The global instant grocery market size is expected to reach USD 888.3 billion by 2033, growing at a CAGR of 23.8% from 2026 to 2033, according to a new study conducted by Grand View Research, Inc. Grocery retailers are compelled to reconsider their strategy as consumers shift toward omnichannel from brick and mortar stores. Over the projection period, strong trends, including shifting customer attitudes and technological advancements such as accessible and engaging interfaces implemented in instant grocery delivery apps, will likely disrupt the grocery industry nationwide.
Several companies are implementing strategic acquisitions to expand their global footprint, which is expected to create a positive outlook for the market. For instance, in August 2021, GoPuff, a U.S.-based grocery delivery startup, acquired its U.K.-based competitor Dija to expand its operations in Europe. Dija is one of several recent startups that deliver goods to customers' doors in minutes.
Several prominent players have made significant investments as the competition to dominate the instant delivery industry picked up. For instance, in October 2021, Gorillas, a grocery delivery service based in Berlin, was awarded a USD 235 Billion investment by Delivery Hero. Delivery Hero now owns 8% of the rapidly expanding firm, which has more than 180 warehouses across nine countries and achieved coveted "unicorn" status just over a year after its founding. This acquisition is expected to create new opportunities for the market.
The COVID-19 pandemic has fueled the growth of grocery delivery startups as customers have turned to internet marketplaces instead of physical storefronts to buy their necessities. Investors put billions into quick commerce that promised to supply items, including food products to daily essentials. Items are being delivered from specialized hubs known as dark stores within 15 minutes, while the Covid-19 lockdowns kept consumers inside their homes.
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The snacks and beverages segment is expected to register the highest CAGR of 24.8% during the forecast period, driven by growing consumer preference for quick-commerce platforms that offer instant access to ready-to-eat snacks, soft drinks, juices, energy beverages, and packaged food products.
Based on delivery payment, the offline segment is projected to expand at a notable CAGR of 14.7% between 2026 and 2033, driven by the prevalence of low-value, high-frequency grocery purchases, for which offline payment methods remain a convenient option for many consumers.
By delivery type, the scheduled delivery segment is projected to witness significant growth during the forecast period, supported by increasing consumer preference for planned grocery shopping.
The Asia Pacific region dominated the global instant grocery market in 2025, securing a revenue share of 45.8%. Factors such as rapid urban growth and densely populated urban centers have significantly contributed to the region's market leadership.
Grand View Research has segmented the global instant grocery market report based on product category, delivery payment, delivery type, and region:
Instant Grocery Product Category Outlook (Revenue, USD Billion, 2021 - 2033)
Fresh Produce
Staple and Cooking Essentials
Snacks and Beverages
Bakery and Confectionery
Dairy Products
Beauty and Personal Care
Household and Cleaning Products
Baby Food and Care
Pet Food and Care
Others
Instant Grocery Delivery Payment Outlook (Revenue, USD Billion, 2021 - 2033)
Online
Cash
Instant Grocery Delivery Type Outlook (Revenue, USD Billion, 2021 - 2033)
Instant Delivery
Scheduled Delivery
Instant Grocery Regional Outlook (Revenue, USD Billion, 2021 - 2033)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Asia Pacific
China
India
Japan
South Korea
Australia
Latin America
Brazil
Middle East & Africa
UAE
Saudi Arabia
South Africa
List of Key Players in the Instant Grocery Market
Amazon Now
BigBasket (BB Now)
Blinkit
Deliveroo
Delivery Hero (incl. Glovo, Foodora)
DoorDash
Flipkart Minutes
Getir
Gopuff
Instacart
JD.com
Meituan
Swiggy Instamart
Uber Eats
Zepto
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