The global animal identification market size is expected to reach USD 8.55 billion by 2030, registering a CAGR of 9.61% over the forecast period, according to a new report by Grand View Research, Inc. Growing government initiatives to prevent or eradicate disease outbreaks among livestock species, increasing mandatory adoption of electronic or RFID identification systems for moving animals - within inter-state or across state lines, rising requirement for registered animal tagging to claim insurance coverages, and ample availability of automated record maintenance platforms for remote animal monitoring, are some of the factors contributing to the growth of the market. According to the United States Department of Agriculture, animal ID & tracking systems would facilitate easy & early detection of animal disease outbreaks and tracks the source of disease to prevent future incidents by timely compartmentalization.
Rapid identification of animals is tremendously important to help contain the spread of disease before it reaches the human population. Furthermore, proper animal tagging methods also increase domestic marketing opportunities for farmers by claiming certain breed labels and allowing them to command premium prices in retail markets. Government-coordinated programs, such as USDA’s AMS (Agriculture Marketing Service), have been established specifically for these purposes. The emergence of disease outbreaks like Foot and Mouth Diseases, Avian Influenza, and African Swine Fever, among others, in livestock has emphasized the value of routine disease surveillance and prompt identification of infected animals to prevent economic losses. The more rapid the identification or traceability of infection is responded to, the more limited the damages in production are faced by farmers.
Therefore, easy maintenance of disease records, tracking the mortality & vaccination status of registered animals, and claiming disaster insurance, etc., are some of the benefits received by animal owners for officially tagging their animals. The COVID-19 pandemic has delayed the manufacturing and distribution processes of animal identification tags, readers/scanners, and other solutions offered by key players in the market. For instance, Allflex (Merck Animal Health) stated that the pandemic has affected animal identification tag sales, like several other industries owing to port congestion, logistics & freight delays, and quarantine & COVID-related illness among the company’s workforces. The company stated that during the pandemic, the sales of a few segments of its portfolio were delayed, particularly the printed animal tags. However, the resumption of activities in the following years enabled the businesses to recover at a rapid pace.
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Based on the animal type, the livestock animals segment generated the largest revenue share of 53.31% in 2024
The hardware segment dominated the market with the highest revenue share of 49.49% in 2024. In the U.S., since January 1, 2023, RFID tags have been approved to be the only official identification device for moving cattle species
The non-permanent segment held the dominant revenue share in 2024. This segment comprises the largely adopted ID systems, such as RFID ear or body tags, GPS-based wearables, visual tags, paints, and temporary branding
The wearable segment dominated the market with a revenue share of 56.81% in 2024. Recent advancements in wearable technologies have customized identification devices to meet the specific requirements of individual animals, such as livestock, pets, wild, or lab species
The North America animal identification market held a 33.08% share of the global market in 2024
Grand View Research has segmented the global animal identification market on the basis of animal type, solution, usage, procedure, and region:
Animal Identification Animal Type Outlook (Revenue, USD Million, 2018 - 2030)
Companion Animals
Livestock Animals
Other Animals
Animal Identification Solution Outlook (Revenue, USD Million, 2018 - 2030)
Hardware
Electronics
Visual
Applicators & Consumables
Software
Services
Animal Identification Usage Outlook (Revenue, USD Million, 2018 - 2030)
Permanent
Non-Permanent
Animal Identification Procedure Outlook (Revenue, USD Million, 2018 - 2030)
Wearables
Microchipping
Ear Notching
Tattooing
Other Methods
Animal Identification Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Sweden
Denmark
Norway
Rest of Europe
Asia Pacific
China
Japan
India
Australia
South Korea
Thailand
Rest of Asia Pacific
Latin America
Brazil
Argentina
Rest of Latin America
Middle East & Africa
South Africa
Saudi Arabia
UAE
Kuwait
Rest of Middle East & Africa
List Of Key Players in the Animal Identification Market
Merck & Co., Inc.
Avid Identification Systems, Inc.
Datamars
HID Global Corporation, part of ASSA ABLOY
Shearwell Data Limited
AEG Identification Systems
AVERY DENNISON CORPORATION
GAO RFID
Fitbark
RFID, INC.
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