The global breastfeeding accessories market size is expected to reach USD 2.55 billion by 2026 expanding at a CAGR of 7.8%, according to a new report by Grand View Research, Inc. Increasing women employment is expected to be one of the major factors boosting the market growth. For instance, as per the World Bank, female employment in South Africa has increased from 44.99% in 2015 to 45.07% in 2017. Decreasing infant mortality rate is likely to drive the market further. As per the statistics reported by the United Health Foundation, the infant mortality rate in U.S. declined from 6.0% in 2016 to 5.9% in 2018.
The market in developed economies, such as U.S., Germany, France, and Australia, is comparatively matured owing to the presence of key companies and high demand for such products. On the other hand, developing Asian and Latin American countries currently have a moderate demand due to low awareness levels about these products. Moreover, higher popularity of formulae feeding over breastfeeding in countries, such as China, is also responsible for slow market growth in developing regions. However, various government initiatives aimed at spreading awareness about breastfeeding and related accessories along with economic growth and rising disposable income levels in these countries are anticipated to propel the growth in near future.
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Further key findings from the study suggest:
Nipple care products are projected to witness a significant growth over the forecast years owing to huge demand for nipple shields, especially in U.S.
Asia Pacific is estimated to witness the highest CAGR of 9.9% over the estimated period due to increased female employment disposable income along with high penetration of pumping technology
North America commanded the highest share in the global breastfeeding accessories market in 2018 due to awareness about such accessories and developed healthcare infrastructure
Some of the key companies in the market are Koninklijke Philips N.V., Medela LLC, Mayborn Group Limited, Artsana S.p.A., Edgewell Personal Care, And Handi-Craft Company (Dr. Brown’s)
Grand View Research has segmented the global breastfeeding accessories market on the basis of product and region:
Breastfeeding Accessories Product Outlook (Revenue, USD Million, 2015 - 2026)
Nipple Care Products
Breastmilk Preparation & Cleaning Products
Breastmilk Storage & Feeding
Breastfeeding Accessories Region Outlook (Revenue, USD Million, 2015 - 2026)
Middle East & Africa
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