GVR Report cover Electronic Soap Dispenser Market Size, Share & Trends Report

Electronic Soap Dispenser Market Size, Share & Trends Analysis Report By Raw Material (Plastic, Steel), By Application (Commercial, Institutional, Residential), By Region, And Segment Forecasts, 2019 - 2025

  • Published Date: Jun 2019
  • Report ID: GVR-3-68038-107-8
  • Number of Pages: 300
  • Format: Electronic (PDF)
  • Historical Data: 2015 - 2017

Report Overview

The global electronic soap dispenser market size valued at USD 668.3 million in 2018 and is expected to grow at a compound annual growth rate (CAGR) of 6.0% from 2019 to 2025. Rising demand for automatic faucets and smart bathroom products is driving the growth. Rising concerns about hygiene in developing countries including Brazil, China, India, Indonesia, Thailand, and South Africa is expected to promote the utility of the product in the near future.

U.S. electronic soap dispenser market size

Growing awareness about hand hygiene is projected to propel the demand for electronic soap dispensers. The product automatically dispenses liquid and foam soap through a sensor device, which detects the presence of an external object. The product is gaining popularity in the commercial and institutional sectors due to its touchless, germfree, and skin-safe properties. This dispensing technology-based product form is aimed at providing maximum hygiene and a measured amount of liquid soap. Therefore, it increases the efficiency of the dispenser and reduces unnecessary usage of soap.

Over the past few years, increasing sanitation programs by various governments have been indirectly supporting product growth. Poor hygiene habits can cause severe stomach diseases. Diarrhea is one of such most common stomach diseases, especially in developing countries. Governments and healthcare organizations have launched a number of initiatives together to control this disease.

For instance, the Government of Ghana, Government of the State of Kerala, World Bank, London School of Hygiene & Tropical Medicine, UNICEF, and some private organizations together have initiated Water and Sanitation Program or Global Water Security and Sanitation Partnership (GWSP). As a result, the number of deaths due to diarrheal diseases decreased from 1.8 million in 2005 to 1.3 million in 2015. These programs increase the general awareness and promote the utility of soaps and hand washes and other such products.

Growing hospitality and real estate sectors on a global scale are projected to provide growth opportunities for the electronic soap dispenser market in the near future. Rapid growth of travel and tourism sector in countries such as France, Spain, and the U.S. has been boosting the luxury and stylized bathroom industry. Furthermore, the growing market for smart bathrooms has also expanded the utility of the product in developing countries including China and India.

Raw Material Insights

Plastic is the most common raw material. Plastic dispenser held the largest market share of more than 60% in terms of revenue in 2018. The bulk demand from commercial and institutional sectors has expanded the market for products made of plastic. Plastic is cheaper than other materials such as steel, glass, aluminum, and ceramic. Therefore, the bulk users such as hospitals, malls, and restaurants, prefer these less expensive soap dispensers to expensive alternatives.

Steel and other materials are expected to gain popularity as a raw material in the upcoming years. The smart bathroom industry has been growing remarkably in both residential and non-residential sectors. This growth is boosting the market for home and bathroom décor. As a result, the steel and ceramic products are expected to witness a high growth rate as they complement the modern bathroom décor.

Application Insights

Commercial application led the market in 2018. The rapidly growing hospitality industry is fueling product demand. It is one of the largest and fasted growing industries in the world. The steady growth of the travel and tourism sector has boosted this industry significantly. In the U.S., the number of restaurants has grown at twice the rate of the population over the last few years.

In 2018, the U.S. had more than 620 thousand eating and drinking places. Most of these luxurious hotels and restaurants have shifted from traditional bathrooms to smart bathrooms. Companies operating in the highly competitive hospitality industry are emphasizing on enhancing customer experiences by investing in technologically advanced appliances and infrastructure. As a result, the demand for automatic soap dispensers is anticipated to witness tremendous growth in the commercial sector.

Global electronic soap dispenser market share

The residential sector is expected to register the fastest CAGR of 7.0% from 2019 to 2025. Growing concerns about sanitation along with the rising purchasing power of middle-class income groups in emerging economies including China and India is driving the product demand from the residential sector. New construction and remodeling in the residential sector have been witnessing remarkable growth, especially in the developing countries of Asia Pacific. This factor is anticipated to bode well for market growth in the near future.

Smart bathrooms and the kitchen are gaining significant popularity among households all over the world. As a result, the demand for automatic soap dispenser is projected to witness a high growth rate during the forecast period. Electronic products are considered more economically efficient as compared to their manual counterparts. This fact is anticipated to drive the product demand in the forthcoming years.

Regional Insights

In 2018, North America led the market with more than 36.0% of the market share. This region has one of the largest travel and tourism market in the world. According to the International Trade Administration International, U.S. Department of Commerce, international visitors spent around USD 18.30 billion on travel and tourism. In the same year, travelers spent more than USD 293 billion on accommodation. Thus, the rapidly expanding tourism industry in North America is anticipated to promote the use of electronic soap dispensers over the forecast period.

Asia Pacific is projected to register the fastest CAGR of over 9.2% from 2018 to 2025. An increasing number of commercial buildings, including hotels, restaurants, shopping malls, and institutional buildings, such as hospital and offices, in the developing countries such as China and India is expected to drive the regional market in the forthcoming years.

Key Companies & Market Share Insights

Major market players include Toto Ltd.; American Specialties, Inc.; Umbra; simplehuman; ORCHIDS INTERNATIONAL; Toshi Automatic Systems Pvt. Ltd.; Lovair; Bobrick Washroom Equipment, Inc.; Shenzhen City Svavo Bathroom Products Co., Ltd.; and ZAF ENTERPRISES. Product development has been one of the major competitive strategies adopted by many companies.

In March 2019, Shenzhen SVAVO Intelligent Technology Co. Ltd. launched tabletop touchless foaming soap dispenser V-370. It is designed for bathrooms, kitchens, and laundry rooms and is available in three different colors including black, white, and nickel. In April 2016, Cannon Hygiene Limited, introduced a new range of washroom dispensers called Imagine Range. These products are Volatile Organic Compound (VOC) free automatic antibacterial soap dispensers. Some of the prominent players in the electronic soap dispenser market include:

  • Toto Ltd.

  • American Specialties, Inc.

  • Umbra

  • Simplehuman


  • Toshi Automatic Systems Pvt. Ltd.

  • Bobrick Washroom Equipment, Inc.

  • Shenzhen City Svavo Bathroom Products Co., Ltd.


Electronic Soap Dispenser Market Report Scope

Report Attribute


Market size value in 2020

USD 748.1 million

Revenue forecast in 2025

USD 1,005.4 million

Growth Rate

CAGR of 6.0% from 2019 to 2025

Base year for estimation


Historical data

2015 – 2017

Forecast period

2019 – 2025

Quantitative units

Revenue in USD million and CAGR from 2019 to 2025

Report coverage

Revenue forecast, company ranking, competitive landscape, growth factors, and trends

Segments covered

Raw material, application, region

Regional scope

North America; Europe; Asia Pacific; Central & South America; Middle East & Africa

Country scope

U.S.; Germany; U.K.; China; Japan; Brazil; South Africa

Key companies profiled

Toto Ltd; American Specialties, Inc.; Umbra; Simplehuman; ORCHIDS INTERNATIONAL; Toshi Automatic Systems Pvt. Ltd.; Bobrick Washroom Equipment, Inc.; Shenzhen City Svavo Bathroom Products Co., Ltd.; ZAF ENTERPRISES

Customization scope

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Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels, and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global electronic soap dispenser market report based on raw material, application, and region:

  • Raw Material Outlook (Revenue, USD Million, 2015 - 2025)

    • Plastic

    • Steel

    • Others

  • Application Outlook (Revenue, USD Million, 2015 - 2025)

    • Commercial

    • Institutional

    • Residential

  • Region Outlook (Revenue, USD Million, 2015 - 2025)

    • North America

      • The U.S.

    • Europe

      • Germany

      • U.K.

    • Asia Pacific

      • China

      • Japan

    • Central & South America

      • Brazil

    • Middle East & Africa

      • South Africa

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