Dishwasher Market Size, Share & Trends Analysis Report By Product (Freestanding, Built-in), By Application (Residential, Commercial), By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2019 - 2025

Report Overview

The global dishwasher market size was valued at USD 6.29 billion in 2018. The rising number of the working population and nuclear families is fueling product demand. Furthermore, the growing adoption of the product in both residential and commercial sectors to save the time, water, and energy for utensil cleaning will remain a key driving factor for the market in the near future.

Over the past few years, the consumers have been preferring stainless-steel dishwashers as they are low maintenance. Stainless-steel products require lower wattage heat for drying hence they save energy. Furthermore, buyers are opting for products incorporating innovative features such as glass protection, shine enhancers, rinse aid, soundproof, and LED touch panels. This innovation is anticipated to fuel the product demand.

Changing lifestyles owing to rapid urbanization and increasing purchasing power of the developing countries including China, Taiwan, India, and Brazil are fueling the demand for dishwashers. The busy schedules of the working professionals are encouraging them to use kitchen appliances that can save time. The rising importance of water conservation has been benefiting the manufacturers of this market as they are offering solutions that require less water than what is required for handwashing.

Over the past few years, manufacturers have been investing in product development to provide additional benefits to consumers. They have integrated sensors and features to the product that can be connected to smartphones to monitor the detergent level and to get alerts about the wash cycles. In addition, manufacturers are introducing localized products based on the need of the consumers from a particular region or country. For instance, in March 2019, Robert Bosch GmbH announced the launch of India-specific dishwashers that will incorporate the Kadhai feature, which is an essential utensil for Indian consumers.

Application Insights

The commercial segment led the market in 2018, accounting for over 60% of the global revenue share. The application of the product in the commercial foodservice sectors, including restaurants, pubs, hotels, and cafés, has grown significantly owing to the ability of the product to clean a large number of dishes and glassware efficiently. Dishwashers have been helping the food services to maintain the required cleanliness and hygiene that ensures an efficient workflow of the service.

Residential application is expected to register the fastest CAGR of over 8% from 2019 to 2025. Growing penetration of household appliances is anticipated to remain a key driving factor for growth. Changing lifestyles along with increasing awareness about sanitation is expected to fuel the demand for the product among households. Furthermore, increasing spending on modular and designer kitchens will impact the market positively.

Distribution Channel Insights

The offline distribution channel led the market accounting for more than 85% revenue share in 2018. The availability of a wide range of products in hypermarkets, supermarkets, and specialty stores will remain one of the major factors attracting more consumers to purchase from offline retailers.

The online distribution channel is expected to expand at the fastest CAGR of 8.4% from 2019 to 2025. The rapid penetration of e-commerce in the home appliances industry is expected to boost product sale through the online platform. The massive expansion of e-commerce retailers, such as Amazon, across the globe is also expected to accelerate the growth of online sales in the upcoming years.

Product Insights

In 2018, freestanding products held the largest dishwasher market share of more than 55%. The easy-moving facility of the products makes them popular among consumers. Commercial consumers usually prefer these products as they are easily movable. The freestanding products allow consumers to have extra

storage space and the top of the machine is generally covered with countertop materials or cutting boards. They are usually less expensive than built-in products and do not require any special installation. Therefore, a large number of consumers find them more convenient than the built-in variant. Manufacturers offer customized freestanding dishwashers, able to blend in with the consumers’ kitchen cabinets.

The built-in segment is expected to witness the fastest CAGR of 7.8% from 2019 to 2025. Generally, built-in products have more features, including specialized wash cycles, targeted sprays, and multiple spray arms, as compared to freestanding products. The rising adoption of a modular kitchen is propelling the demand for built-in kitchen appliances. Consumers emphasize kitchen space and storage area planning, due to the increasing importance of compact and small houses. Continuous innovations, such as flexible interior layout, LED touch panels, push drawers, and sleek look, have been propelling the demand for built-in products. Over the past few years, wall and drawer format built-in washers gained remarkable popularity due to their automatic programs and flexible interior arrangement features. For instance, in April 2019, Sub-Zero Group, Inc., a U.S.-based kitchen appliance producer, introduced a soundproof Cove dishwasher in built-in format.

Regional Insights

In 2018, Asia Pacific held the largest market share of more than 30%, owing to the presence of a strong consumer base. Increasing awareness regarding hygiene is one of the key driving factors for regional growth. China, Japan, South Korea, Taiwan, and India are prominent markets. Rapid penetration of international brands in the South Asian economies including China has been widening the product offering of Asia Pacific. The domestic manufacturers in China have been introducing a series of localized products based on the specific needs of the consumers in China. For instance, Haier Group Corporation has introduced its Chinese-style 45cm and 60cm Hybrid series dishwasher, tailored to the kitchens of China. The launch of new and innovative products is expected to accelerate the regional dishwasher market growth.

Key Companies & Market Share Insights

The key manufacturers include Haier Group Corporation; Electrolux AB; LG Electronics Inc.; Whirlpool Corporation; Robert Bosch GmbH; Aga Rangemaster Group; Samsung Group; Asko Appliances AB; Miele; and Fagor Electrodomésticos. Over the past few years, the key market players engage in mergers and acquisitions to expand their business and strengthen their position in the industry. For instance, in June 2016, Haier Group Corporation acquired the home appliance division of General Electric Company for USD 5.6 billion, leading to an increased market share of the former with the help of the wide product range of General Electric Company.

Dishwasher Market Report Scope

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global dishwasher market based on the product, application, distribution channel, and region:

• Product Outlook (Revenue, USD Million, 2015 - 2025)

  • Freestanding

  • Built-in

• Application Outlook (Revenue, USD Million, 2015 - 2025)

  • Residential

  • Commercial

• Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)

  • Offline

  • Online

• Region Outlook (Revenue, USD Million, 2015 - 2025)

  • North America

    • The U.S.

  • Europe

    •  Germany

    • U.K.

  • Asia Pacific

    •  China

    • India

  • Central & South America

    • Brazil

  • Middle East & Africa

    • South Africa