The global garment steamer market size is expected to reach USD 4.46 billion by 2030, registering a CAGR of 5.8% from 2024 to 2030, according to a new report by Grand View Research, Inc. The impact of e-commerce channels, rising number of convenience and specialty stores, and demand for efficient appliances provide huge growth opportunities for the market. Increased spending on the advanced consumer appliances, especially in garment care sector, is also estimated to drive the market. Moreover, high demand for fabric care products in Asia Pacific region along with rise in sales of multi-functional products used in the industry is likely to support market development.
A number of leading manufacturers and distributors are entering the industry due to rising demand as a result of higher product efficiency and reliability than flat irons. This is also anticipated to contribute to the market growth. The Asia Pacific market is anticipated to witness the fastest CAGR from 2024 to 2030 due to the advent of innovative products along with high demand for advanced home appliances. Growing consumer awareness about multi-functional products will also fuel the product demand in the region.
Key companies are focusing on product developments and capacity expansion through acquisitions and M&A to increase their market share, which, in turn, will support the market growth. For instance, in March 2019, Rowenta launched new IXEO steamer with an advanced ergonomic design for home applications.
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The clothes segment dominated the market and accounted for the largest revenue share of 54.8% in 2023. The clothes segment of the garment steamers is a key driver of market growth, as is the increasing customer demand for efficient fabric care solutions.
The online segment held the largest market share of 84.9% in 2023. The online distribution channel for garment steamers is rapidly gaining traction, reflecting a significant shift in consumer purchasing behavior.
Europe garment steamer market dominated the global market and accounted for the largest revenue share of 34.5% in 2023. Europe is a significant market for garment steamers, driven by a strong fashion industry and increasing consumer demand for efficient fabric care solutions.
The garment steamer market in Asia Pacific is anticipated to rise significantly over the forecast period.
Grand View Research has segmented global garment steamer market report based on application, distribution channel, and region:
Garment Steamer Application Outlook (Revenue, USD Million, 2018 - 2030)
Clothes
Curtains
Carpets
Others
Garment Steamer Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Supermarket/Hypermarket
Online
Garment Steamer Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Asia Pacific
China
India
Japan
Australia
South Korea
Latin America
Brazil
Argentina
Middle East and Africa (MEA)
South Africa
UAE
List of Key Players of Garment Steamer Market
Haier Group
Koninklijke Philips N.V.
Rowenta
CHIGO
Midea Group.
Conair LLC
Jiffy Steamer Company, LLC
AB Electrolux
Panasonic Marketing Middle East & Africa FZE
FLYCO.
Pursteam.
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