GVR Report cover Cosmetic Packaging Market Size, Share & Trends Report

Cosmetic Packaging Market Size, Share & Trends Analysis Report By Material Type (Plastic, Paper), By Cosmetic Type (Skin Care, Make-up), By Region, And Segment Forecasts, 2019 - 2025

  • Report ID: GVR-2-68038-975-3
  • Number of Pages: 80
  • Format: Electronic (PDF)

Report Overview

The global cosmetic packaging market size to be valued at USD 35.9 billion by 2025, expanding at a compound annual growth rate (CAGR) of 4.8% during the forecast period. Changing style of packaging, innovative package designs, and increasing demand for cosmetics due to the growing youth population are anticipated to drive the market in the forecast period.

Cosmetic Packaging Market size, by cosmetic type

Furthermore, increasing demand for cosmetics due to shifting trends of grooming among both gender types is anticipated to drive the market in the forecast period. The manufacturers rely on extensive advertisement through different media for selling cosmetic items. Innovation in packaging is the key factor for attracting consumers, thus impacting the overall growth of the packaging industry in the coming years.

Moreover, emerging economies such as China and Japan are providing a huge opportunity for the growth of the cosmetic industry due to increasing disposable income and changing lifestyles. Thus, increasing demand for cosmetics directly impact the market for this industry, thereby propelling the global industry growth in the forecast period. Increasing new entrants in the cosmetic industry have led to a rise in innovation in products and packaging in order to gain a competitive advantage. These are some of the prominent factors that are anticipated to fuel the cosmetics packaging market growth in the forecast period.

Growing e-commerce and internet penetration in rural as well as urban areas have also impacted the demand for cosmetics in the recent past. For instance, online sales of Glossier Inc. accounts for 97% of the total sales in the U.S. Due to increasing internet usage, companies have also shifted to online platforms for their sales. This has led to an increase in demand for overall cosmetic products, thereby influencing the growth of the packaging industry.

Moreover, companies have started focusing on the economic middle-class consumer group. This has led the companies to introduce small packaging of the product, thereby influencing the demand for the packaging industry. The introduction of eco-friendly and sustainable packaging has made a great impact on the overall growth of the industry due to the introduction of new methods of packaging. Innovation in the product lines of the companies also plays a vital role in the growth of the industry. For instance, the introduction of anti-aging creams has led to an increase in the number of packaging materials in the recent past.

Cosmetic Packaging Market Trends

The cosmetics sector is quickly expanding in both developed and developing countries. Rise in consumers' disposable incomes owing to their preferences toward premium cosmetics and beauty products. While cosmetics companies are improving their product design, they are also effectively branding their products through inventive packaging in order to attract more customers. As a result, the industry is anticipated to grow substantially in the forecast period.

Moreover, digital transformation is offering lucrative opportunities to the market as more consumers are becoming aware of the items available in the industry through social media and online channels. The rivalry in the specialized and customized cosmetic packaging industry is increasingly heating up as a result of the fast digital revolution. Furthermore, emerging cosmetic brands are implementing novel packaging options to grow their market presence and obtain a competitive advantage over established companies. This rivalry among the competitors is expected to bolster the market growth.

Moreover, the global cosmetic packaging industry is being driven by an increase in the number of commercial setups. The global industry is predicted to develop due to factors such as changing people's lifestyles and services supplied by the beauty and skincare industry. Furthermore, color cosmetics are used in corporate at a higher rate than in homes. This trend is likely to persist during the forecast period, driving demand for cosmetic packaging. The demand for cosmetic packaging is being influenced by improving economic conditions in emerging nations and also a growing emphasis on grooming.

However, plastic is the most extensively utilized packaging material in this industry, with the majority ending up in landfills. According to the Environmental Protection Agency, nearly 70% of the plastic trash produced by the cosmetics industry is not recycled and instead ends up in landfills. Furthermore, the majority of the packaging is composed of single-use plastic paper with a considerable number of them being multilayered to give them a more premium appearance, adding to the excessive usage of plastics. The excessive use of plastic is anticipated to hinder market growth owing to the increasing public awareness and government initiatives.

Cosmetic Type Insights

On the basis of cosmetic type, the market is segmented into hair care, skincare, make-up, and nail care. The skincare segment dominated the market in 2018, accounting for 47.9% share of the overall revenue. Increasing awareness about the natural products for skin, which have no adverse effect and are beneficial for skin, is anticipated to propel the market demand in the coming years.

Growing skin problems due to UV rays have led to the innovation of new skin products thus, impacting the growth of the skincare segment. The introduction of new product lines such as anti-aging creams, sun protection creams, and anti-wrinkle creams is influencing the industryt demand for the segment in the forecast period.

Make-up is anticipated to emerge as the fastest-growing segment with a CAGR of 5.7% over the forecast period. The growing working female population over the past few years has influenced the market growth to a great extent and has been one of the prominent factors for the growth of the segment.

Material Type Insights

On the basis of material type, the cosmetics packaging market is segmented into plastic, paper, metal, and glass. The plastic segment accounted for the largest market share of 62.5% in 2018 and is expected to witness significant growth in the near future. Preference for plastic packaging is high among the manufacturers due to its wide application and low-cost properties. In order to pack the product into small units, companies prefer plastic as a packaging material, thus fueling the segment growth.

Cosmetic Packaging Market share, by material type

However, manufacturers are shifting to eco-friendly packaging and/or green packaging due to increasing social awareness, which can restrain the segment growth in the near future. Although, companies are still preferring plastic as a packaging material in order to serve the middle-class economical group. This, in turn, can overcome the restraining factor due to a large number of economical groups worldwide.

The paper segment accounted for a significant market share in 2018 and is expected to register a CAGR of 5.9% during the forecast period. Paper as a secondary packaging material has a wide application in the market. Increasing eco-friendly packaging is also a prominent factor for segment growth.

Regional Insights

In 2018, Asia Pacific led the market with a share of 40.0% and is anticipated to register a significant CAGR in the near future. In Asia Pacific, Japan contributes to the majority of shares and is expected to register a CAGR of 5.4% over the forecast period. Introduction of different varieties of the product and growing adoption by the consumers due to increasing awareness about different benefits such as anti-tanning solution has driven the market in the region.

Cosmetic Packaging Market Trends by Region

MEA is expected to register a CAGR of 5.2% in the forecast period. Muslim dominated countries such as Saudi Arabia and UAE are expected to drive the demand for cosmetic products in the near future. Increasing demand for halal cosmetic products has driven the market in the region. Thus, increasing demand for the cosmetic industry leads to an increase in demand for the packaging industry.

Key Companies & Market Share Insights

Albea; HCP Packaging; RPC Group Plc; Silgan Holdings; Bemis Company Inc.; DS Smith; Graham Packaging Company; Libo Cosmetics; AptarGroup Inc.; and AREMIX Packaging are some of the major market players in the industry. The main aim of these manufacturers is to increase the visual impact of the product as a result of an increase in sales of the items. The target market for these manufacturers is the mass market such as India, China, South Korea, and Japan. Innovation in packaging techniques is one of the key factors in order to gain a competitive advantage in the industry. Manufacturers have introduced eco-friendly packaging solutions and are using recycled plastics as well for the same.

Recent Developments

  • In April 2022, Amcor, a global leader in designing and manufacturing environment-friendly packaging solutions, announced that it will be the first company to acquire certified circular polyethylene substance using ExxonMobil's Exxtend technology for enhanced recycling.

  • In March 2022, Berry Global Group collaborated with Koa to introduce 100 % recycled plastic body cleanser and body moisturizer bottles. Berry Global, as an industry leader in sustainability is committed to making a positive environmental effect through streamlined processes, continuously engaged partners, and optimized goods.

  • In May 2022, Carlyle announced that firms linked with Baring Private Equity Asia will mutually collaborate to buy a 100 percent position in HCP Packaging a leading provider in the design, development, and manufacture of cosmetic packaging.

Some of the prominent players in the industry are:

  • Albea

  • HCP Packaging

  • RPC Group Plc

  • Silgan Holdings

  • Bemis Company Inc.

  • DS Smith

  • Graham Packaging Company

  • Libo Cosmetics

  • AptarGroup Inc.

  • AREMIX Packaging

Recent Development

  • In May 2023, Albea Group launched a new refillable jar packaging ‘Twirl’. The container incorporates a locking mechanism designed to preserve the stability of the cup's internal structure.

  • In April 2023, Aptar launched an amplitude treatment pump. Amplitude is a revolutionary treatment pump for cosmetic companies aiming to provide a premium product experience coupled with a more liberal dosage.

Cosmetics Packaging Market Report Scope

Report Attribute


Market size value in 2020

USD 28.4 billion

Revenue forecast in 2025

USD 35.9 billion

Growth Rate

CAGR of 4.8% from 2019 to 2025

Base year for estimation


Historical data

2015 - 2017

Forecast period

2019 - 2025

Quantitative units

Revenue in USD billion and CAGR from 2019 to 2025

Report coverage

Revenue forecast, company share, competitive landscape, growth factors and trends

Segments covered

Material type, cosmetic type, region

Regional scope

North America; Europe; Asia Pacific; CSA; MEA

Country scope

U.S.; U.K.; Germany; China; Japan; Brazil; Saudi Arabia

Key companies profiled

Albea; HCP Packaging; RPC Group Plc; Silgan Holdings; Bemis Company Inc.; DS Smith; Graham Packaging Company; Libo Cosmetics; AptarGroup Inc.; AREMIX Packaging.

Customization scope

Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope.

Pricing and purchase options

Avail customized purchase options to meet your exact research needs. Explore purchase options

Global Cosmetic Packaging Market Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global cosmetic packaging market report on the basis of material type, cosmetic type, and region.

Cosmetic Packaging Market Segmentation

  • Material Type Outlook (Revenue, USD Billion, 2015 - 2025)

    • Plastic

    • Metal

    • Glass

    • Paper

    • Others

  • Cosmetic Type Outlook (Revenue, USD Billion, 2015 - 2025)

    • Hair Care

    • Skin Care

    • Nail Care

    • Make-up

  • Regional Outlook (Revenue, USD Billion, 2015 - 2025)

    • North America

      • The U.S.

    • Europe

      • Germany

      • U.K.

    • Asia Pacific

      • China

      • Japan

    • Middle East & Africa

      • Saudi Arabia

    • Central & South America

      • Brazil

Frequently Asked Questions About This Report

gvr icn


gvr icn

This FREE sample includes data points, ranging from trend analyses to estimates and forecasts. See for yourself.

gvr icn


We can customize every report - free of charge - including purchasing stand-alone sections or country-level reports, as well as offer affordable discounts for start-ups & universities. Contact us now

Certified Icon

We are GDPR and CCPA compliant! Your transaction & personal information is safe and secure. For more details, please read our privacy policy.