The global butter market is expected to reach USD 76.30 billion by 2033, registering a CAGR of 4.0% from 2026 to 2033, according to a new report by Grand View Research, Inc. The increasing demand and changing consumer preferences for milk products are major drivers of the global market growth. Moreover, the expansion of the fast-food industry is anticipated to propel the growth of the global butter market. Butter is increasingly being used as an ingredient in fast and junk food preparation and frying. Butter contributes significantly to the taste of the food, making it more flavorful. In the culinary world, the sensory characteristics of the butter are the main factor driving the consumption and fondness. Butter exhibits more desired and rich flavor to the food, as well as other flavors also enhance.
The COVID-19 pandemic impacted the global food and foodservice industry for a short duration. Across the globe, governments imposed lockdowns and restrictions to tackle the increasing rate of infection. This significantly affected the supply chain of the raw materials as the majority of the milk suppliers are mainly small farm owners. These small farm owners were unable to transport collected milk and/or store it successfully due to a lack of facility. This subsequently affected the global production and selling of butter, declining the market growth. However, the market is expected to witness promising growth over the forecast period, owing to the relaxed restrictions and resumed market activities.
By product, the uncultured butter segment is expected to grow with the fastest growth rate, a CAGR of 2.9% from 2022 to 2028. Uncultured butter is an excellent choice for baking purposes as it has a neutral flavor and does not alter the flavor profile. The increasing consumption of bakery and confectionery products is expected to drive the demand for the uncultured butter segment and propel the market growth over the forecast period. Moreover, the growing popularity and demand for this product in North America is accelerating the market growth.
By distribution channel, the online segment is expected to grow with the highest CAGR of 3.5% in the global market over the forecast period. The growth of online distribution channels is attributed to the emergence of new online platforms and e-commerce portals for grocery items. For instance, as reported in May 2020, various startups are gaining popularity in the European market. Also, as reported on 7th July 2020, Uber launched an online grocery delivery service. The company partnered with Cornershop, an on-demand grocery delivery service, and is offering grocery delivery services in South America and Canada, which can be availed through both Uber and Uber Eats App. The company is also planning expansion to new regions.
The Asia Pacific accounted for the largest market revenue share in the global market in 2021. In the global butter market, Asia Pacific recorded around 45% market revenue share in 2021. This is significantly attributed to the huge consumer base and higher consumption of butter through bakeries, confectionery, and other food products, as well as through direct consumption. The higher population of the region, mostly contributed by China, and India is credited for the higher consumer demand. Moreover, the region is expected to grow with the highest CAGR owing to the increasing disposable income and rising population.
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The cultured butter dominated the market with a share of 59.6% in 2025. Cultured butter made by fermenting cream with live bacterial cultures delivers a richer, tangier flavor profile and a higher butterfat content, aligning with the growing preference for gourmet and chef-inspired ingredients in home cooking.
Sales of butter through the offline channel accounted for a share of 80.3% in 2025. Many shoppers prefer to buy butter from supermarkets, specialty grocers, and local stores where they can visually assess product quality, check expiration dates, and select from branded and artisanal options that are often more prominently displayed offline.
Asia Pacific butter industry accounted for a share of 43.8% in 2025. The market for butter is rising steadily among Asia Pacific consumers due to shifting dietary preferences, increased Westernization of food habits, and a growing interest in home cooking and baking.
Grand View Research has segmented the global butter market on the basis of product, distribution channel, and region:
Butter Product Outlook (USD Million; 2021 - 2033)
Cultured Butter
Uncultured Butter
Others
Butter Distribution Channel Outlook (USD Million; 2021 - 2033)
Offline
Online
Butter Regional Outlook (Revenue, USD Million; 2021 - 2033)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Asia Pacific
China
India
Japan
Australia & New Zealand
South Korea
Central & South America
Brazil
Middle East & Africa (MEA)
South Africa
List of Key Players in the Butter Market
Lactalis International
Fonterra Co-operative Group
Ornua Co-operative Limited
Organic Valley
Dairy Farmers of America, Inc.
Amul Dairy
Meadow Foods Ltd.
Arla Foods
MS Iceland Dairies
Müller
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