The global animal pregnancy test kit market size is expected to reach USD 78.56 million by 2033, registering a CAGR of 4.40% from 2025 to 2033, according to a new report by Grand View Research, Inc. The key factors driving the industry growth include increasing animal population, pet humanization, initiatives by key market players, and the introduction of new early pregnancy testing kits for different animal species. Efficient reproduction is one of the crucial factors for businesses that are involved in livestock production as it directly influences the financial well-being of the business. To ensure reproductive efficiency, businesses need to diligently look after timely and accurate pregnancy status assessments.
Similarly, identifying and recognizing open or non-pregnant females early is important as allows for a more precise evaluation of conception rates, often linked to male or semen fertility, but also serves as a valuable indicator of the effectiveness of artificial insemination programs. In addition, it helps find potential underlying issues such as infectious or noninfectious diseases, which may impact reproductive performance. In essence, early determination of pregnancy status is fundamental for optimizing overall reproductive health and productivity of livestock operations.
Sustained advancements in biochemical assays and diagnostic technologies are expected to improve the sensitivity and accuracy of animal pregnancy testing. These advancements include developments in enzyme-linked immunosorbent assays (ELISA) and other biochemical methods. Furthermore, the development of portable and rapid point-of-care testing allows on-site pregnancy testing without requiring samples to be sent to centralized laboratories. Thus, the growing demand for on-farm pregnancy testing of ruminants, along with continuous technological advancements, contributes to market growth.
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The pregnancy test kit cassettes segment held the largest revenue share of 44.37% in 2024. Veterinarians and livestock producers use these kits extensively because they allow for quick on-farm testing without requiring sophisticated laboratory equipment.
The whole blood, plasma, and serum accounted for the highest revenue segment in 2024 and were also among the fastest-growing segments. Their capacity to provide extremely precise, timely, and trustworthy pregnancy detection findings across several animal species accounts for their prominence.
The great economic value and global scale of sheep, pig, and cow farming, and livestock animals accounted for the largest revenue share in 2024. Reducing non-productive days, improving breeding cycles, and improving herd management are all made possible by accurate and timely pregnancy diagnosis in animals, which eventually increases farm profitability. .
The fastest-growing channel and highest revenue share in the animal pregnancy test kit market in 2024 was the e-commerce sector, which reflects the changing buying habits of pet owners, breeders, and farmers.
North America’s animal pregnancy test kit market held the largest revenue share of 46.76% in 2024, driven by rising livestock productivity needs, precision herd management, and demand for rapid on-farm diagnostics.
Grand View Research has segmented the global animal pregnancy test kit market report based on animal type, product, distribution channel, sample, end use, and region:
Animal Pregnancy Test Kit Animal Outlook (Revenue, USD Million, 2021 - 2033)
Companion Animal
Canine
Feline
Equine
Others
Livestock Animal
Bovine
Swine
Caprine/Ovine
Others
Animal Pregnancy Test Kit Product Outlook (Revenue, USD Million, 2021 - 2033)
Pregnancy Test Kits Cassettes
Pregnancy Test Kits Strips
ELISA Test Kits
Animal Pregnancy Test Kit Sample Outlook (Revenue, USD Million, 2021 - 2033)
Urine
Whole Blood, Plasma, and Serum
Others
Animal Pregnancy Test Kit Distribution Channel Outlook (Revenue, USD Million, 2021 - 2033)
Veterinary Hospitals & Clinics
Retail Stores
E-commerce
Animal Pregnancy Test Kit End Use Outlook (Revenue, USD Million, 2021 - 2033)
On Farm
Laboratory
Home Setting
Animal Pregnancy Test Kit Regional Outlook (Revenue, USD Million, 2021 - 2033)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Denmark
Sweden
Norway
Asia Pacific
Japan
India
China
South Korea
Australia
Thailand
Latin America
Brazil
Argentina
Middle East and Africa (MEA)
South Africa
Saudi Arabia
UAE
Kuwait
Qatar
Oman
List of Key Players in Animal Pregnancy Test Kit Market
IDEXX Laboratories, Inc.
Zoetis Services LLC
Ring Biotechnology Co Ltd.
Hangzhou Testsea Biotechnology Co. LTD.
Novis Animal Solutions
Secure Diagnostics Pvt. Ltd
J&G Biotech Ltd
EMLAB GENETICS LLC.
megacor diagnostik gmbh
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