The U.S. flooring market size is expected to reach USD 68.07 billion by 2035, registering a CAGR of 6.7% from 2026 to 2035, according to a new report by Grand View Research, Inc. The growth of the market is owing to the growing construction industry around the world. The construction industry is growing due to a rise in public and private investments in infrastructure development activities.
The growth of the market is also anticipated to be driven by the rising demand for aesthetically appealing, durable flooring products. The surge in the construction of new residential buildings and the replacement of existing flooring with new ones is likely to drive the growth of the market. Commercial establishments aim at enhancing their interior and exterior designs and decor to provide a superior experience to consumers. This leads to surged demand for floorings such as wood, ceramic, luxury vinyl tiles, and carpets in the U.S.
Furthermore, increasing income levels, rapid urbanization, and increasing industrial output in the U.S. have driven the need for better infrastructure. The growth in construction spending coupled with government initiatives to reduce greenhouse gas emissions are expected to drive the demand for insulation, which in turn, is expected to propel the market growth in the U.S.
The development of green buildings is one of the major growth drivers of the flooring materials market. Furthermore, the construction of sustainable buildings with insulation is expected to provide favorable scope for the installation of lightweight and soft floor coverings such as ceramic tiles, wood, and carpets that emit low VOC content, have good thermal insulation, and provide acoustic comfort.
The growth in printing technologies, such as digital printing, aids manufacturers such as Tarkett, Mannington, Congoleum, and Shaw Industries to provide a variety of patterns along with realistic visuals, such as tiles and wood. Furthermore, the new material and coating technologies provide a wide range of patterns and colors, stain & chemical resistance, high wear resistance, and low maintenance.
The prices of floorings are governed by many factors, such as labor, raw material cost, transportation charges, and logistic charges. These factors account for major share of flooring products. Additionally, the utilization of special machineries and tools required for the production of floorings further adds to the overall cost of flooring products.
On account of fluctuations in raw material prices, several manufacturers have announced price increases for flooring products. In February 2022, Shaw Industries Group, Inc. announced an increase in residential laminates, hardwood, and glue-down LVT prices by 7%, effective from 4th April 2022. Engineered Floors increased prices of commercial carpets by 5-8% effective 4th April 2022. Furthermore, from 1st April 2022, the prices of laminates, hardwood, and resilient LVT flooring products of Mohawk Industries, Inc. have increased by 3-5%.
A large number of manufacturers are present at the country level. The market players focus mainly on innovation regarding the development of eco-friendly, cost-effective, durable, and low-maintenance flooring solutions for a wide range of applications. A majority of the companies also offer installation and post-installation services. Brand loyalty and brand recognition play an important role in driving a company’s market share. Therefore, competitive rivalry is anticipated to be high over the forecast period.
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The resilient segment held the largest revenue market share of 67.0% in 2025, driven by its durability, cost-effectiveness, and ease of maintenance. Products such as luxury vinyl tiles (LVT), vinyl sheets, and linoleum are widely used across residential and commercial applications.
The warm color tone segment dominated the market with a revenue share of 38.3% in 2025, due to its ability to create a cozy and inviting ambiance in residential and commercial spaces.
The straight / linear segment held the largest revenue market share of 54.8% in 2025, due to its simplicity, cost-effectiveness, and ease of installation.
The satin segment held the largest revenue share of 43.2% in 2025, owing to its balanced appearance between gloss and matte finishes. It offers a subtle sheen that enhances the natural look of flooring without being overly reflective.
The residential segment held the largest revenue share of 49.1% in 2025, driven by strong demand from new housing construction and remodeling activities.
The retail segment accounted for the largest market share of 45.4% in 2025, driven by strong presence of specialty stores, home improvement chains, and distributor networks.
The wide (5 - 7 inches) segment held the largest revenue market share of 46.6% in 2025, due to its strong aesthetic appeal and ability to create a spacious, premium look.
The thick (>10 mm) plank segment held the largest revenue share of 59.2% in 2025, due to its superior durability, longevity, and ability to withstand heavy foot traffic. Thicker flooring provides better insulation and sound absorption, making it ideal for residential and commercial applications.
Grand View Research has segmented the U.S. flooring market based on product, color tone, pattern, texture, end use, distribution channel, plank width, plank thickness, and region:
U.S. Flooring Product Outlook (Volume, Million Square Meters; Revenue, USD Billion; 2021 - 2035)
Resilient Flooring
LVT (Luxury Vinyl Tile)
SPC (Stone Plastic Composite)
WPC (Wood Plastic Composite)
Non-resilient Flooring
Waterproof Laminate
Engineered Hardwood
Solid Hardwood
Oak
Maple
Hickory
Walnut
Others
Others
U.S. Flooring Color Tone Outlook (Volume, Million Square Meters; Revenue, USD Billion, 2021 - 2035)
Light
Dark
Warm
Grey
U.S. Flooring Patterns Outlook (Volume, Million Square Meters; Revenue, USD Billion, 2021 - 2035)
Straight / Linear
Staggered / Random Plank
Herringbone
Chevron
Others
U.S. Flooring Texture Outlook (Volume, Million Square Meters; Revenue, USD Billion, 2021 - 2035)
Matte
Satin
Natural / smooth
Others
U.S. Flooring End Use Outlook (Volume, Million Square Meters; Revenue, USD Billion, 2021 - 2035)
Residential
Commercial
Industrial
U.S. Flooring Distribution Channel Outlook (Volume, Million Square Meters; Revenue, USD Billion, 2021 - 2035)
Retail
Direct-to-Consumer (DTC)
Online Marketplaces
Commercial / B2B
U.S. Flooring Plank Width Outlook (Volume, Million Square Meters; Revenue, USD Billion, 2021 - 2035)
Narrow (< 3 inches)
Medium (3 - 5 inches)
Wide (5 - 7 inches)
U.S. Flooring Plank Thickness Outlook (Volume, Million Square Meters; Revenue, USD Billion, 2021 - 2035)
Thin (< 5 mm)
Medium (5 - 10 mm)
Thick (>10 mm)
U.S. Flooring Regional Outlook (Volume, Million Square Meters; Revenue, USD Billion, 2021 - 2035)
U.S.
Northeast
Midwest
South
West
List of Key Players in the U.S. Flooring Market
Mohawk Industries, Inc.
Tarkett
Forbo Flooring North America
Interface, Inc.
EGGER Group
LG Hausys, Ltd.
Shaw Industries Group, Inc.
Mannington Mills, Inc.
Armstrong Flooring
Gerflor
Polyflor Ltd.
Porcelanosa
Milliken & Company
Beaulieu International Group
Congoleum
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