CBD Oil & CBD Consumer Health Market To Reach $215.9 Billion By 2030

CBD Oil & CBD Consumer Health Market Growth & Trends

The global CBD oil & CBD consumer health market size is expected to reach USD 215.9 billion by 2030, registering a CAGR of 20.9% from 2025 to 2030, according to a new report by Grand View Research, Inc.Growing buyer awareness regarding various health benefits offered by cannabidiol (CBD) and increasing legalization of cannabidiol oil and infused products is contributing towards the adoption of cannabidiol as a consumer health product, thereby positively impacting the market growth. Furthermore, changing buyer perception and attitude towards hemp-derived cannabidiol-based products is further bolstering revenue growth over the forecast period.

Based on the type of product, the full spectrum oil segment dominated the market in 2019. Factors contributing to the increase in demand for cannabidiol include rising buyer preference toward cannabidiol as a product category, the surge in demand for full-spectrum distillates, and many companies entering into bulk as well as finished product business. On the other hand, the nutraceuticals segment dominated the market with a share of 48.3% in 2019. Favorable government initiatives for hemp-derived cannabidiol, rising awareness regarding cannabidiol, and changing buyer preferences from chemical-based ingredients to organic ingredients in dietary supplements are the key factors driving the market.

In 2019, the B2B distribution channel segment accounted for the highest revenue share in the market. This growth is attributed to the increase in demand for cannabidiol oil in various sectors such as pharmaceutical, food and additives, health and wellness, and cosmetics. On the other hand, retail pharmacies dominated the market in 2019. The increase in the number of companies selling their products via retail pharmacies is fueling the growth of the segment.

North America dominated the market with a revenue share of 68.5% in 2019 owing to ease of accessibility, growing awareness regarding various medical benefits of cannabidiol among users, and the rise in the number of manufacturers.

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CBD Oil & CBD Consumer Health Market Report Highlights

• CBD consumer health products dominated the market and accounted for a share of 56.0% in 2024, owing to heightened consumer awareness of the health benefits associated with cannabidiol (CBD) products, including anxiety relief and pain management.

• CBD oil products are expected to grow at the fastest CAGR of 20.9% over the forecast period. Consumers favor CBD oil for its ease of use and rapid absorption, making it a preferred solution for chronic pain and sleep disorders.

• North America CBD oil & CBD consumer health market dominated the global market with a revenue share of 55.3% in 2024. Market growth in the region is its progressive regulatory landscape and wider acceptance of cannabis-derived products.

• Asia Pacific CBD oil & CBD consumer health market is expected to register the fastest CAGR of 39.3% in the forecast period, added by increasing legalization efforts and growing consumer interest in natural health products.

CBD Oil & CBD Consumer Health Market Segmentation

Grand View Research has segmented the global CBD oil & CBD consumer health market on the basis of on product and region:

CBD Oil & CBD Consumer Health Product Outlook (Revenue, USD Million, 2018 - 2030)

• CBD Oil Market

  • CBD Oil

  • CBD Isolate

  • Synthetic CBD

• CBD Consumer Health Market

  • Medical OTC Products

    • Analgesic

      • Oils

      • Pills/Capsules/Softgels

      • Topical

    • Mental Health

      • Oils

      • Pills/Capsules/Softgels

    • Dermatology

    • Sleep Aids

      • Oils

      • Pills/Capsules/Softgels

      • Oral Spray

    • Others

  • Nutraceuticals

    • VDS

    • Sports Nutrition

    • Weight Management and Well-being

  • Food & Beverages

  • Pharmaceuticals

  • Personal Care & Cosmetics

    • CBD Infused Skincare Products

      • Creams & Moisturizers

      • Masks & Serums

      • Cleansers

      • Sunscreen

      • Bath Bombs

      • Others

    • CBD Infused Beauty Products

      • Lip Balm & Gloss

      • Mascara

      • Eyebrow Gels

      • Others

    • CBD Infused Haircare Products

      • Shampoos

      • Conditioners

      • Hair Serums

CBD Oil & CBD Consumer Health Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • UK

  • Germany

  • France

  • Italy

  • Croatia

  • Poland

  • Netherlands

  • Czech Republic

  • Switzerland

• Asia Pacific

  • China

  • Japan

  • India

  • South Korea

  • Australia

  • New Zealand

• Latin America

  • Colombia

  • Brazil

  • Argentina

  • Chile

  • Uruguay

• Middle East & Africa

  • South Africa

  • Israel

List of Key Players in the CBD Oil & CBD Consumer Health Market

• CVSciences, Inc.

• Medical Marijuana, Inc.

• Charlotte’s Web

• ENDOCA

• Isodiol International Inc

• Elixinol

• NuLeaf Naturals, LLC

• Joy Organics

• Kazmira

• Lord Jones

• AURORA CANNABIS INC.

• Canopy Growth Corporation