Nanodiamonds Market (2025 - 2030) Size, Share & Trends Analysis Report By Product (Detonation Nanodiamonds (DNDs), High-Pressure High-Temperature (HPHT) Nanodiamonds), By End-use, By Region, And Segment Forecasts

Table of Contents

Chapter 1. Methodology and Scope
                    1.1. Research Methodology
                    1.2. Research Scope & Assumption
                    1.3. Information Procurement
                        1.3.1. Purchased Database
                        1.3.2. GVR’s Internal Database
                        1.3.3. Secondary Sources & Third-Party Perspectives
                        1.3.4. Primary Research
                    1.4. Information Analysis
                        1.4.1. Data Analysis Models
                    1.5. Market Formulation & Data Visualization
                    1.6. List of Data Sources
Chapter 2. Executive Summary
                    2.1. Market Outlook, 2024 (USD Million)
                    2.2. Segmental Outlook
                    2.3. Competitive Insights
Chapter 3. Nanodiamonds Market Variables, Trends & Scope
                    3.1. Market Lineage/Ancillary Market Outlook
                    3.2. Industry Value Chain Analysis
                        3.2.1. Sales Channel Analysis
                    3.3. Regulatory Framework
                        3.3.1. Analyst Perspective
                        3.3.2. Regulations & Standards
                    3.4. Market Dynamics
                        3.4.1. Market Driver Analysis
                        3.4.2. Market Restraint Analysis
                        3.4.3. Industry Opportunities
                        3.4.4. Industry Challenges
                    3.5. Business Environmental Tools Analysis: Nanodiamonds Market
                        3.5.1. Porter’s Five Forces Analysis
                            3.5.1.1. Bargaining Power of Suppliers
                            3.5.1.2. Bargaining Power of Buyers
                            3.5.1.3. Threat of Substitution
                            3.5.1.4. Threat of New Entrants
                            3.5.1.5. Competitive Rivalry
                        3.5.2. PESTLE Analysis
                            3.5.2.1. Political Landscape
                            3.5.2.2. Economic Landscape
                            3.5.2.3. Social Landscape
                            3.5.2.4. Technology Landscape
                            3.5.2.5. Environmental Landscape
                            3.5.2.6. Legal Landscape
                    3.6. Market Disruption Analysis
Chapter 4. Nanodiamonds Market: Product Estimates & Trend Analysis
                    4.1. Key Takeaways
                    4.2. Product Movement Analysis & Market Share, 2024 & 2030
                    4.3. Global Nanodiamonds Market By Product, 2018 - 2030 (USD Million)
                    4.4. Detonation Nanodiamonds (DNDs)
                        4.4.1. Nanodiamonds Market Estimates And Forecasts, by Detonation Nanodiamonds (DNDs) 2018 - 2030 (USD Million)
                    4.5. High-Pressure High-Temperature (HPHT) Nanodiamonds
                        4.5.1. Nanodiamonds Market Estimates And Forecasts, by High-Pressure High-Temperature (HPHT) Nanodiamonds, 2018 - 2030(USD Million)
                    4.6. Chemical Vapor Deposition (CVD) Nanodiamonds
                        4.6.1. Nanodiamonds Market Estimates And Forecasts, by Chemical Vapor Deposition (CVD) Nanodiamonds, 2018 - 2030 (USD Million)
                    4.7. Other Products
                        4.7.1. Nanodiamonds Market Estimates And Forecasts, by Other Products, 2018 - 2030 (USD Million)
Chapter 5. Nanodiamonds Market: End use Estimates & Trend Analysis
                    5.1. Key Takeaways
                    5.2. End Use Movement Analysis & Market Share, 2024 & 2030
                    5.3. Global Nanodiamonds Market By End Use, 2018 - 2030 (USD Million)
                    5.4. Healthcare & Pharmaceuticals
                        5.4.1. Nanodiamonds Market Estimates And Forecasts, by Healthcare & Pharmaceuticals, 2018 - 2030 (USD Million)
                    5.5. Automotive
                        5.5.1. Nanodiamonds Market Estimates And Forecasts, by Automotive, 2018 - 2030 (USD Million)
                    5.6. Electronics
                        5.6.1. Nanodiamonds Market Estimates And Forecasts, by Electronics, 2018 - 2030 (USD Million)
                    5.7. Industrial
                        5.7.1. Nanodiamonds Market Estimates And Forecasts, by Industrial, 2018 - 2030 (USD Million)
                    5.8. Cosmetic
                        5.8.1. Nanodiamonds Market Estimates And Forecasts, by Cosmetic, 2018 - 2030 (USD Million)
                    5.9. Other End use
                        5.9.1. Nanodiamonds Market Estimates And Forecasts, by Other End use, 2018 - 2030 (USD Million)
Chapter 6. Nanodiamonds Market: Regional Estimates & Trend Analysis
                    6.1. Key Takeaways
                    6.2. Regional Market Share Analysis, 2024 & 2030
                    6.3. North America
                        6.3.1. North America Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                        6.3.2. North America Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                        6.3.3. North America Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.3.4. U.S.
                            6.3.4.1. U.S. Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.3.4.2. U.S. Nanodiamonds Market Estimates And Forecasts, Product, 2018 - 2030 (USD Million)
                            6.3.4.3. U.S. Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.3.5. Canada
                            6.3.5.1. Canada Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.3.5.2. Canada Nanodiamonds Market Estimates And Forecasts, Product, 2018 - 2030 (USD Million)
                            6.3.5.3. Canada Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.3.6. Mexico
                            6.3.6.1. Mexico Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.3.6.2. Mexico Nanodiamonds Market Estimates And Forecasts, Product, 2018 - 2030 (USD Million)
                            6.3.6.3. Mexico Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                    6.4. Europe
                        6.4.1. Europe Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                        6.4.2. Europe Nanodiamonds Market Estimates And Forecasts, Product, 2018 - 2030 (USD Million)
                        6.4.3. Europe Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.4.4. Germany
                            6.4.4.1. Germany Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.4.4.2. Germany Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.4.4.3. Germany Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.4.5. UK
                            6.4.5.1. UK Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.4.5.2. UK Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.4.5.3. UK Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.4.6. France
                            6.4.6.1. France Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.4.6.2. France Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.4.6.3. France Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.4.7. Italy
                            6.4.7.1. Italy Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.4.7.2. Italy Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.4.7.3. Italy Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.4.8. Spain
                            6.4.8.1. Spain Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.4.8.2. Spain Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.4.8.3. Spain Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                    6.5. Asia Pacific
                        6.5.1. Asia Pacific Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                        6.5.2. Asia Pacific Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                        6.5.3. Asia Pacific Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.5.4. China
                            6.5.4.1. China Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.5.4.2. China Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.5.4.3. China Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.5.5. India
                            6.5.5.1. India Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.5.5.2. India Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.5.5.3. India Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.5.6. Japan
                            6.5.6.1. Japan Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.5.6.2. Japan Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.5.6.3. Japan Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.5.7. South Korea
                            6.5.7.1. South Korea Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.5.7.2. South Korea Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.5.7.3. South Korea Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                    6.6. Central & South America
                        6.6.1. Central & South America Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                        6.6.2. Central & South America Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                        6.6.3. Central & South America Nanodiamonds Market Estimates And Forecasts, By Product Type, 2018 - 2030 (USD Million)
                        6.6.4. Brazil
                            6.6.4.1. Brazil Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.6.4.2. Brazil Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.6.4.3. Brazil Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                        6.6.5. Argentina
                            6.6.5.1. Argentina Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                            6.6.5.2. Argentina Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                            6.6.5.3. Argentina Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
                    6.7. Middle East & Africa
                        6.7.1. Middle East & Africa Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
                        6.7.2. Middle East & Africa Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
                        6.7.3. Middle East & Africa Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Chapter 7. Supplier Intelligence
                    7.1. Kraljic Matrix
                    7.2. Engagement Model
                    7.3. Negotiation Strategies
                    7.4. Sourcing Best Practices
                    7.5. Vendor Selection Criteria
Chapter 8. Competitive Landscape
                    8.1. Key Players, their Recent Developments, and their Impact on Industry
                    8.2. Competition Categorization
                    8.3. Company Market Position Analysis
                    8.4. Company Heat Map Analysis
                    8.5. Strategy Mapping, 2024
                    8.6. Company Listing
                        8.6.1. CARBODEON LTD. OY
                            8.6.1.1. Company Overview
                            8.6.1.2. Financial Performance
                            8.6.1.3. Product Type Benchmarking
                            8.6.1.4. Strategic Initiatives
                        8.6.2. Kerridge Commercial Systems Limited
                            8.6.2.1. Company Overview
                            8.6.2.2. Financial Performance
                            8.6.2.3. Product Type Benchmarking
                            8.6.2.4. Strategic Initiatives
                        8.6.3. Ray Techniques Ltd
                            8.6.3.1. Company Overview
                            8.6.3.2. Financial Performance
                            8.6.3.3. Product Type Benchmarking
                            8.6.3.4. Strategic Initiatives
                        8.6.4. Daicel Corporation
                            8.6.4.1. Company Overview
                            8.6.4.2. Financial Performance
                            8.6.4.3. Product Type Benchmarking
                            8.6.4.4. Strategic Initiatives
                        8.6.5. SINO-CRYSTAL MICRO-DIAMOND
                            8.6.5.1. Company Overview
                            8.6.5.2. Financial Performance
                            8.6.5.3. Product Type Benchmarking
                            8.6.5.4. Strategic Initiatives
                        8.6.6. FND BIOTECH
                            8.6.6.1. Company Overview
                            8.6.6.2. Financial Performance
                            8.6.6.3. Product Type Benchmarking
                            8.6.6.4. Strategic Initiatives
                        8.6.7. Adámas Nanotechnologies
                            8.6.7.1. Company Overview
                            8.6.7.2. Financial Performance
                            8.6.7.3. Product Type Benchmarking
                            8.6.7.4. Strategic Initiatives
                        8.6.8. SINTA
                            8.6.8.1. Company Overview
                            8.6.8.2. Financial Performance
                            8.6.8.3. Product Type Benchmarking
                            8.6.8.4. Strategic Initiatives
                        8.6.9. TONG LI TECH CO LTD.
                            8.6.9.1. Company Overview
                            8.6.9.2. Financial Performance
                            8.6.9.3. Product Type Benchmarking
                            8.6.9.4. Strategic Initiatives
                        8.6.10. Columbus NanoWorks Inc.
                            8.6.10.1. Company Overview
                            8.6.10.2. Financial Performance
                            8.6.10.3. Product Type Benchmarking
                            8.6.10.4. Strategic Initiatives

List of Tables

Table 1 Nanodiamonds Market Estimates And Forecasts, by Detonation Nanodiamonds (DNDs), 2018 - 2030 (USD Million)
Table 2 Nanodiamonds Market Estimates And Forecasts, by High-Pressure High-Temperature (HPHT) Nanodiamonds, 2018 - 2030 (USD Million)
Table 3 Nanodiamonds Market Estimates And Forecasts, by Chemical Vapor Deposition (CVD) Nanodiamonds, 2018 - 2030 (USD Million)
Table 4 Nanodiamonds Market Estimates And Forecasts, by Other Products 2018 - 2030 (USD Million)
Table 5 Nanodiamonds Market Estimates And Forecasts, by Healthcare & Pharmaceuticals, 2018 - 2030 (USD Million)
Table 6 Nanodiamonds Market Estimates And Forecasts, by Automotive, 2018 - 2030 (USD Million)
Table 7 Nanodiamonds Market Estimates And Forecasts, by Electronics, 2018 - 2030 (USD Million)
Table 8 Nanodiamonds Market Estimates And Forecasts, by Industrial, 2018 - 2030 (USD Million)
Table 9 Nanodiamonds Market Estimates And Forecasts, by Cosmetic, 2018 - 2030 (USD Million)
Table 10 Nanodiamonds Market Estimates And Forecasts, by Other End use, 2018 - 2030 (USD Million)
Table 11 North America Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 12 North America Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 13 North America Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 14 U.S. Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 15 U.S. Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 16 U.S. Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 17 Canada Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 18 Canada Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 19 Canada Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 20 Mexico Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 21 Mexico Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 22 Mexico Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 23 Europe Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 24 Europe Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 25 Europe Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 26 Germany Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 27 Germany Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 28 Germany Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 29 UK Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 30 UK Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 31 UK Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 32 France Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 33 France Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 34 France Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 35 Italy Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 36 Italy Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 37 Italy Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 38 Spain Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 39 Spain Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 40 Spain Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 41 Asia Pacific Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 42 Asia Pacific Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 43 Asia Pacific Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 44 China Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 45 China Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 46 China Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 47 India Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 48 India Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 49 India Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 50 Japan Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 51 Japan Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 52 Japan Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 53 South Korea Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 54 South Korea Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 55 South Korea Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 56 Central & South America Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 57 Central & South America Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 58 Central & South America Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 59 Brazil Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 60 Brazil Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 61 Brazil Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 62 Argentina Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 63 Argentina Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 64 Argentina Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)
Table 65 Middle East & Africa Nanodiamonds Market Estimates And Forecasts, 2018 - 2030 (USD Million)
Table 66 Middle East & Africa Nanodiamonds Market Estimates And Forecasts, By Product, 2018 - 2030 (USD Million)
Table 67 Middle East & Africa Nanodiamonds Market Estimates And Forecasts, By End Use, 2018 - 2030 (USD Million)

List of Figures

Fig. 1 Information Procurement
Fig. 2 Primary Research Pattern
Fig. 3 Primary Research Process
Fig. 4 Market Research Approaches - Bottom-Up Approach
Fig. 5 Market Research Approaches - Top-Down Approach
Fig. 6 Market Research Approaches - Combined Approach
Fig. 7 Market Snapshot
Fig. 8 Segmental Outlook
Fig. 9 Competitive Outlook
Fig. 10 Nanodiamonds Market - Value Chain Analysis
Fig. 11 Nanodiamonds Market - Sales Channel Analysis
Fig. 12 Market Drivers Impact Analysis
Fig. 13 Market Restraint Impact Analysis
Fig. 14 Industry Analysis - PORTERS
Fig. 15 Industry Analysis - PESTEL by SWOT
Fig. 16 Product: Key Takeaways
Fig. 17 Product: Market Share, 2024 & 2030
Fig. 18 End Use: Key Takeaways
Fig. 19 End Use: Market Share, 2024 & 2030
Fig. 20 Region, 2024 & 2030 (USD Million)
Fig. 21 Regional Marketplace: Key Takeaways
Fig. 22 Kraljic Matrix
Fig. 23 Engagement Model
Fig. 24 Sourcing Best Practices
Fig. 25 Sourcing Best Practices
Fig. 26 Competition Categorization
Fig. 27 Company Market Positioning
Fig. 28 Strategy Mapping, 2024