The global wifi hotspot market is expected to exceed USD 3 billion by 2022, growing at a CAGR of over 15% from 2015 to 2022. The market is presumed to witness an intensifying growth over the forecast period attributed to surging mobile data, which is expected to show no sign of slowing down. A recent study by iPass suggests that worldwide wifi hotspots are expected to reach 47.7 million by the end of 2015. Over the next five years, the number hotspots are expected to exceed 340 million, roughly translating to one hotspot for every twenty people. Operators worldwide are moving beyond using wifi hotspot for easy access and are employing high-quality broadband everywhere.
The growth is largely driven by insistent demand for tablets, innovative smartphones, and connected devices. From an application and content perspective, video, voice, location, and context proficiencies are growing aggressively. With the advent of technology, global hotspots are integrating flawlessly with conventional 3G/4G, fiber, and cable. The emphasis on the quality of experience is increasing, which is expected to lead abrupt increment in the popularity.
The Wi-Fi hotspotmarket incorporates considerable opportunities over the forecast period. In a social, mobile world, pattern of arrangement of broadband connections is altering briskly establishing new requirements for operators’ networks. Increased capacities, increased speeds and reduced latencies, increased quality of service, and increased mobility are the key points expected to increase the demand over the forecast period.
However, security issues associated with the use of wireless network are expected to restrain hotspots’ adoption. Increased incidents of fraudulent activities such as data interception, misconfigured APs, and wireless phishing are expected to hamper the reliability and confidentiality of network. Moreover, high procurement and maintenance costs along with huge mobile data volume are expected to suppress the hike in the Wi-Fi hotspotindustry.
Cisco reported the mobile data usage of 6,000,000 TB per month in the year 2014 and AT&T published a hike of 8000% in the mobile data volume over four years. Small and mid-size ISPs are expected to continue investing in conventional 3G/4G system. High infrastructure cost and huge data volumes are some of the reasons why smaller companies restrict their shift to hotspots.
The Wi-Fi hotspotmarket is segmented on the basis of component, service, industry vertical, software, and end-use. Segmentation on the basis of component includes controllers, gateways, and mobile devices. The controller specifies the size and location of network, gateways provide authorization and authentication, and mobile devices link nearby wireless devices to a cellular network.
Segmentation on the basis of service includes installation service, consulting service wherein specialist advices are instigated, and professional service, in which industrial and commercial services are provided.
Segmentation on the basis of Wi-Fi hotspotindustry vertical includes different branches and sectors like telecom and IT, hospitality, healthcare, education, financial services, transportation, and retail.
Segmentation on the basis of software includes billing software, which confines the algorithms of billing and billing cycle, security software wherein security issues are addressed and prevented, and management wherein various networks are managed centrally.
Segmentation on the basis of end-use includes service providers and network operators, which provide the wireless network and enterprise, in which the user is a business organization.
The Wi-Fi hotspotmarketis consolidated with extensive players confined in it. Key players dominating the industry include Cisco System., Ericsson, NovAtel, Ruckus Wireless, and Samsung Electronics Co. Apart from these, Franklin Wireless Corp., Huawei Technologies Co. Ltd., NetComm Wireless Ltd., Sierra Wireless Inc., and ZTE Corp. are also gaining sizeable growth.
Cisco Systems, Inc. on August 2014 launched an application for mid-size wifi hotspot setup. The application is expected to link twenty five access points in a considerably small amount of time. Cisco Systems, Inc. is also in the process of developing service provider mobility solution.
In August, 2015, Ericsson became the first service provider to launch wireless LTE service network in the island of Saipan following recent typhoon soudelor. Hotspots are expected to be installed in several locations of the island.
In the year 2002, NovAtel Inc. developed a rover, which is expected to be used in the next Mars rover expedition. This rover is the first prototype designed to use high frequency microwaves.
The global service providers are concerted in a trickle of countries such as Taiwan, China, and the U.S. The U.S. is envisioned as a predominant region due to the innovative technologies offering advanced software and hardware for wireless networks.
China is perceived to behold placid growth in the future. Huge demand potential and low labor cost are anticipated to help China to emerge as a worldwide hub for equipment manufacturing. Other regions of Asia Pacific are expected to witness a significant growth owing to infrastructural advancements, which in turn are expected to generate higher revenues for local manufacturers.
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In order to ensure business continuity amidst the COVID-19 crisis, business organizations, especially in highly affected countries are allowing their employees to work from home. The increase in people working from home has led to a surge in demand for online video viewing, downloading, and communication through video conferencing, all of which are leading to increased network traffic and data usage. COVID-19 shall accelerate the demand for agile and flexible work styles and further push the adoption of communication services that tend to improve work-life balance. On the flip side, telecom regulators worldwide have postponed their plans of 5G spectrum auction amidst the global pandemic. This is expected to have an impact on the commercialization of commercial 5G standalone deployments and revenue generated through 5G services. The ongoing pandemic has forced telecom operators worldwide to test their network resiliency and revisit their planned investments, especially in 5G technology. The report will account for Covid19 as a key market contributor.